---
title: "Pittsburgh Steelers Womens Apparel — Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/sports-outdoors/pittsburgh-steelers-womens-apparel"
last_updated: "2026-08-12T09:41:08.570Z"
locale: en
meta:
  description: "Amazon product research for pittsburgh steelers womens apparel: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:description": "Amazon product research for pittsburgh steelers womens apparel: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:title": "Pittsburgh Steelers Womens Apparel — Amazon US Product Research"
---

# **Pittsburgh Steelers Womens Apparel**

**Skip it**

Weak search conversion (0.8%) — this niche doesn't clear our bar today.

Market size 15Growth 13Conversion 10Competition 58Returns 19Price range 88Avg price 95Brand share 52Review moat 62Quality gap 48

**Avg price**

**Incredible****$28.95**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$11.16–$52.46**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,036.97**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Bad****6.6%**

return rate — above 5% kills the launch gate

**Market size**

**Bad****$61K**

$61K/yr · 256K searches

**Growth**

**Bad****-23.1%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

## **Is pittsburgh steelers womens apparel profitable on Amazon?**

According to Flapen's Amazon United States niche tracking, pittsburgh steelers womens apparel is a $61K/yr Amazon United States market (256K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Aug–Sep–Oct–Nov–Dec. Verdict: Skip it — 38/100.

Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **pittsburgh steelers womens apparel market size & sales**

Units sold, revenue, conversion and listing quality across the tracked shelf.

<dl>

<dt>**Units sold / yr**</dt><dd>**3K–3K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$72K–$87K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.8%**</dd>

<dt>**Avg BSR**</dt><dd>**#15,515**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**97%**</dd>

<dt>**Sponsored**</dt><dd>**53%**</dd>

<dt>**Out of stock**</dt><dd>**23.1%**</dd>

<dt>**Avg brand age**</dt><dd>**40 months**</dd>

<dt>**Avg seller age**</dt><dd>**188 days**</dd>

</dl>

## **Competition: brands, sellers & click share**

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**17 **▲rising

**Sellers**

**20**

**Top-5 brand share**

**74%**

Top 20: 100%

**Top-5 click share**

**50%**

Top 20: 85%

**Open market**

**20%**

- Fansamer31% - Geneisteck14% - Vera Bradley14% - Littlearth9% - FOCO6% - Junk Food6%

## **pittsburgh steelers womens apparel demand & seasonality**

Weekly Amazon search volume, last 96 weeks — -23.1% search growth over the last 90 days.

23K18KBlack Friday '24Holiday '24Spike '25Holiday '25Spike '26 seasonDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 37.4×

[**Open Trend **](https://flapen.com/research/us/sports-outdoors/pittsburgh-steelers-womens-apparel/trend)

## **Top pittsburgh steelers womens apparel search terms shoppers use**

The exact queries shoppers type, with yearly volume, growth and conversion.

- **pittsburgh steelers womens apparel**166K/yr-37.8%0.5% conv. - **steelers womens apparel**31K/yr+45.3%0.4% conv. - **womens steelers apparel**42K/yr-24.4%0.3% conv. - **steelers womens**7K/yr+12.7%0.5% conv. - **womens pittsburgh steelers apparel**9K/yr-32.6%0.2% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/pittsburgh-steelers-womens-apparel/search-terms)

