---
title: "Orion Flares — $4K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/sports-outdoors/orion-flares"
last_updated: "2026-08-12T14:46:20.496Z"
locale: en
meta:
description: "Amazon product research for orion flares: $4K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for orion flares: $4K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Orion Flares — $4K/mo Amazon US Product Research (2026)"
---
# **Orion Flares**
**Worth a look**
Shows low returns (1.1%), but a small market ($51K/yr) keeps it on the watch list.
Market size 13Growth 78Conversion 28Competition 40Returns 93Price range 44Avg price 87Brand share 24Review moat 71Quality gap 73
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$67.04**
avg listing price — sweet spot $15–$100
**Growth**
**Great****+67.3%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****661.43**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Okay****$7.41–$200.89**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****61%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Okay****2.2%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$51K**
$51K/yr · 34K searches
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
## **Is orion flares profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, orion flares is a $51K/yr Amazon United States market (34K searches/yr). The top 5 brands hold 91% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **orion flares market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **$50K–$67K**
- units × avg price
- **Conversion rate**
- **2.2%**
- **Avg BSR**
- **#767**
- **Page quality**
- **0%**
- **Prime**
- **39%**
- **Sponsored**
- **57%**
- **Out of stock**
- **3.9%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **173 days**
## **Competition: brands, sellers & click share**
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▲rising
**Sellers**
**97**
**Top-5 brand share**
**91%**
Top 20: 100%
**Top-5 click share**
**61%**
Top 20: 96%
**Open market**
**7%**
- Orion Safety45% - オリオン34% - SIRIUS SIGNAL FOR LIFE6% - Orion3% - Generic3% - TEKTITE3% - Open — no brand owns it (4 brands, 7%)
## **Top orion flares search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **orion flares**15K/yr+110.2%2.4% conv. - **orion flares marine**10K/yr+59.3%2.2% conv. - **orion flare**4K/yr+29.8%1.0% conv. - **bengala**5K/yr-9.7%0.5% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/orion-flares/search-terms)
## **Top orion flares products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$5K20%$10K30%$15K40%$21K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Orion Safety Areial Flare Refill Red (4 Piece Pack)**Orion Safety**$35.61**4.7★671 rev](https://www.amazon.com/dp/B07S6DVGFM) [2**Orion Safety 584 ALERTER Basic 12 GA 4-Flares**オリオン**$77.84**4.8★1,165 rev](https://www.amazon.com/dp/B002IV84TS) [3**Orion 234 Locator Plus 3 Signal Kit with Whistle & Flag in Floating Case**Orion Safety**$82.73**4.0★14 rev](https://www.amazon.com/dp/B0C5LWX4JS) [4**Orion Products 3153-08 3-15 Minute Road Flares (1 Pack of 3 Flares)- Model # 3153-08**オリオン**$16.03**4.6★856 rev](https://www.amazon.com/dp/B000LNQKGE) [5**Sirius Signal C-1003 SOS LED Distress Signal - USCG Approved**SIRIUS SIGNAL FOR LIFE**$71.43**4.7★2,956 rev](https://www.amazon.com/dp/B081GHJ9XC)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**3PCS Boat Flares Marine Flares Boat Flares Coast Guard Approved Marine for Fishing Boats Life Rafts & Emergency Signaling (Red)**FIYADWZH**$21.14**18 rev2mo ago](https://www.amazon.com/dp/B0H1X7M5PK) [**3 PCS Boat Flares Marine Flares Visual Distress Signals for Boats Waterproof and High Visibility for Fishing Vessels Buoys and Emergency Signaling**Generic**$19.61**36 rev11mo ago](https://www.amazon.com/dp/B0FL26WNMZ) [**Boat Flares Marine Flares Waterproof Boat Safety