---
title: "Kansas City Chiefs Coffee Mug — Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/sports-outdoors/kansas-city-chiefs-coffee-mug"
last_updated: "2026-08-12T13:36:11.788Z"
locale: en
meta:
description: "Amazon product research for kansas city chiefs coffee mug: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for kansas city chiefs coffee mug: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Kansas City Chiefs Coffee Mug — Amazon US Product Research"
---
# **Kansas City Chiefs Coffee Mug**
**Skip it**
A small market ($35K/yr) — this niche doesn't clear our bar today.
Market size 9Growth 21Conversion 55Competition 62Returns 86Price range 76Avg price 86Brand share 19Review moat 62Quality gap 21
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$19.32**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.66–$35.49**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****48%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****1,027**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****4.5%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-8.2%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$35K**
$35K/yr · 39K searches
## **Is kansas city chiefs coffee mug profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, kansas city chiefs coffee mug is a $35K/yr Amazon United States market (39K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Feb–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **kansas city chiefs coffee mug market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$39K–$48K**
- units × avg price
- **Conversion rate**
- **4.5%**
- **Avg BSR**
- **#147**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **87%**
- **Out of stock**
- **23.3%**
- **Avg brand age**
- **78 months**
- **Avg seller age**
- **187 days**
## **Competition: brands, sellers & click share**
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▲rising
**Sellers**
**8**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**48%**
Top 20: 95%
**Open market**
**4%**
- Rico Industries54% - The Memory Company25% - Boelter Brands6% - Team Sports America5% - Greater Distance4% - Littlearth3% - Open — no brand owns it (2 brands, 4%)
## **kansas city chiefs coffee mug demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -8.2% search growth over the last 90 days.
9K7KSpike '24Holiday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Feb, Nov, Dec · busiest ÷ quietest = 22.8×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/kansas-city-chiefs-coffee-mug/trend)
## **Top kansas city chiefs coffee mug search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **kansas city chiefs coffee mug**9K/yr-1.0%2.3% conv. - **chiefs coffee mug**11K/yr-22.1%5.7% conv. - **chiefs mug**9K/yr+7.7%3.8% conv. - **kc chiefs coffee mug**5K/yr-6.2%5.4% conv. - **kansas city chiefs mug**6K/yr-23.7%4.3% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/kansas-city-chiefs-coffee-mug/search-terms)
## **Top kansas city chiefs coffee mug products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$2K10%$3K15%$5K20%$7K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Rico Industries NFL Football Kansas City Chiefs 16 oz Team Color Laser Engraved Ceramic Coffee Mug forRico Industries NFL Fans**Rico Industries**$16.20**4.8★3,357 rev](https://www.amazon.com/dp/B0BMHXBL13) [2**Rico Industries NFL Football Kansas City Chiefs 15 oz White Ceramic Mug**Rico Industries**$13.40**4.8★1,127 rev](https://www.amazon.com/dp/B0BMJMB2D6) [3**The Memory Company Officially Licensed 22oz Ombre Sculpt Tall Mug Kansas City Chiefs**The Memory Company**$19.38**4.9★90 rev](https://www.amazon.com/dp/B0D5Z1VNHH) [4**NFL Sculpted Coffee Mug 14 Ounces Kansas City Chiefs**Boelter Brands**$29.13**4.8★451 rev](https://www.amazon.com/dp/B005VQKA5S) [5**Team Sports America NFL Kansas City Chiefs Grill Chef Aprons for Men and Women with Pockets Adjustable Straps Bottle Opener and Insulated Beverage Holder Cooking Kitchen Apron**Team Sports