---
title: "Minnesota Vikings Hat — $7K/mo Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/sports-outdoors/minnesota-vikings-hat"
last_updated: "2026-08-12T14:49:43.322Z"
locale: en
meta:
description: "Amazon product research for minnesota vikings hat: $7K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for minnesota vikings hat: $7K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Minnesota Vikings Hat — $7K/mo Amazon US Product Research"
---
# **Minnesota Vikings Hat**
**Skip it**
Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Market size 22Growth 52Conversion 24Competition 54Returns 43Price range 90Avg price 95Brand share 12Review moat 48Quality gap 19
**Avg price**
**Incredible****$29.81**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$12.94–$43.42**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****53%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Good****+22.5%**
90-day search growth — must beat 0% to launch
**Review moat**
**Okay****1,692.81**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Okay****3.6%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****1.9%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$87K**
$87K/yr · 154K searches
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
## **Is minnesota vikings hat profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, minnesota vikings hat is a $87K/yr Amazon United States market (154K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **minnesota vikings hat market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$89K–$119K**
- units × avg price
- **Conversion rate**
- **1.9%**
- **Avg BSR**
- **#1,140**
- **Page quality**
- **0%**
- **Prime**
- **81%**
- **Sponsored**
- **35%**
- **Out of stock**
- **29.6%**
- **Avg brand age**
- **56 months**
- **Avg seller age**
- **174 days**
## **Competition: brands, sellers & click share**
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **▼falling
**Sellers**
**11**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**53%**
Top 20: 94%
**Open market**
**3%**
- New Era74% - Kneenow10% - LCXAPPE6% - Terojnkl3% - The Tee Hive2% - FOCO1% - Open — no brand owns it (3 brands, 3%)
## **minnesota vikings hat demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +22.5% search growth over the last 90 days.
18K13KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 9.5×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/minnesota-vikings-hat/trend)
## **Top minnesota vikings hat search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **minnesota vikings hat**65K/yr+28.3%0.9% conv. - **vikings hat**56K/yr+8.5%1.0% conv. - **mn vikings hat**13K/yr+59.8%1.5% conv. - **minnesota vikings hats for men**7K/yr+65.3%1.2% conv. - **minnesota vikings hats**6K/yr+14.7%0.8% conv. - **vikings hats for men**6K/yr-7.5%0.6% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/minnesota-vikings-hat/search-terms)
## **Top minnesota vikings hat products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$4K10%$9K15%$13K20%$17K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**New Era NFL Core Classic 9TWENTY Graphite Adjustable Hat Cap - One Size (US Alpha One Size Minnesota Vikings)**New Era**$36.72**4.8★368 rev](https://www.amazon.com/dp/B0D4F7W5FC) [2**New Era NFL 9FIFTY Black On Black Adjustable Snapback Hat Cap One Size Fits All (Minnesota Vikings)**New Era**$34.97**4.8★948 rev](https://www.amazon.com/dp/B0CLM9YTH8) [3**New Era NFL 9FIFTY Black White Adjustable Snapback Hat Cap One Size Fits All (Minnesota Vikings)**New Era**$38.07**4.7★529 rev](https://www.amazon.com/dp/B0CWVLTDBK) [4**New Era NFL 9FIFTY Black/White Adjustable Snapback Hat Cap One Size Fits All (Minnesota Vikings)**New Era**$33.51**4.6★375 rev](https://www.amazon.com/dp/B0F5CPP32G) [5**Purple