---
title: "Ohio State License Plate Frame — $88K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/ohio-state-license-plate-frame"
last_updated: "2026-07-21T19:39:58.588Z"
locale: en
meta:
description: "Niche score 55/100 · $88K/yr market · 56K searches/yr · $20.76 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · $88K/yr market · 56K searches/yr · $20.76 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Ohio State License Plate Frame — $88K/yr Amazon US Niche (2026) - Flapen"
---
# **ohio state license plate frame**
**Worth a look**
Shows a sweet-spot price point ($20.76 avg), but strong incumbent ratings (4.7★) keeps it on the watch list.
Market size 22Growth 60Conversion 77Competition 73Returns 60Price range 75Avg price 89Brand share 47Review moat 66Quality gap 19
**Avg price**
**Great****$20.76**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****7.6%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Great****$9.97–$29.96**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****41%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****872**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+35.4%**
90-day search growth — must beat 0% to launch
**Returns**
**Good****2.6%**
return rate — above 6% kills the launch gate
**Brand share**
**Okay****77%**
top-5 brand share — brands hold most of the demand
**Market size**
**Bad****$88K**
$88K/yr · 56K searches
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, ohio state license plate frame is a $88K/yr Amazon United States market (56K searches/yr). The top 5 brands hold 77% of demand. Verdict: Worth a look — 55/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **ohio state license plate frame market data**
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **$83K–$104K**
- units × avg price
- **Launch success**
- **—**
- 0 of 2 new (360d)
- **Conversion rate**
- **7.6%**
- **Avg BSR**
- **#790**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **75%**
- **Out of stock**
- **10.3%**
- **Avg brand age**
- **72 months**
- **Avg seller age**
- **195 days**
## **Competition & brand share**
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▼falling
**Sellers**
**28**
**Top-5 brand share**
**77%**
Top 20: 100%
**Top-5 click share**
**41%**
Top 20: 96%
**Open market**
**16%**
- Rico Industries24% - Generic17% - FANMATS16% - EliteAuto3K10% - Elite Fan Shop10% - Broad Street Machine Co., Inc.7% - Open — no brand owns it (4 brands, 16%)
## **Demand**
Weekly Amazon search volume, last 37 weeks — +35.4% search growth over the last 90 days.
2K1KHoliday '25Spike '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/ohio-state-license-plate-frame/trend)
## **Top ohio state license plate frame products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$3K6%$5K9%$8K12%$11K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**2 Packs Matte Black for Ohio State License Plate Frames 2 Holes License Plate Holder for OSU Buckeyes Universal Aluminum Tag Frame for License Plate for Front and Rear Car Tags**Generic**$20.08**4.4★48 rev](https://www.amazon.com/dp/B0BS48K34T) [2**EliteAuto3K Ohio State Buckeyes License Plate Frame Cover Black 12.25 x 6.25 - Ideal Gift for Sports Fans & Supporters Slim Design**EliteAuto3K**$18.78**4.3★33 rev](https://www.amazon.com/dp/B0CHXT5B29) [3**FANMATS 31272 Ohio State Buckeyes Metal License Plate Frame Black Finish**FANMATS**$15.52**4.4★149 rev](https://www.amazon.com/dp/B097SWKKGX) [4**FANMATS 14871 NCAA Ohio State University Buckeyes Chrome License Plate Frame 6.25x12.25**FANMATS**$15.55**4.6★2,420 rev](https://www.amazon.com/dp/B00EUIDPLO) [5**Ohio State Buckeyes Black Tag Frame**Broad Street Machine Co., Inc.