---
title: "Manchester City — $272K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/manchester-city"
last_updated: "2026-07-22T22:42:25.614Z"
locale: en
meta:
description: "Niche score 66/100 · $272K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 66/100 · $272K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Manchester City — $272K/yr Amazon US Niche (2026) - Flapen"
---
# **manchester city**
**Worth a look**
Shows demand growing +159.0% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 50Growth 96Conversion 8Competition 91Returns 96Price range 72Avg price 91Brand share 41Review moat 96Quality gap 33
**Growth**
**Incredible****+159.0%**
90-day search growth — must beat 0% to launch
**Review moat**
**Incredible****75.89**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Incredible****0.9%**
return rate — above 6% kills the launch gate
**Competition**
**Great****24%**
top-5 click share — an open shelf
**Avg price**
**Great****$55.94**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$15.08–$132.37**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****$272K**
$272K/yr · 726K searches
**Brand share**
**Okay****80%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, manchester city is a $272K/yr Amazon United States market (726K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Jul–Dec. Verdict: Worth a look — 66/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **manchester city market data**
- **Units sold / yr**
- **8K–10K**
- avg 0–100/product
- **Revenue / yr**
- **$448K–$559K**
- units × avg price
- **Launch success**
- **22%**
- 10 of 45 new (360d)
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#4,423**
- **Page quality**
- **0%**
- **Prime**
- **74%**
- **Sponsored**
- **67%**
- **Out of stock**
- **16.5%**
- **Avg brand age**
- **28 months**
- **Avg seller age**
- **156 days**
## **Competition & brand share**
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.
**Brands**
**15 **▼falling
**Sellers**
**186**
**Top-5 brand share**
**80%**
Top 20: 100%
**Top-5 click share**
**24%**
Top 20: 53%
**Open market**
**14%**
- PUMA49% - Icon Sports8% - Funko8% - Nike8% - Generic7% - Tutiinca6% - Open — no brand owns it (9 brands, 14%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +159.0% search growth over the last 90 days.
80K60KHoliday '24Spike '25Holiday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Dec · busiest ÷ quietest = 5.6×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/manchester-city/trend)
## **Top manchester city search terms**
- **haaland**90K/yr>1,000%0.4% conv. - **erling haaland**48K/yr>1,000%0.4% conv. - **manchester city**149K/yr+11.7%0.2% conv. - **manchester city jersey**79K/yr+65.8%0.3% conv. - **man city jersey**50K/yr+43.2%0.2% conv. - **soccer funko pop**45K/yr+81.5%0.6% conv. - **man city**61K/yr+2.0%0.0% conv. - **cristiano ronaldo funko pop**26K/yr+191.1%0.2% conv. - **ronaldo funko pop**31K/yr+137.6%0.2% conv. - **funko pop soccer**35K/yr+54.9%0.5% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/manchester-city/search-terms)
## **Top manchester city products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$5K4%$11K6%$16K8%$22K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)9 products missing review or click data not plotted
All 89 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Nike Erling Haaland Academy Football Blue Void/Orange Pulse/University Blue HJ6611-492 4**Nike**$46.43**5.0★5 rev](https://www.amazon.com/dp/B0DVGNXMKQ) [2**PUMA Mens Manchester City 2025/26 Away Jersey - Black - XXL**PUMA**$62.13**4.7★116 rev](https://www.amazon.com/dp/B0FDGJJC8F) [3**Norway Haaland 9 Inspired Soccer Jersey Style Unisex T-Shirt (Red Small)**Tutiinca**$18.35**4.2★5 rev](https://www.amazon.com/dp/B0H131C614) [4**Haaland Home - S**Generic**$48.48**4.4★13 rev](https://www.amazon.com/dp/B0FCJRCS96) [5**Funko Pop! Football: Manchester City - Erling Haaland - Manchester City FC 2025 - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Sports