## **Top pittsburgh steelers womens apparel products & what they sell for**

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$3K10%$6K15%$9K20%$12K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Womens City Football Fans Vintage Sporty V Neck Tee Shirts - Yellow & Black Size: Medium](https://m.media-amazon.com/images/I/41KUqzizG0L.jpg)**Womens City Football Fans Vintage Sporty V Neck Tee Shirts - Yellow & Black Size: Medium**Fansamer**$28.69**4.6★152 rev](https://www.amazon.com/dp/B0D86LKNXM) [2![Womens City Football Fans Vintage Sporty V Neck Tee Shirts - Yellow & Black Size: XX-Large](https://m.media-amazon.com/images/I/41KUqzizG0L.jpg)**Womens City Football Fans Vintage Sporty V Neck Tee Shirts - Yellow & Black Size: XX-Large**Fansamer**$28.89**4.6★152 rev](https://www.amazon.com/dp/B0D86VMBRS) [3![Vera Bradley Womens Cotton Nfl Front Zip Wristlet (Multiple Teams Available) Pittsburghsteelersonblack/Yellowbandana One Size](https://m.media-amazon.com/images/I/41VhfC5H6CL.jpg)**Vera Bradley Womens Cotton Nfl Front Zip Wristlet (Multiple Teams Available) Pittsburghsteelersonblack/Yellowbandana One Size**Vera Bradley**$33.64**4.7★300 rev](https://www.amazon.com/dp/B0CTHRDKN1) [4![Geneisteck Womens Football Fans Sporty High Waist Sweatpants Athletic Lounge Tousers Jogger Pants - Black & Yellow XX-Large](https://m.media-amazon.com/images/I/31BcG29O4pL.jpg)**Geneisteck Womens Football Fans Sporty High Waist Sweatpants Athletic Lounge Tousers Jogger Pants - Black & Yellow XX-Large**Geneisteck**$24.36**4.3★28 rev](https://www.amazon.com/dp/B0CH1N2HVD) [5![Littlearth NFL Pittsburgh Steelers Caftan Flower Team Color 32 x 42](https://m.media-amazon.com/images/I/51iTniS4dCL.jpg)**Littlearth NFL Pittsburgh Steelers Caftan Flower Team Color 32 x 42**Littlearth**$32.82**4.5★5,050 rev](https://www.amazon.com/dp/B01CGPV69U)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![FAYALEQ Football Sweatshirts for Women Game Day Long Sleeve Shirts Football Graphic Pullover Sweatshirt Crewneck Casual Tops](https://m.media-amazon.com/images/I/41DMceUkUpL.jpg)**FAYALEQ Football Sweatshirts for Women Game Day Long Sleeve Shirts Football Graphic Pullover Sweatshirt Crewneck Casual Tops**FAYALEQ**$15.60**213 rev9mo ago](https://www.amazon.com/dp/B0FVXDXH3D) [![FOCO NFL Pittsburgh Steelers Womens Checkered Pajama Shorts Set- Large Black](https://m.media-amazon.com/images/I/41hmtSbpwSL.jpg)**FOCO NFL Pittsburgh Steelers Womens Checkered Pajama Shorts Set- Large Black**FOCO**$35.64**4 rev11mo ago](https://www.amazon.com/dp/B0FJMGGSPN) [![Junk Food Clothing Pittsburgh Steelers Run BCK Flea Market Tee - Extra Large](https://m.media-amazon.com/images/I/418XHk5-V1L.jpg)**Junk Food Clothing Pittsburgh Steelers Run BCK Flea Market Tee - Extra Large**Junk Food**$19.54**4 rev1y ago](https://www.amazon.com/dp/B0DK2MF92J) [![Vera Bradley Womens Cotton Nfl Front Zip Wristlet (Multiple Teams Available) Pittsburghsteelersonblack/Yellowbandana One Size](https://m.media-amazon.com/images/I/41VhfC5H6CL.jpg)**Vera Bradley Womens Cotton Nfl Front Zip Wristlet (Multiple Teams Available) Pittsburghsteelersonblack/Yellowbandana One Size**Vera Bradley**$33.64**300 rev1y ago](https://www.amazon.com/dp/B0CTHRDKN1) [![Vera Bradley Womens Clear Nfl Small Belt Bag (Multiple Teams Available) Pittsburghsteelersonblack/Yellowbandana One Size](https://m.media-amazon.com/images/I/41ytiqCm+2L.jpg)**Vera Bradley Womens Clear Nfl Small Belt Bag (Multiple Teams Available) Pittsburghsteelersonblack/Yellowbandana One Size**Vera Bradley**$27.65**157 rev1y ago](https://www.amazon.com/dp/B0D8GKL894)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![FOCO NFL Pittsburgh Steelers Womens Checkered Pajama Shorts Set- Large Black](https://m.media-amazon.com/images/I/41hmtSbpwSL.jpg)**FOCO NFL Pittsburgh Steelers Womens Checkered Pajama Shorts Set- Large Black**FOCO**$35.64**4.4★**▲ 200%**](https://www.amazon.com/dp/B0FJMGGSPN) [![FAYALEQ Football Sweatshirts for Women Game Day Long Sleeve Shirts Football Graphic Pullover Sweatshirt Crewneck Casual Tops](https://m.media-amazon.com/images/I/41DMceUkUpL.jpg)**FAYALEQ Football Sweatshirts for Women Game Day Long Sleeve Shirts Football Graphic Pullover Sweatshirt Crewneck Casual Tops**FAYALEQ**$15.60**4.4★**▲ 175%**](https://www.amazon.com/dp/B0FVXDXH3D) [![Geneisteck Womens Football Fans V Neck City Raglan T-Shirts - Black & Yellow Large](https://m.media-amazon.com/images/I/41nABs354xL.jpg)**Geneisteck Womens Football Fans V Neck City Raglan T-Shirts - Black & Yellow Large**Geneisteck**$28.72**4.6★**▲ 172%**](https://www.amazon.com/dp/B0CD887MJ8) [![Geneisteck Womens Football Fans Sporty High Waist Sweatpants Athletic Lounge Tousers Jogger Pants - Black & Yellow XX-Large](https://m.media-amazon.com/images/I/31BcG29O4pL.jpg)**Geneisteck Womens Football Fans Sporty High Waist Sweatpants Athletic Lounge Tousers Jogger Pants - Black & Yellow XX-Large**Geneisteck**$24.36**4.3★**▲ 159%**](https://www.amazon.com/dp/B0CH1N2HVD) [![Vera Bradley Womens Cotton Nfl Front Zip Wristlet (Multiple Teams Available) Pittsburghsteelersonblack/Yellowbandana One Size](https://m.media-amazon.com/images/I/41VhfC5H6CL.jpg)**Vera Bradley Womens Cotton Nfl Front Zip Wristlet (Multiple Teams Available) Pittsburghsteelersonblack/Yellowbandana One Size**Vera Bradley**$33.64**4.7★**▲ 155%**](https://www.amazon.com/dp/B0CTHRDKN1)

