---
title: "Lead Shot — $9K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/sports-outdoors/lead-shot"
last_updated: "2026-08-12T13:12:03.403Z"
locale: en
meta:
description: "Amazon product research for lead shot: $9K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for lead shot: $9K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Lead Shot — $9K/mo Amazon US Product Research (2026)"
---
# **Lead Shot**
**Skip it**
Soft demand (-3.3% this quarter) — this niche doesn't clear our bar today.
Market size 26Growth 23Conversion 26Competition 65Returns 86Price range 54Avg price 95Brand share 39Review moat 83Quality gap 38
**Avg price**
**Incredible****$33.88**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.5%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****332.3**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****$8.01–$165.94**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$110K**
$110K/yr · 155K searches
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-3.3%**
90-day search growth — must beat 0% to launch
## **Is lead shot profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, lead shot is a $110K/yr Amazon United States market (155K searches/yr). The top 5 brands hold 82% of demand. Verdict: Skip it — 48/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lead shot market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$102K–$136K**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#1,851**
- **Page quality**
- **0%**
- **Prime**
- **84%**
- **Sponsored**
- **70%**
- **Out of stock**
- **4.6%**
- **Avg brand age**
- **69 months**
- **Avg seller age**
- **171 days**
## **Competition: brands, sellers & click share**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▲rising
**Sellers**
**31**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**46%**
Top 20: 83%
**Open market**
**14%**
- TOMESHA47% - Dr.Fish14% - Otoolling9% - Roto Metals7% - Reaction Tackle5% - BoldWay4% - Open — no brand owns it (8 brands, 14%)
## **lead shot demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -3.3% search growth over the last 90 days.
3K2KSpike '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/lead-shot/trend)
## **Top lead shot search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **lead shot**70K/yr-3.7%2.1% conv. - **lead balls**18K/yr-0.1%1.0% conv. - **lead shot 25 lb bag**17K/yr-5.9%1.1% conv. - **25 lbs lead shot**10K/yr+38.0%0.4% conv. - **lead pellets**6K/yr+18.7%1.6% conv. - **lead shot 25 lb**7K/yr-32.2%0.5% conv. - **lead bbs**4K/yr+27.0%1.6% conv. - **lead shot bags**4K/yr+10.9%0.9% conv. - **lead shot 5lb**4K/yr-11.6%4.0% conv. - **lead shot balls**3K/yr+3.3%3.8% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/lead-shot/search-terms)
## **Top lead shot products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$4K8%$9K12%$13K16%$18K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Premium Lead Shot Balls #7.5(2.4MM) 2lb Bag for Reloading Fishing and DIY Supplies - Ideal for Adding Weight to Projects and Reducing Vibration**TOMESHA**$19.72**4.4★216 rev](https://www.amazon.com/dp/B0D3J7G5CQ) [2**Premium Lead Shot Balls #7.5(2.4MM) Bag for Reloading Fishing and DIY Supplies - Ideal for Adding Weight to Projects and Reducing Vibration (5LB 5LB)**TOMESHA**$29.87**4.4★216 rev](https://www.amazon.com/dp/B0FBSDBVTX) [3**Otoolling Lead Shot Balls 99.9% Pure (2.4mm) 1 Pound Bag Lead Shot Pellets for Fishing DIY Supplies Adding Weight Reducing Vibration**Otoolling**$16.81**4.8★8 rev](https://www.amazon.com/dp/B0FVS9FKZ2) [4**Premium Lead Shot Balls #9(2.0MM) Bag for Reloading Fishing and DIY Supplies - Ideal for Adding Weight to Projects and Reducing Vibration(5LB)**TOMESHA**$29.96**4.8★26 rev](https://www.amazon.com/dp/B0FNS2RRQN) [5**1lb Bag of #7 Lead Shot Balls - 99.9% Pure (7.5mm) - Heavy Duty Ballast Weights for Sleds Scuba Diving Hunting Fishing and More**TOMESHA**$13.00**4.6★127 rev](https://www.amazon.com/dp/B0DJWJWXPJ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**The LeadGuys (2-25) Bags 50 pounds of Washed and Re-graphited Reclaimed Lead Shot Made in USA**Generic**$139.33**0 rev1mo ago](https://www.amazon.com/dp/B0H46BBNBV) [**1.1LB Superior Lead Shot Balls-2.4MM Premium Pure Lead PelletsHigh Density Lead ShotPolished Metal Lead Beads for Weighting Balancing Fishing Sinkers Industrial & Hobby