---
title: "Juan Soto — $231/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/sports-outdoors/juan-soto"
last_updated: "2026-08-12T10:01:31.665Z"
locale: en
meta:
description: "Amazon product research for juan soto: $231/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for juan soto: $231/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Juan Soto — $231/mo Amazon US Product Research (2026)"
---
# **Juan Soto**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 1Growth 20Conversion 3Competition 35Returns 27Price range 95Avg price 95Brand share 0Review moat 100Quality gap 92
**Review moat**
**Incredible****7.58**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Incredible****$45.90**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$21.65–$62.40**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.0★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****64%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Okay****4.9%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-10.9%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.2%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$3K**
$3K/yr · 29K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
## **Is juan soto profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, juan soto is a $3K/yr Amazon United States market (29K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Dec. Verdict: Skip it — 35/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **juan soto market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **100–250**
- avg 0–100/product
- **Revenue / yr**
- **$5K–$11K**
- units × avg price
- **Conversion rate**
- **0.2%**
- **Avg BSR**
- **#1,570**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **11%**
- **Out of stock**
- **1.9%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **176 days**
## **Competition: brands, sellers & click share**
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**4 **▼falling
**Sellers**
**8**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**64%**
Top 20: 100%
**Open market**
**0%**
- Outerstuff94% - NZUONODAI4% - HOFSM.COM Hall of Fame Sports Memorabilia1% - License Champs1%
## **juan soto demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -10.9% search growth over the last 90 days.
12K8KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Dec · busiest ÷ quietest = 6.7×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/juan-soto/trend)
## **Top juan soto search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **juan soto jersey**8K/yr-3.5%0.3% conv. - **juan soto**11K/yr-21.3%0.2% conv. - **soto jersey**2K/yr-29.1%0.6% conv. - **soto mets jersey**933/yr+62.5%0.3% conv. - **mets soto**674/yr+45.0%0.0% conv. - **juan soto mets**1K/yr-12.3%0.5% conv. - **soto mets**500/yr+95.1%0.0% conv. - **juan soto mets jersey**4K/yr-38.2%0.7% conv. - **juan soto yankees jersey**510/yr-35.6%0.0% conv. - **soto jersey yankees**73/yr-90.9%0.0% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/juan-soto/search-terms)
## **Top juan soto products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$13910%$27815%$41620%$555110100 Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Juan Soto New York Mets MLB Kids Youth 8-20 White Home Player Jersey (US Numeric 8 Regular Juan Soto New York Mets White)**Outerstuff**$57.27**3.6★7 rev](https://www.amazon.com/dp/B0FPTB1NC9) [2**Juan Soto New York Mets MLB Kids Youth 8-20 Blue Alternate Player Jersey (US Numeric 10 12 Regular Juan Soto New York Mets Blue)**Outerstuff**$57.86**4.8★13 rev](https://www.amazon.com/dp/B0FQ83V4M7) [3**Juan Soto New York Mets Kids Youth 8-20 Black Alternate Player Jersey (US Numeric 14 16 Regular Juan Soto New York Mets Black)**Outerstuff**$57.31**4.1★4 rev](https://www.amazon.com/dp/B0FPVXFRM3) [4**Juan Soto New York Mets MLB Kids 4-20 Blue Official Name & Number Performance Jersey T-Shirt (Size 10-12 Juan Soto New York Mets Blue)**Outerstuff**$22.81**4.9★10 rev](https://www.amazon.com/dp/B0FZN9HTMJ) [5**Juan Soto New York Mets MLB Kids Youth 8-20 White Home Player Jersey (US Numeric 18 20 Regular Juan Soto New York Mets White)**Outerstuff**$54.94**3.6★7 rev](https://www.amazon.com/dp/B0FPSL4HDT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Juan Soto Jersey New York Black Mens Baseball