---
title: "Medals — $61K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/sports-outdoors/medals"
last_updated: "2026-08-12T14:52:57.435Z"
locale: en
meta:
description: "Amazon product research for medals: $61K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for medals: $61K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Medals — $61K/mo Amazon US Product Research (2026)"
---
# **Medals**
**Worth a look**
Shows no brand lock-in (top 5 brands take 47% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 70Growth 22Conversion 67Competition 78Returns 87Price range 82Avg price 80Brand share 88Review moat 73Quality gap 27
**Brand share**
**Great****47%**
top-5 brand share — no brand owns this niche
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$4.01–$72.16**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$16.88**
avg listing price — sweet spot $15–$100
**Competition**
**Great****37%**
top-5 click share — an open shelf
**Review moat**
**Good****579.89**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****$729K**
$729K/yr · 721K searches
**Conversion**
**Good****6.0%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-6.6%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
## **Is medals profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, medals is a $729K/yr Amazon United States market (721K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in May–Aug. Verdict: Worth a look — 64/100.
Data updated Jul 26, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **medals market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **40K–50K**
- avg 500–750/product
- **Revenue / yr**
- **$675K–$844K**
- units × avg price
- **Conversion rate**
- **6.0%**
- **Avg BSR**
- **#103**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **96%**
- **Out of stock**
- **6.3%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **165 days**
## **Competition: brands, sellers & click share**
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
**Brands**
**38 **▲rising
**Sellers**
**98**
**Top-5 brand share**
**47%**
Top 20: 87%
**Top-5 click share**
**37%**
Top 20: 74%
**Open market**
**48%**
- Acrridi13% - favide12% - KISEER10% - Quelay7% - Crown Awards5% - Awpeye5%
## **medals demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -6.6% search growth over the last 90 days.
50K30KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Aug · busiest ÷ quietest = 2.6×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/medals/trend)
## **Top medals search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **medals**158K/yr+10.7%3.8% conv. - **medals for awards**94K/yr+24.2%3.7% conv. - **medal**62K/yr+12.6%1.9% conv. - **award medals**51K/yr+0.5%1.8% conv. - **medals for kids**48K/yr+19.7%4.7% conv. - **gold medal**55K/yr-32.6%3.9% conv. - **gold medals**33K/yr-42.0%5.7% conv. - **1st place medals**24K/yr+11.3%3.4% conv. - **olympic medals**39K/yr-73.8%7.2% conv. - **medallas**20K/yr+21.3%0.7% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/medals/search-terms)
## **Top medals products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$22K6%$44K9%$66K12%$87K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Acrridi Gold Medals for Awards 1st Winner Medals for Sports Competitions Party Olympic Style 2 Inches (12 Winner)**Acrridi**$14.50**4.9★74 rev](https://www.amazon.com/dp/B0G56DKWQM) [2**KISEER 40 Pieces Plastic Gold Winner Award Medals Bulk for Sports Games Competitions Party Favors and Decorations**KISEER**$10.65**4.6★441 rev](https://www.amazon.com/dp/B09B3F7GR1) [3**Favide 12 Pieces Gold Silver Bronze Award Medals-Winner Medals Gold Silver Bronze Prizes for Competitions Party Olympic Style 2 Inches**favide**$14.66**4.7★981 rev](https://www.amazon.com/dp/B07VK312J3) [4**12 Pieces Award Medals 1st 2nd 3rd (Gold Silver Bronze) Metal Style Winner with Neck Ribbon 2 Inches**Awpeye**$9.99**4.7★1,057 rev](https://www.amazon.com/dp/B07V8FDNWR) [5**Crown Awards 2 First Second and Third Place Achievement Medals 3 Pack Prime**Crown Awards**$24.80**5.0★8 rev](https://www.amazon.com/dp/B0B98HTBP6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**12PCS Gold Medals for Kids Medals for Awards Plastic Winner Award