**$19.94**4.7★66 rev](https://www.amazon.com/dp/B0CLBL5M22)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**2 Pack Premium Slim Matte Black License Plate Frames for Ohio State Rust-Free Stainless Steel Rattle-Free Street Legal Thin Metal Front & Rear Car Tag Holders for OSU Universal with Screw Caps**Generic**$19.73**4 rev3mo ago](https://www.amazon.com/dp/B0GVD3NGJ5) [**2 Packs for Ohio State Buckeyes License Plate Frames 2 Holes Silver License Plate Holder for OSU Universal Aluminum Tag Frame for License Plate for Front and Rear Car Tags**Generic**$19.72**34 rev5mo ago](https://www.amazon.com/dp/B0GHR9YBDZ) [**Desert Cactus The Ohio State University License Plate Frame OSU Buckeyes Holder for Front or Back of Car Metal Car Tag Holder Officially Licensed (Slogan 1)**Desert Cactus**$21.65**1 rev1y ago](https://www.amazon.com/dp/B0FFCTL75K) [**2024-25 College Football Champions Ohio State Black Metal License Plate Frame - 6.25x12.25**FANMATS**$13.85**39 rev1y ago](https://www.amazon.com/dp/B0DTBSLKYX) [**Decorvo Ohio St License Plate Frame - Car Truck Accessory**Decorvo**$23.29**443 rev2y ago](https://www.amazon.com/dp/B0D5W52N6G)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**2 Pack Premium Slim Matte Black License Plate Frames for Ohio State Rust-Free Stainless Steel Rattle-Free Street Legal Thin Metal Front & Rear Car Tag Holders for OSU Universal with Screw Caps**Generic**$19.73**5.0★**▲ 331%**](https://www.amazon.com/dp/B0GVD3NGJ5) [**2 Packs for Ohio State Buckeyes License Plate Frames 2 Holes Silver License Plate Holder for OSU Universal Aluminum Tag Frame for License Plate for Front and Rear Car Tags**Generic**$19.72**4.7★**▲ 228%**](https://www.amazon.com/dp/B0GHR9YBDZ) [**Desert Cactus The Ohio State University License Plate Frame OSU Buckeyes Holder for Front or Back of Car Metal Car Tag Holder Officially Licensed (Slogan 1)**Desert Cactus**$21.65**5.0★**▲ 124%**](https://www.amazon.com/dp/B0FFCTL75K) [**FANMATS 31272 Ohio State Buckeyes Metal License Plate Frame Black Finish**FANMATS**$15.52**4.4★**▲ 83%**](https://www.amazon.com/dp/B097SWKKGX) [**Desert Cactus Ohio State University License Plate Frame Metal Car Tag Holder and Sticker for Front or Back of Car Officially Licensed (Sticker Frame Combo - Mascot)**Desert Cactus**$29.96**5.0★**▲ 45%**](https://www.amazon.com/dp/B0BQRP23GJ)
**~~View all trending →~~**
## **What buyers say about ohio state license plate frame**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**27%
*“Seems well made”*
**Size-Overall**11%
*“Fit well”*
**Ease Of Use**9%
*“easy to read”*
**Adhesion/Stickiness**9%
*“Covers the required sticker in the bottom corner of the plate”*
**Rusts/Corrodes**9%
*“Great quality the caps for the screws come in handy keep water from rusting the screws highly recommend this product”*
**Value For Money**6%
*“Great price and looks wonderful”*
**Color**6%
*“Colors pop”*
**Material Quality**5%
*“Good plastic covers”*
**Advertised Vs Actual Product**5%
*“Just what I wanted”*
**Product Condition**5%
*“Looked nice new”*
### **What buyers complain about **
**Quality-Overall**21%
*“Poor Quality”*
**Product Condition**14%
*“Real cheap look like it been used”*
**Strength**14%
*“Slightly bent”*
**Design-Overall**14%
*“Poor design”*
**Functionality-Overall**14%
*“Wont work as made”*
**Material Quality**3%
*“I didnt look at the material”*
### **Top return reasons **
**Size-Overall**23%
**Advertised Vs Actual Product**14%
**Quality-Overall**8%
**Adhesion/Stickiness**6%
**Color**6%
**Compatibility-Overall**5%
**Certifications**4%
**Material Quality**4%
**Defective Material/Parts**3%
**Durability**2%
## **Common questions**
- **Is ohio state license plate frame profitable to sell on Amazon United States?**
- The niche generates $88K/yr across 24 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +35.4%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the ohio state license plate frame niche?**
- 10 brands and 28 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 77% of demand.
- **What do buyers complain about in ohio state license plate frame?**
- Top complaints mined from reviews: Quality-Overall, Product Condition, Strength. The return rate is 2.6%.
- **What does it cost to enter the ohio state license plate frame niche?**
- Listings span $9.97–$29.96; the average listing price is $20.76 (sweet spot $15–$100). The average incumbent carries 872 reviews — the moat a new listing must climb.
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