---
title: "Michigan State Sweatshirt — Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/sports-outdoors/michigan-state-sweatshirt"
last_updated: "2026-08-12T14:53:40.733Z"
locale: en
meta:
description: "Amazon product research for michigan state sweatshirt: $5K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for michigan state sweatshirt: $5K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Michigan State Sweatshirt — Amazon US Product Research"
---
# **Michigan State Sweatshirt**
**Skip it**
Soft demand (-39.8% this quarter) — this niche doesn't clear our bar today.
Market size 16Growth 5Conversion 13Competition 96Returns 13Price range 92Avg price 95Brand share 30Review moat 51Quality gap 38
**Competition**
**Incredible****16%**
top-5 click share — an open shelf
**Avg price**
**Incredible****$30.24**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$13.38–$59.40**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****1,454.62**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Market size**
**Bad****$63K**
$63K/yr · 208K searches
**Conversion**
**Bad****1.0%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****8.3%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-39.8%**
90-day search growth — must beat 0% to launch
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
## **Is michigan state sweatshirt profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, michigan state sweatshirt is a $63K/yr Amazon United States market (208K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Sep–Oct–Dec. Verdict: Skip it — 39/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **michigan state sweatshirt market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$76K–$91K**
- units × avg price
- **Conversion rate**
- **1.0%**
- **Avg BSR**
- **#23,884**
- **Page quality**
- **0%**
- **Prime**
- **82%**
- **Sponsored**
- **93%**
- **Out of stock**
- **7.0%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **186 days**
## **Competition: brands, sellers & click share**
Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.
**Brands**
**18 **▲rising
**Sellers**
**21**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**16%**
Top 20: 43%
**Open market**
**10%**
- UGP Campus Apparel34% - Barnesmith19% - LOGOVISION17% - Michigan State University12% - Nudge Printing5% - Elite Authentics3% - Open — no brand owns it (12 brands, 10%)
## **michigan state sweatshirt demand & seasonality**
Weekly Amazon search volume, last 103 weeks — -39.8% search growth over the last 90 days.
15K10KSpike '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Dec · busiest ÷ quietest = 8.6×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/michigan-state-sweatshirt/trend)
## **Top michigan state sweatshirt search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **michigan state shirt**29K/yr+34.3%1.0% conv. - **michigan state sweatshirt**33K/yr-60.8%0.6% conv. - **michigan state t shirt**8K/yr+12.6%1.6% conv. - **msu shirt**8K/yr+61.2%0.8% conv. - **michigan state hoodie**20K/yr-54.4%1.1% conv. - **michigan state tshirt**4K/yr+22.4%1.7% conv. - **michigan state apparel women**52K/yr-81.1%0.2% conv. - **michigan state womens apparel**6K/yr-36.3%0.1% conv. - **msu sweatshirt**11K/yr-59.7%0.5% conv. - **msu womens apparel**22K/yr-78.1%0.1% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/michigan-state-sweatshirt/search-terms)
## **Top michigan state sweatshirt products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$1K4%$3K6%$4K8%$5K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**MSU Spartans Michigan State Official One Color Logo Unisex Adult T Shirt Hunter Green Large**Michigan State University**$17.92**4.4★491 rev](https://www.amazon.com/dp/B09FPY9TSN) [2**AW01 - Michigan State Spartans Basic Block CREW SWEATSHIRT - Small - Forest**UGP Campus Apparel**$39.28**4.6★537 rev](https://www.amazon.com/dp/B07PV1WWJJ) [3**AS01 - Michigan State Spartans Basic Block T Shirt - Medium - Forest**UGP Campus Apparel**$20.19**4.5★1,584 rev](https://www.amazon.com/dp/B00DHKY8EO) [4**Barnesmith Michigan State University MSU Spartans Hooded Sweatshirt Heritage Hunter Green X-Large**Barnesmith**$42.39**4.6★7,702 rev](https://www.amazon.com/dp/B0B1LKFS3J) [5**Michigan State Apparel MSU Spartans Shirt Sparty Head Spartan Helmet Premium Super Soft T Shirt Heather Green Comfy Tee for Men and Women (Michigan State University Large)**Nudge Printing**$26.03**4.7★962 rev](https://www.amazon.com/dp/B01ADZLWG2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**LOGOVISION Michigan State University Arch Logo Secondary Unisex Adult T Shirt White Large**LOGOVISION**$19.20**106 rev1y