Medals**Asofelk**$6.08**14 rev5mo ago](https://www.amazon.com/dp/B0GLFZ6JKK) [**Acrridi Gold Medals for Awards 1st Winner Medals for Sports Competitions Party Olympic Style 2 Inches (12 Winner)**Acrridi**$14.50**74 rev7mo ago](https://www.amazon.com/dp/B0G56DKWQM) [**Fintoriel 2-Inch Gold Metal Award Medals**Fintoriel**$15.07**62 rev9mo ago](https://www.amazon.com/dp/B0FP2SGDY7) [**YUJUE First Place Medal Large Medal - 3.34Inch Wide - GOlympic Style Winner Medals Gold & Stripes Neck Ribbon - Perfect for Any Competition Coaches Students Athletes and Academics**YUJUE**$7.02**64 rev12mo ago](https://www.amazon.com/dp/B0FKB94Q4V) [**YUJUE Goat Medal - 3 Greatest Champion Medal of All Time Goat Pendant Medal with Neck Strap Goat Award Chain for Football Basketball Sports Championship MVP Award and Tournament League Champion**YUJUE**$7.03**95 rev1y ago](https://www.amazon.com/dp/B0F4WQFLJG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ZoxiLume 24 Pcs Gold Silver Bronze Award Medals 2 Olympic Style Winner Medals Gold Silver Bronze Prizes with Ribbon for Sports Game Competitions Party Favors and Decorations (24)**ZoxiLume**$20.20**4.5★**▲ 175%**](https://www.amazon.com/dp/B0GQS2HPG8) [**Crown Awards 2 First Second and Third Place Achievement Medals 3 Pack Prime**Crown Awards**$24.80**5.0★**▲ 151%**](https://www.amazon.com/dp/B0B98HTBP6) [**12PCS Gold Medals for Kids Medals for Awards Plastic Winner Award Medals**Asofelk**$6.08**4.1★**▲ 136%**](https://www.amazon.com/dp/B0GLFZ6JKK) [**Acrridi Gold Medals for Awards 1st Winner Medals for Sports Competitions Party Olympic Style 2 Inches (12 Winner)**Acrridi**$14.50**4.9★**▲ 100%**](https://www.amazon.com/dp/B0G56DKWQM) [**Quelay 30 Pcs 2 Award Medals Bulk Gold Winner Medals with Neck Ribbons Metal Trophy Award Prize Gift for Tournaments Competitions Party Kids and Adults(Achievement)**Quelay**$29.00**4.8★**▲ 61%**](https://www.amazon.com/dp/B0DP64DF4V)
**~~View all trending →~~**
## **What reviews say buyers love and hate about medals**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“Good, solid product”*
**Taste-Overall**13%
*“Great taste”*
**Value For Money**11%
*“Worth every penny”*
**Advertised Vs Actual Product**6%
*“As Advertised”*
**Salt Content**6%
*“I think salt works just as good”*
**Weight Light**4%
*“The medals are lightweight”*
**Flavor**4%
*“Delicious flavor”*
**Fun/Entertainment Experience**4%
*“Fun for kids”*
**Size-Overall**4%
*“Nice size”*
**Durability**3%
*“Very durable”*
### **What buyers complain about **
**Salt Content**19%
*“Really salty”*
**Size-Overall**8%
*“They are very small”*
**Taste-Overall**8%
*“Not tasty”*
**Flavor**6%
*“It had little to no flavor except salt”*
**Quality-Overall**5%
*“overall they feel quite cheap”*
**Value For Money**3%
*“Not worth the money”*
**Material Quality**3%
*“Cheap, plastic”*
**Ease Of Use**2%
*“I know it'll take my even longer to use this”*
**Durability**2%
*“A few broke within hours of having it”*
**Ethical Trade/Fair Trade**2%
*“Likely a brushing scam”*
### **Top return reasons **
**Size-Overall**34%
**Quality-Overall**20%
**Value For Money**12%
**Advertised Vs Actual Product**9%
**Material Quality**7%
**Weight Heavy**3%
**Strength**2%
**Color**2%
**Functionality-Overall**2%
**Weight Light**1%
## **Common medals questions**
- **Is medals profitable to sell on Amazon United States?**
- The niche generates $729K/yr across 53 tracked products. 4 of 10 products launched in the last 360 days are still selling. 90-day search growth is -6.6%. Flapen's verdict: Worth a look (64/100).
- **How competitive is the medals niche?**
- 38 brands and 98 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 47% of demand.
- **What do buyers complain about in medals?**
- Top complaints mined from reviews: Salt Content, Size-Overall, Taste-Overall. The return rate is 1.4%.
- **When does demand for medals peak?**
- Demand peaks in May–Aug; the busiest month runs 2.6× the quietest.
- **What does it cost to enter the medals niche?**
- Listings span $4.01–$72.16; the average listing price is $16.88 (sweet spot $15–$100). The average incumbent carries 580 reviews — the moat a new listing must climb.
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