Fans**Funko**$17.12**4.6★155 rev](https://www.amazon.com/dp/B0DLWT27YG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Haaland Inspired Norway Pride Soccer Fans Unisex T-Shirt (Red Large)**Generic**$20.25**0 rev1w ago](https://www.amazon.com/dp/B0H7Z2ZM2T) [**BarleyCone Erling Haaland Spray Paint Norway Shirt T-Shirt Adult 3XL Red**BarleyCone**$25.01**0 rev1w ago](https://www.amazon.com/dp/B0H7Z5DTX8) [**PUMA Mens Manchester City 2026/27 HAALAND #9 Home Jersey - Blue - L**PUMA**$129.31**1 rev2mo ago](https://www.amazon.com/dp/B0H26L8QVQ) [**PUMA Mens Manchester City 2026/27 HAALAND #9 Home Jersey - Blue - 3XL**PUMA**$132.18**1 rev2mo ago](https://www.amazon.com/dp/B0H26TGRGW) [**PUMA Mens Manchester City 2026/27 HAALAND #9 Home Jersey - Blue - M**PUMA**$129.92**1 rev2mo ago](https://www.amazon.com/dp/B0H26JNYZ4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Haaland Man City Home Mens Soccer Jersey Fan Version Short Sleeve Shirt for Game Day Training or Casual Wear 2025/26 (US Alpha Large Regular Regular Home)**Generic**$48.84**0.0★**▲ 31%**](https://www.amazon.com/dp/B0GS71KG74) [**Norway Haaland 9 Inspired Soccer Jersey Style Ladies Crewneck T-Shirt (Red Medium)**Tutiinca**$20.27**5.0★**▲ 31%**](https://www.amazon.com/dp/B0H13BV3RX) [**BarleyCone Erling Haaland Spray Paint Norway Shirt T-Shirt Adult 3XL Red**BarleyCone**$25.01**0.0★**▲ 30%**](https://www.amazon.com/dp/B0H7Z5DTX8) [**PUMA Kids Manchester City 2026/27 HAALAND #9 Home Jersey - Blue - L**PUMA**$110.70**5.0★**▲ 30%**](https://www.amazon.com/dp/B0H26R8QS4) [**PUMA Mens Manchester City 2026/27 HAALAND #9 Home Jersey - Blue - XL**PUMA**$132.37**4.0★**▲ 30%**](https://www.amazon.com/dp/B0H26Y3J83)
**~~View all trending →~~**
## **What buyers say about manchester city**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Gifting Purpose**22%
*“Perfect birthday gift”*
**Size-Overall**16%
*“Fits perfect”*
**Quality-Overall**13%
*“the construction quality is good”*
**Value For Money**10%
*“Worth it”*
**Collectibles**9%
*“is a nice addition to my sons collection”*
**Fun/Entertainment Experience**8%
*“Hours of fun”*
**Assembly/Installation**5%
*“We put it together together”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Design-Overall**4%
*“looks amazing once completed”*
**Product Condition**2%
*“Brand new”*
### **What buyers complain about **
**Size-Overall**40%
*“Fit was a bit tight”*
**Hard Feel**10%
*“It does get a little dusty”*
**Value For Money**10%
*“Not worth it”*
**Print Quality**10%
*“Lettering was off”*
**Defective Material/Parts**10%
*“Product came damaged 2x”*
**Shape/Style**5%
*“Bad shape”*
**Collar Quality**5%
*“Only downside is the silver Puma branding on the shoulders fell off”*
**Quality-Overall**5%
*“Not the highest quality for the price I paid”*
### **Top return reasons **
**Size-Overall**49%
**Value For Money**21%
**Length**4%
**Chest Fit**3%
**Defective Material/Parts**3%
**Gifting Purpose**3%
**Sleeve Fit**2%
**Waist Fit**2%
**Material Quality**2%
**Advertised Vs Actual Product**2%
## **Common questions**
- **Is manchester city profitable to sell on Amazon United States?**
- The niche generates $272K/yr across 89 tracked products. 10 of 45 products launched in the last 360 days are still selling. 90-day search growth is +159.0%. Flapen's verdict: Worth a look (66/100).
- **How competitive is the manchester city niche?**
- 15 brands and 186 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 80% of demand.
- **What do buyers complain about in manchester city?**
- Top complaints mined from reviews: Size-Overall, Hard Feel, Value For Money. The return rate is 0.9%.
- **When does demand for manchester city peak?**
- Demand peaks in Jul–Dec; the busiest month runs 5.6× the quietest.
- **What does it cost to enter the manchester city niche?**
- Listings span $15.08–$132.37; the average listing price is $55.94 (sweet spot $15–$100). The average incumbent carries 76 reviews — the moat a new listing must climb.
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