ago](https://www.amazon.com/dp/B0F9998MQT) [**LOGOVISION Michigan State University School Name Arch Unisex Adult T Shirt Hunter Green Large**LOGOVISION**$19.34**89 rev1y ago](https://www.amazon.com/dp/B0DZNTZYR9) [**Michigan State University Block University Font Unisex Adult T Shirt Hunter Green X-Large**LOGOVISION**$18.41**55 rev1y ago](https://www.amazon.com/dp/B0DWFDNSSP) [**LOGOVISION Michigan State University Arch Logo Unisex Adult T Shirt Hunter Green Small**LOGOVISION**$18.47**274 rev1y ago](https://www.amazon.com/dp/B0DT99V3F2) [**LOGOVISION Michigan State University Arch Logo Unisex Adult T Shirt Hunter Green Large**LOGOVISION**$18.20**274 rev1y ago](https://www.amazon.com/dp/B0DT9DZXZV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**UGP Campus Apparel AH01 - Michigan State Spartans Basic Block Hoodie - Medium - Forest Green**UGP Campus Apparel**$40.43**4.6★**▲ 182%**](https://www.amazon.com/dp/B01N3QF29S) [**Barnesmith Michigan State University MSU Spartans Hooded Sweatshirt Heritage Hunter Green X-Large**Barnesmith**$42.39**4.6★**▲ 168%**](https://www.amazon.com/dp/B0B1LKFS3J) [**AW1219 - Michigan State Spartans Headline Crew Sweatshirt - Medium - Sport Grey**UGP Campus Apparel**$39.82**4.6★**▲ 140%**](https://www.amazon.com/dp/B08123RCH9) [**AS01 - Michigan State Spartans Basic Block T Shirt - Medium - Forest**UGP Campus Apparel**$20.19**4.5★**▲ 137%**](https://www.amazon.com/dp/B00DHKY8EO) [**UGP Campus Apparel AW03 - Michigan State Spartans Mascot Arch Logo Crew Sweatshirt - Small - Sport Grey**UGP Campus Apparel**$43.47**4.7★**▲ 119%**](https://www.amazon.com/dp/B08171XFVS)
**~~View all trending →~~**
## **What reviews say buyers love and hate about michigan state sweatshirt**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**37%
*“Great fit”*
**Quality-Overall**17%
*“Quality good”*
**Material Quality**12%
*“I like how its 100 percent cotton”*
**Color**8%
*“the colors look great”*
**Comfort-Overall**7%
*“Very comfy”*
**Advertised Vs Actual Product**5%
*“Item was exactly as portrayed”*
**Soft Feel**5%
*“The fabric is soft”*
**Shrinkage Resistance**3%
*“did not shrink when washed, true to size”*
### **What buyers complain about **
**Size-Overall**33%
*“The youth sizes are not true to there size chart shirts are wayyyy to big”*
**Material Quality**17%
*“Poor Fabric”*
**Machine Wash Suitability**8%
*“Shirt doesnt hold shape well after washing”*
**Quality-Overall**8%
*“Seems very cheap”*
**Durability**6%
*“The decal on the front is not gonna last forever”*
**Color**6%
*“color is NOT hunter green”*
### **Top return reasons **
**Size-Overall**61%
**Color**8%
**Material Quality**6%
**Print Quality**3%
**Advertised Vs Actual Product**3%
**Quality-Overall**3%
**Length**3%
**Sleeve Fit**2%
**Thin**2%
**Chest Fit**2%
## **Common michigan state sweatshirt questions**
- **Is michigan state sweatshirt profitable to sell on Amazon United States?**
- The niche generates $63K/yr across 139 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -39.8%. Flapen's verdict: Skip it (39/100).
- **How competitive is the michigan state sweatshirt niche?**
- 18 brands and 21 sellers compete. The top 5 products take 16% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in michigan state sweatshirt?**
- Top complaints mined from reviews: Size-Overall, Material Quality, Machine Wash Suitability. The return rate is 8.3% — above our launch gate.
- **When does demand for michigan state sweatshirt peak?**
- Demand peaks in Sep–Oct–Dec; the busiest month runs 8.6× the quietest.
- **What does it cost to enter the michigan state sweatshirt niche?**
- Listings span $13.38–$59.40; the average listing price is $30.24 (sweet spot $15–$100). The average incumbent carries 1,455 reviews — the moat a new listing must climb.
## **Related niches to research next**
Same-category niches scoring near this one — the next ones worth researching.
- 74 [**hydrogen water**](https://flapen.com/research/us/sports-outdoors/hydrogen-water)$6.6M/yr-20.2%**Worth a look**- 74 [**england soccer jersey**](https://flapen.com/research/us/sports-outdoors/england-soccer-jersey)$141K/yr>1,000%**Worth a look**- 74 [**argentina jersey**](https://flapen.com/research/us/sports-outdoors/argentina-jersey)$309K/yr>1,000%**Worth a look**- 74 [**frisbee**](https://flapen.com/research/us/sports-outdoors/frisbee)$1.9M/yr+59.7%**Launch it**- 75 [**trampoline basketball hoop**](https://flapen.com/research/us/sports-outdoors/trampoline-basketball-hoop)$2.3M/yr+49.2%**Launch it**- 75 [**golf glove**](https://flapen.com/research/us/sports-outdoors/golf-glove)$4.1M/yr+62.5%**Launch it**[**All Sports & Outdoors niches **](https://flapen.com/research/us/sports-outdoors)