Use**BoldWay**$12.75**17 rev4mo ago](https://www.amazon.com/dp/B0GSZP12RF) [**Otoolling Lead Shot Balls 99.9% Pure (2.4mm) 1 Pound Bag Lead Shot Pellets for Fishing DIY Supplies Adding Weight Reducing Vibration**Otoolling**$16.81**8 rev9mo ago](https://www.amazon.com/dp/B0FVS9FKZ2) [**5lb Bag of #7 Lead Shot Balls - 99.9% Pure (7.5mm) - Heavy Duty Ballast Weights for Sleds Scuba Diving Hunting Fishing and More**TOMESHA**$29.96**127 rev9mo ago](https://www.amazon.com/dp/B0FVGD52QR) [**Premium Lead Shot Balls #9(2.0MM) Bag for Reloading Fishing and DIY Supplies - Ideal for Adding Weight to Projects and Reducing Vibration(5LB)**TOMESHA**$29.96**26 rev11mo ago](https://www.amazon.com/dp/B0FNS2RRQN)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**The LeadGuys (2-25) Bags 50 pounds of Washed and Re-graphited Reclaimed Lead Shot Made in USA**Generic**$139.33**0.0★**▲ 217%**](https://www.amazon.com/dp/B0H46BBNBV) [**1.1LB Superior Lead Shot Balls-2.4MM Premium Pure Lead PelletsHigh Density Lead ShotPolished Metal Lead Beads for Weighting Balancing Fishing Sinkers Industrial & Hobby Use**BoldWay**$12.75**3.5★**▲ 216%**](https://www.amazon.com/dp/B0GSZP12RF) [**Reaction Tackle Drop Shot Weights for Bass Fishing - Skinny Pencil Sinkers for Drop Shot Rig - Freshwater and Saltwater Finesse Fishing - Black 3/16 Oz (25-Pack)**Reaction Tackle**$12.86**4.7★**▲ 215%**](https://www.amazon.com/dp/B0BBNYHJFP) [**Atibin Removable Egg Lead Fishing Sinkers Saltwater Fishing Oval Sinkers Shot Drop Weight Sinker Set 10pcs 1.4oz**Atibin**$12.73**4.6★**▲ 215%**](https://www.amazon.com/dp/B09T2Q7KD6) [**Dr.Fish 3 Pack Cannonball Sinkers Saltwater Ocean Fishing Trolling Downrigger Weights Bottom Round Ball Lead Tackle Set 14oz**Dr.Fish**$24.36**4.6★**▲ 206%**](https://www.amazon.com/dp/B0D1XP98PV)
**~~View all trending →~~**
## **What reviews say buyers love and hate about lead shot**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Advertised Vs Actual Product**18%
*“Exactly what I needed”*
**Quality-Overall**12%
*“It is a reliable”*
**Durability**9%
*“durable than what they are”*
**Size-Overall**8%
*“This fit the bill nicely”*
**Shape/Style**5%
*“The uniform shape means they liquify very quickly”*
**Value For Money**5%
*“This is much cheaper than led shot”*
**Weight Light**5%
*“And exactly correct on the weight”*
**Soft Feel**5%
*“Soft flexible fits right under the small space under my seat”*
**Weight Heavy**3%
*“Great for making pattern weights”*
**Ease Of Use**3%
*“it was very easy to do”*
### **What buyers complain about **
**Advertised Vs Actual Product**29%
*“Not as advertised”*
**Size-Overall**19%
*“Incorrect Size and not round not good for shot”*
**Value For Money**11%
*“can find cheaper”*
**Leak-Proof**6%
*“The shot is very small so I didn't want them to leak out of the Caldwell bags”*
**Assembly/Installation**6%
*“This is a expensive hobby to set up for”*
**Quality-Overall**6%
*“Quality-wise, I don't believe it matters much”*
**Weight Heavy**6%
*“it's heavy as hell”*
**Buoyancy**3%
*“I need to adjust the weight of my rig because Ive lost some buoyancy”*
**Ease Of Use**3%
*“Almost impossible to pick up”*
**Thickness**1%
*“Came in a thin plastic bag inside another thin plastic bag”*
### **Top return reasons **
**Size-Overall**52%
**Advertised Vs Actual Product**14%
**Weight Heavy**11%
**Value For Money**6%
**Functionality-Overall**5%
**Leak-Proof**4%
**Quality-Overall**2%
**Defective Material/Parts**1%
**Material Quality**1%
**Zipper Quality**1%
## **Common lead shot questions**
- **Is lead shot profitable to sell on Amazon United States?**
- The niche generates $110K/yr across 37 tracked products. 2 of 10 products launched in the last 360 days are still selling. 90-day search growth is -3.3%. Flapen's verdict: Skip it (48/100).
- **How competitive is the lead shot niche?**
- 14 brands and 31 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in lead shot?**
- Top complaints mined from reviews: Advertised Vs Actual Product, Size-Overall, Value For Money. The return rate is 1.5%.
- **When does demand for lead shot peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the lead shot niche?**
- Listings span $8.01–$165.94; the average listing price is $33.88 (sweet spot $15–$100). The average incumbent carries 332 reviews — the moat a new listing must climb.
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