Stitched**NZUONODAI**$62.40**37 rev4mo ago](https://www.amazon.com/dp/B0GRZ1MKBR) [**Juan Soto #125 Facsimile Signed Reprint Laser Autographed Funko POP! Baseball MLB: New York Mets Figurine with Protector Case**HOFSM.COM Hall of Fame Sports Memorabilia**$29.88**1 rev4mo ago](https://www.amazon.com/dp/B0GRGTP7K7) [**Juan Soto New York Mets MLB Kids 4-20 Blue Official Name & Number Performance Jersey T-Shirt (Size 10-12 Juan Soto New York Mets Blue)**Outerstuff**$22.81**10 rev8mo ago](https://www.amazon.com/dp/B0FZN9HTMJ) [**Juan Soto New York Mets MLB Kids 4-20 Black Official Name & Number Performance Jersey T-Shirt (Size 10-12 Juan Soto New York Mets Black)**Outerstuff**$23.32**0 rev8mo ago](https://www.amazon.com/dp/B0FZNCYDDJ) [**Juan Soto New York Mets MLB Kids 4-20 Blue Official Name & Number Performance Jersey T-Shirt (Size 18-20 Juan Soto New York Mets Blue)**Outerstuff**$22.36**10 rev8mo ago](https://www.amazon.com/dp/B0FZN74PK1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Juan Soto #125 Facsimile Signed Reprint Laser Autographed Funko POP! Baseball MLB: New York Mets Figurine with Protector Case**HOFSM.COM Hall of Fame Sports Memorabilia**$29.88**1.0★**▲ 41%**](https://www.amazon.com/dp/B0GRGTP7K7) [**Outerstuff Juan Soto Dominican Republic #22 Youth Size World Baseball Classic Jersey (Home Jersey/White Youth Large-14/16)**Outerstuff**$42.89**0.0★**▲ 40%**](https://www.amazon.com/dp/B0GZ53YV1N) [**Juan Soto New York Mets MLB Kids 4-20 Blue Official Name & Number Performance Jersey T-Shirt (Size 18-20 Juan Soto New York Mets Blue)**Outerstuff**$22.36**4.9★**▲ 40%**](https://www.amazon.com/dp/B0FZN74PK1) [**Juan Soto New York Mets MLB Kids 4-20 Black Official Name & Number Performance Jersey T-Shirt (Size 10-12 Juan Soto New York Mets Black)**Outerstuff**$23.32**0.0★**▲ 38%**](https://www.amazon.com/dp/B0FZNCYDDJ) [**Juan Soto Jersey New York Black Mens Baseball Stitched**NZUONODAI**$62.40**4.5★**▲ 37%**](https://www.amazon.com/dp/B0GRZ1MKBR)
**~~View all trending →~~**
## **What reviews say buyers love and hate about juan soto**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**50%
*“Good size good quality”*
**Quality-Overall**17%
*“Nice quality shirt”*
**Quick Drying**17%
*“Lettering held up nicely after washing”*
### **What buyers complain about **
**Size-Overall**33%
*“sizing a little smaller than expected”*
### **Top return reasons **
**Size-Overall**76%
**Length**11%
**Advertised Vs Actual Product**5%
**Material Quality**4%
**Chest Fit**3%
**Value For Money**1%
**Width**1%
**Color**1%
## **Common juan soto questions**
- **Is juan soto profitable to sell on Amazon United States?**
- The niche generates $3K/yr across 19 tracked products. 0 of 17 products launched in the last 360 days are still selling. 90-day search growth is -10.9%. Flapen's verdict: Skip it (35/100).
- **How competitive is the juan soto niche?**
- 4 brands and 8 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in juan soto?**
- Top complaints mined from reviews: Size-Overall. The return rate is 4.9%.
- **When does demand for juan soto peak?**
- Demand peaks in Oct–Dec; the busiest month runs 6.7× the quietest.
- **What does it cost to enter the juan soto niche?**
- Listings span $21.65–$62.40; the average listing price is $45.90 (sweet spot $15–$100). The average incumbent carries 8 reviews — the moat a new listing must climb.
## **Related niches to research next**
Same-category niches scoring near this one — the next ones worth researching.
- 74 [**hydrogen water**](https://flapen.com/research/us/sports-outdoors/hydrogen-water)$6.6M/yr-20.2%**Worth a look**- 74 [**england soccer jersey**](https://flapen.com/research/us/sports-outdoors/england-soccer-jersey)$141K/yr>1,000%**Worth a look**- 74 [**argentina jersey**](https://flapen.com/research/us/sports-outdoors/argentina-jersey)$309K/yr>1,000%**Worth a look**- 74 [**frisbee**](https://flapen.com/research/us/sports-outdoors/frisbee)$1.9M/yr+59.7%**Launch it**- 75 [**trampoline basketball hoop**](https://flapen.com/research/us/sports-outdoors/trampoline-basketball-hoop)$2.3M/yr+49.2%**Launch it**- 75 [**golf glove**](https://flapen.com/research/us/sports-outdoors/golf-glove)$4.1M/yr+62.5%**Launch it**[**All Sports & Outdoors niches **](https://flapen.com/research/us/sports-outdoors)