Football City Silhouette Baseball Cap for Men Women Adjustable Print Hat Gifts for Minnesota Fans Game Day Headwear**LCXAPPE**$20.08**4.4★158 rev](https://www.amazon.com/dp/B0DS55B6ZD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**New Era Mens Black Minnesota Vikings 2026 NFL Training Camp 9FORTY Adjustable Hat**New Era**$42.29**1 rev2mo ago](https://www.amazon.com/dp/B0H2QBQ28Z) [**New Era Mens White/Black Minnesota Vikings 2026 NFL Draft Pre-Curved 9FIFTY Snapback Hat**New Era**$41.39**3 rev3mo ago](https://www.amazon.com/dp/B0GVKFXL55) [**47 Minnesota Vikings Prime Play Super Hitch MVP Adjustable Snapback Cap - NFL 2-Tone Cap**47**$33.71**6 rev3mo ago](https://www.amazon.com/dp/B0GVBPMX8P) [**Football Team Cotton Baseball Cap Embroidered Sports Fan Baseball Caps for Men Women Football Hat Gifts Merch Gear Suff Purple-Yellow**Generic**$12.94**30 rev11mo ago](https://www.amazon.com/dp/B0FMRNMJ3Z) [**Kneenow Hat for Men Women Apparel for Men Gifts**Kneenow**$19.90**51 rev1y ago](https://www.amazon.com/dp/B0FHPQS2DR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**47 Minnesota Vikings Prime Play Super Hitch MVP Adjustable Snapback Cap - NFL 2-Tone Cap**47**$33.71**4.8★**▲ 281%**](https://www.amazon.com/dp/B0GVBPMX8P) [**New Era Mens Black Minnesota Vikings 2026 NFL Training Camp 9FORTY Adjustable Hat**New Era**$42.29**5.0★**▲ 280%**](https://www.amazon.com/dp/B0H2QBQ28Z) [**New Era Mens White/Black Minnesota Vikings 2026 NFL Draft Pre-Curved 9FIFTY Snapback Hat**New Era**$41.39**5.0★**▲ 277%**](https://www.amazon.com/dp/B0GVKFXL55) [**Football Team Cotton Baseball Cap Embroidered Sports Fan Baseball Caps for Men Women Football Hat Gifts Merch Gear Suff Purple-Yellow**Generic**$12.94**4.4★**▲ 194%**](https://www.amazon.com/dp/B0FMRNMJ3Z) [**Football Hat for Men Women Vintage Embroidered City Hats Apparel Gifts Classic Baseball Cap**Kneenow**$19.89**4.6★**▲ 141%**](https://www.amazon.com/dp/B0DHRL4RB8)
**~~View all trending →~~**
## **What reviews say buyers love and hate about minnesota vikings hat**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**30%
*“appears well made”*
**Product Condition**15%
*“Brand new condition”*
**Comfort-Overall**10%
*“Comfy, arrived on time, blah, blah blah”*
**Color**10%
*“Good color”*
**Adjustability/Rotatability/Reclining**10%
*“Adjustable cap will fit almost anyone's melon”*
**Advertised Vs Actual Product**10%
*“Produft as expected”*
**Size-Overall**5%
*“fits nicely”*
**Shape/Style**3%
*“Comfortable and stylish”*
**Value For Money**3%
*“Decent inexpensive price”*
### **What buyers complain about **
**Color**50%
*“Color aint right”*
### **Top return reasons **
**Size-Overall**70%
**Shape/Style**6%
**Advertised Vs Actual Product**5%
**Wrinkles**5%
**Material Quality**5%
**Color**4%
**Length**2%
**Stitch/Finish/Polish**2%
**Visibility**2%
**Comfort-Overall**2%
## **Common minnesota vikings hat questions**
- **Is minnesota vikings hat profitable to sell on Amazon United States?**
- The niche generates $87K/yr across 26 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +22.5%. Flapen's verdict: Skip it (40/100).
- **How competitive is the minnesota vikings hat niche?**
- 9 brands and 11 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in minnesota vikings hat?**
- Top complaints mined from reviews: Color. The return rate is 3.6%.
- **When does demand for minnesota vikings hat peak?**
- Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 9.5× the quietest.
- **What does it cost to enter the minnesota vikings hat niche?**
- Listings span $12.94–$43.42; the average listing price is $29.81 (sweet spot $15–$100). The average incumbent carries 1,693 reviews — the moat a new listing must climb.
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