---
title: "Mobo Board — $111K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/mobo-board"
last_updated: "2026-07-21T20:57:38.730Z"
locale: en
meta:
description: "Niche score 37/100 · $111K/yr market · 35K searches/yr · $35.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 37/100 · $111K/yr market · 35K searches/yr · $35.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Mobo Board — $111K/yr Amazon US Niche (2026) - Flapen"
---
# **mobo board**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 27Growth 19Conversion 83Competition 0Returns 71Price range 92Avg price 95Brand share 0Review moat 25Quality gap 42
**Avg price**
**Incredible****$35.35**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$11.68–$90.05**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****8.9%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Good****2.2%**
return rate — above 6% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$111K**
$111K/yr · 35K searches
**Review moat**
**Bad****4,039.75**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-12.7%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, mobo board is a $111K/yr Amazon United States market (35K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 37/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mobo board market data**
- **Units sold / yr**
- **3K–3K**
- avg 500–750/product
- **Revenue / yr**
- **$88K–$106K**
- units × avg price
- **Launch success**
- **—**
- 1 of 1 new (360d)
- **Conversion rate**
- **8.9%**
- **Avg BSR**
- **#62**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **75%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▲rising
**Sellers**
**7**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- MOBO58% - OiZenhio36% - Frgofl3% - Amazon Basics3% - Open — no brand owns it (0%)
## **Top mobo board products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$17K30%$33K45%$50K60%$67K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 4 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Mobo Board**MOBO**$90.05**4.8★378 rev](https://www.amazon.com/dp/B07TBJLKRQ) [2**Balance Board Professional Wobble Board for Adults Anti-Slip for Physical Therapy Standing Desk Core Strength Wooden Rocker Board(350LBS) (360 Balance Board)**OiZenhio**$21.63**4.2★62 rev](https://www.amazon.com/dp/B0DQP4X354) [3**Frgofl Balance Board for Ankle Strengthening & Physical Therapy - Adjustable Single Leg Board for Recovery from Sprains Plantar Fasciitis | Stability Trainer with Video Guide and Carry Bag**Frgofl**$11.68**4.4★154 rev](https://www.amazon.com/dp/B0FN82STTH) [4**Amazon Basics Wood Wobble Balance Trainer Board Slip Resistant for Exercise and Core Strength 265 lb Weight Capacity Black**Amazon Basics**$18.03**4.6★15,565 rev](https://www.amazon.com/dp/B07DWKNXNY)
### **Newest**
by launch date
[**Frgofl Balance Board for Ankle Strengthening & Physical Therapy - Adjustable Single Leg Board for Recovery from Sprains Plantar Fasciitis | Stability Trainer with Video Guide and Carry Bag**Frgofl**$11.68**154 rev10mo ago](https://www.amazon.com/dp/B0FN82STTH) [**Balance Board Professional Wobble Board for Adults Anti-Slip for Physical Therapy Standing Desk Core Strength Wooden Rocker Board(350LBS) (360 Balance Board)**OiZenhio**$21.63**62 rev1y ago](https://www.amazon.com/dp/B0DQP4X354) [**Mobo Board**MOBO**$90.05**378 rev7y ago](https://www.amazon.com/dp/B07TBJLKRQ) [**Amazon Basics Wood Wobble Balance Trainer Board Slip Resistant for Exercise and Core Strength 265 lb Weight Capacity Black**Amazon Basics**$18.03**15,565 rev7y ago](https://www.amazon.com/dp/B07DWKNXNY)
### **Trending**
90-day click momentum
[**Balance Board Professional Wobble Board for Adults Anti-Slip for Physical Therapy Standing Desk Core Strength Wooden Rocker Board(350LBS) (360 Balance Board)**OiZenhio**$21.63**4.2★**▲ 193%**](https://www.amazon.com/dp/B0DQP4X354) [**Frgofl Balance Board for Ankle Strengthening & Physical Therapy - Adjustable Single Leg Board for Recovery from Sprains Plantar Fasciitis | Stability Trainer with Video Guide and Carry Bag**Frgofl**$11.68**4.4★**▲ 174%**](https://www.amazon.com/dp/B0FN82STTH) [**Mobo Board**MOBO**$90.05**4.8★**▼ 26%**](https://www.amazon.com/dp/B07TBJLKRQ) [**Amazon Basics Wood Wobble Balance Trainer Board Slip Resistant for Exercise and Core Strength 265 lb Weight Capacity Black**Amazon Basics**$18.03**4.6★**▼ 62%**](https://www.amazon.com/dp/B07DWKNXNY)
## **What buyers say about mobo board**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“Solid quality for the price”*
**Balance/Stability**14%
*“My balance is improving”*
**Value For Money**11%
*“Great price”*
**Efficiency**9%
*“Works well”*
**Durability**6%
*“it still looks brand new”*
**Ease Of Use**5%
*“It Is Much More Convenient”*
**Exercise/Sports Suitability**5%
*“This was a nice addition to my workout routine”*
**Fun/Entertainment Experience**4%
*“Fun for children”*
**Pain Relief-Overall**4%
*“Good for pain”*
**Advertised Vs Actual Product**3%
*“Works as advertised”*
### **What buyers complain about **
**Size-Overall**11%
*“Little big”*
**Value For Money**8%
*“super cheap and not worth the money”*
**Ease Of Use**8%
*“nor the ease of use”*
**Balance/Stability**7%
*“this balance board doesn't change that”*
**Durability**6%
*“Poor Quality - Breaks Quickly”*
**Wood Quality**5%
*“Had to return because the two wood pieces rubbed together making it annoyingly impossible to do the exercises”*
**Adjustability/Rotatability/Reclining**5%
*“so they might be better options if you cant adjust it yourself”*
**Advertised Vs Actual Product**3%
*“Didn't get what is pictured”*
**Functionality-Overall**3%
*“Did not work for 9 year old as expected”*
**Pain Relief-Overall**3%
*“there is still pain”*
### **Top return reasons **
**Balance/Stability**34%
**Size-Overall**15%
**Functionality-Overall**7%
**Advertised Vs Actual Product**6%
**Wood Quality**4%
**Ease Of Use**4%
**Quality-Overall**4%
**Value For Money**3%
**Strength**2%
**Grip**2%
## **Common questions**
- **Is mobo board profitable to sell on Amazon United States?**
- The niche generates $111K/yr across 4 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -12.7%. Flapen's verdict: Skip it (37/100).
- **How competitive is the mobo board niche?**
- 4 brands and 7 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in mobo board?**
- Top complaints mined from reviews: Size-Overall, Value For Money, Ease Of Use. The return rate is 2.2%.
- **What does it cost to enter the mobo board niche?**
- Listings span $11.68–$90.05; the average listing price is $35.35 (sweet spot $15–$100). The average incumbent carries 4,040 reviews — the moat a new listing must climb.
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