---
title: "Search terms — major fitness - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/major-fitness/search-terms"
last_updated: "2026-07-21T20:15:39.974Z"
locale: en
meta:
  description: "Niche score 43/100 · $781K/yr market · 272K searches/yr · $1304.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · $781K/yr market · 272K searches/yr · $1304.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — major fitness - Flapen"
---

# **major fitness**

**Skip it**

Pricing outside the sweet spot ($1304.41 avg) — this niche doesn't clear our bar today.

Market size 72Growth 16Conversion 3Competition 82Returns 84Price range 1Avg price 0Brand share 21Review moat 88Quality gap 21

**Review moat**

**Great****245.65**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Great****1.5%**

return rate — above 6% kills the launch gate

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Market size**

**Good****$781K**

$781K/yr · 272K searches

**Brand share**

**Bad****92%**

top-5 brand share — brand-locked demand

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-17.7%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.2%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****$77.80–$2847.83**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Bad****$1304.41**

avg listing price — sweet spot $15–$100