---
title: "Trend — nordic curl - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/nordic-curl/trend"
last_updated: "2026-07-21T22:31:00.700Z"
locale: en
meta:
  description: "Niche score 46/100 · $292K/yr market · 134K searches/yr · $77.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · $292K/yr market · 134K searches/yr · $77.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — nordic curl - Flapen"
---

# **nordic curl**

**Skip it**

Prices mostly outside the sweet spot ($16.17–$516.85) — this niche doesn't clear our bar today.

Market size 51Growth 24Conversion 35Competition 35Returns 60Price range 17Avg price 83Brand share 55Review moat 61Quality gap 68

**Avg price**

**Great****$77.35**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****1,065.09**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Good****2.6%**

return rate — above 6% kills the launch gate

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Market size**

**Good****$292K**

$292K/yr · 134K searches

**Conversion**

**Okay****2.8%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-1.7%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****$16.17–$516.85**

cheapest to priciest tracked listing — scored on the share inside $15–$100