**~~View all trending →~~**

## **What reviews say buyers love and hate about pittsburgh steelers womens apparel**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**30%

*“Fit well”*

**Quality-Overall**26%

*“The quality and feel of the shirt is great too”*

**Soft Feel**13%

*“Soft and fit good”*

**Weight Light**6%

*“Nice light weight sturdy”*

**Value For Money**3%

*“Nice shirt, good value”*

**Thickness**3%

*“Thin so great for layering”*

**Material Quality**3%

*“Quality material”*

**Color**3%

*“The colors are bold and bright and doesn't fade”*

**Warmth**1%

*“warm”*

**Shrinkage Resistance**1%

*“doesn't shrink in the dryer”*

### **What buyers complain about **

**Quality-Overall**33%

*“Unfortunately due to the quality of the shirt I give it a one star”*

**Size-Overall**21%

*“The pants to the pajamas are very small”*

**Shoulder Fit**13%

*“Runs small in shoulders”*

### **Top return reasons **

**Size-Overall**58%

**Material Quality**8%

**Chest Fit**6%

**Advertised Vs Actual Product**6%

**Length**4%

**Sleeve Fit**4%

**Color**2%

**Shape/Style**2%

**Quality-Overall**2%

**Waist Fit**2%

## **Common pittsburgh steelers womens apparel questions**

<dl>

<dt>**Is pittsburgh steelers womens apparel profitable to sell on Amazon United States?**</dt><dd>The niche generates $61K/yr across 34 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -23.1%. Flapen's verdict: Skip it (38/100).</dd>

<dt>**How competitive is the pittsburgh steelers womens apparel niche?**</dt><dd>17 brands and 20 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 74% of demand.</dd>

<dt>**What do buyers complain about in pittsburgh steelers womens apparel?**</dt><dd>Top complaints mined from reviews: Quality-Overall, Size-Overall, Shoulder Fit. The return rate is 6.6% — above our launch gate.</dd>

<dt>**When does demand for pittsburgh steelers womens apparel peak?**</dt><dd>Demand peaks in Aug–Sep–Oct–Nov–Dec; the busiest month runs 37.4× the quietest.</dd>

<dt>**What does it cost to enter the pittsburgh steelers womens apparel niche?**</dt><dd>Listings span $11.16–$52.46; the average listing price is $28.95 (sweet spot $15–$100). The average incumbent carries 1,037 reviews — the moat a new listing must climb.</dd>

</dl>

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