America**$31.65**4.8★5,091 rev](https://www.amazon.com/dp/B07C2734Z7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Simple Modern Officially Licensed NFL Kansas City Chiefs 16oz Travel Coffee Tumbler with Flip Lid | Stainless Steel Cup | Football Gifts for Men Women | Voyager Collection | Kansas City Chiefs**Simple Modern**$28.35**812 rev1y ago](https://www.amazon.com/dp/B0DJG21SXZ) [**Rico Industries NFL Football Kansas City Chiefs 18oz Soft Touch Easy Grip Tumbler**Rico Industries**$22.81**1,354 rev1y ago](https://www.amazon.com/dp/B0DDR95BYF) [**Rico Industries NFL Football Kansas City Chiefs Tribute 15oz Laser Engraved Matte Black Ceramic Bistro Mug - For Hot or Cold Drinks**Rico Industries**$12.27**188 rev2y ago](https://www.amazon.com/dp/B0D9MMC4X9) [**The Memory Company Officially Licensed 22oz Ombre Sculpt Tall Mug Kansas City Chiefs**The Memory Company**$19.38**90 rev2y ago](https://www.amazon.com/dp/B0D5Z1VNHH) [**The Memory Company | Licensed NFL 15oz Speckle Curved Mug with Logo Kansas City Chiefs**The Memory Company**$15.44**27 rev2y ago](https://www.amazon.com/dp/B0D5Z25WJX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Littlearth NFL Kansas City Chiefs Hoodie Purse Team Color 9.5 x 15.5 x 4**Littlearth**$35.49**4.6★**▲ 935%**](https://www.amazon.com/dp/B003VYDO14) [**Team Sports America NFL Kansas City Chiefs Grill Chef Aprons for Men and Women with Pockets Adjustable Straps Bottle Opener and Insulated Beverage Holder Cooking Kitchen Apron**Team Sports America**$31.65**4.8★**▲ 808%**](https://www.amazon.com/dp/B07C2734Z7) [**Rico Industries NFL Football Kansas City Chiefs #1Dad 16 oz Team Color Laser Engraved Speckled Ceramic Coffee Mug**Rico Industries**$8.66**4.8★**▲ 444%**](https://www.amazon.com/dp/B0CP8957BZ) [**FANMATS NFL Kansas City Chiefs 14 oz Relief Coffee Mug 14 Fluid Ounces | Ceramic | Sculpted 3D Logo | Team Color | Great Gift**FANMATS**$17.79**4.7★**▲ 347%**](https://www.amazon.com/dp/B0BWS8YVCW) [**The Memory Company Licensed NCAA 20oz Tall Ceramic Mug Kansas City Chiefs**The Memory Company**$17.01**4.4★**▲ 256%**](https://www.amazon.com/dp/B08XZDGZLX)
**~~View all trending →~~**
## **What reviews say buyers love and hate about kansas city chiefs coffee mug**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**46%
*“Excellent Quality”*
**Size-Overall**22%
*“Great size”*
**Value For Money**13%
*“Great value”*
**Advertised Vs Actual Product**8%
*“exactly as pictured”*
**Warmth**6%
*“Keeps hot hot”*
**Weight Heavy**2%
*“Mug is heavy”*
### **What buyers complain about **
**Microwave Safe**33%
*“not microwaved for the emblem to last”*
**Durability**17%
*“came off within the first month”*
**Weight Heavy**17%
*“weight too much”*
**Adhesion/Stickiness**17%
*“Decal / Sticker comes off easily”*
### **Top return reasons **
**Size-Overall**47%
**Defective Material/Parts**11%
**Certifications**5%
**Stitch/Finish/Polish**5%
**Print Quality**5%
**Advertised Vs Actual Product**5%
**Durability**5%
**Quality-Overall**5%
**Ease Of Cleaning**3%
**Grip**3%
## **Common kansas city chiefs coffee mug questions**
- **Is kansas city chiefs coffee mug profitable to sell on Amazon United States?**
- The niche generates $35K/yr across 23 tracked products. 90-day search growth is -8.2%. Flapen's verdict: Skip it (43/100).
- **How competitive is the kansas city chiefs coffee mug niche?**
- 8 brands and 8 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in kansas city chiefs coffee mug?**
- Top complaints mined from reviews: Microwave Safe, Durability, Weight Heavy. The return rate is 1.4%.
- **When does demand for kansas city chiefs coffee mug peak?**
- Demand peaks in Feb–Nov–Dec; the busiest month runs 22.8× the quietest.
- **What does it cost to enter the kansas city chiefs coffee mug niche?**
- Listings span $8.66–$35.49; the average listing price is $19.32 (sweet spot $15–$100). The average incumbent carries 1,027 reviews — the moat a new listing must climb.
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