Kit 2025 Upgraded Emergency Signals LED Lights Marine Emergency Kit for Fishing Nets Buoys Boating Life Rafts (3PCS Red)**Generic**$19.37**42 rev1y ago](https://www.amazon.com/dp/B0FG8GPBZC) [**2PCS Boat Flares Boat Flares Coast Guard Approved Marine Flares for Fishing Boats Life Rafts & Emergency Signaling**Bajorp**$14.83**97 rev1y ago](https://www.amazon.com/dp/B0FF1QGP9Q) [**Orion Alert/Locate Plus Signal Kit in Hard - Floating Case**オリオン**$200.89**13 rev2y ago](https://www.amazon.com/dp/B0D7RPNTDF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**3PCS Boat Flares Marine Flares Boat Flares Coast Guard Approved Marine for Fishing Boats Life Rafts & Emergency Signaling (Red)**FIYADWZH**$21.14**2.1★**▲ 175%**](https://www.amazon.com/dp/B0H1X7M5PK) [**Orion Inland Locate Kit w/Accessories & Air Horn in Neoprene Bag**オリオン**$104.29**5.0★**▲ 169%**](https://www.amazon.com/dp/B0C5LXVY9Y) [**Boat Flares Marine Flares Waterproof Boat Safety Kit 2025 Upgraded Emergency Signals LED Lights Marine Emergency Kit for Fishing Nets Buoys Boating Life Rafts (3PCS Red)**Generic**$19.37**3.3★**▲ 89%**](https://www.amazon.com/dp/B0FG8GPBZC) [**3 PCS Boat Flares Marine Flares Visual Distress Signals for Boats Waterproof and High Visibility for Fishing Vessels Buoys and Emergency Signaling**Generic**$19.61**3.0★**▲ 53%**](https://www.amazon.com/dp/B0FL26WNMZ) [**ACR ResQFlare Electronic Distress E-Flare and Flag USCG Approved Replacement for Pyrotechnic Flares - ACR 3966**ACR**$79.59**4.7★**▲ 51%**](https://www.amazon.com/dp/B08FBJJBQ5)
**~~View all trending →~~**
## **What reviews say buyers love and hate about orion flares**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**14%
*“seems well made”*
**Value For Money**13%
*“Cant beat the price”*
**Brightness/Shine/Glow**8%
*“Very Bright”*
**Weight Light**8%
*“Light and easy to handle”*
**Advertised Vs Actual Product**8%
*“Exactly what I needed”*
**Ease Of Use**6%
*“So Convenient WE Bought 2”*
**Durability**5%
*“is very durable”*
**Strength**3%
*“It is sturdy”*
**Battery Life**3%
*“These are battery powered, bright, reusable and compact, and even my 4 year old can figure them out”*
**Adjustability/Rotatability/Reclining**3%
*“Adjustable”*
### **What buyers complain about **
**Quality-Overall**20%
*“Not good quality”*
**Functionality-Overall**17%
*“Did not function”*
**Strength**9%
*“Too weak”*
**Battery Life**7%
*“Don't know about the battery life having use it for a long”*
**Certifications**6%
*“Not cg approved”*
**Value For Money**5%
*“Not worth the money too cheap”*
**Durability**4%
*“broke after very little use”*
**Size-Overall**3%
*“Its to short”*
**Brightness/Shine/Glow**2%
*“ABSOLUTELY NOT BRIGHT ENOUGH”*
**Safety Standards**2%
*“Its ok, not emergency”*
### **Top return reasons **
**Functionality-Overall**31%
**Certifications**9%
**Quality-Overall**8%
**Size-Overall**7%
**Defective Material/Parts**6%
**Brightness/Shine/Glow**5%
**Advertised Vs Actual Product**5%
**Strength**4%
**Adhesion/Stickiness**2%
**Value For Money**2%
## **Common orion flares questions**
- **Is orion flares profitable to sell on Amazon United States?**
- The niche generates $51K/yr across 23 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +67.3%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the orion flares niche?**
- 10 brands and 97 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 91% of demand.
- **What do buyers complain about in orion flares?**
- Top complaints mined from reviews: Quality-Overall, Functionality-Overall, Strength. The return rate is 1.1%.
- **What does it cost to enter the orion flares niche?**
- Listings span $7.41–$200.89; the average listing price is $67.04 (sweet spot $15–$100). The average incumbent carries 661 reviews — the moat a new listing must climb.
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