---
title: "Houston Texans — $69K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/sports-outdoors/houston-texans"
last_updated: "2026-08-12T10:49:22.459Z"
locale: en
meta:
description: "Amazon product research for houston texans: $69K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for houston texans: $69K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Houston Texans — $69K/mo Amazon US Product Research (2026)"
---
# **Houston Texans**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 74Growth 3Conversion 13Competition 8Returns 9Price range 86Avg price 79Brand share 0Review moat 59Quality gap 48
**Price range**
**Great****$20.35–$110.37**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$88.03**
avg listing price — sweet spot $15–$100
**Market size**
**Good****$830K**
$830K/yr · 933K searches
**Review moat**
**Good****1,123.38**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****1.0%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****9.5%**
return rate — above 5% kills the launch gate
**Competition**
**Bad****91%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-44.8%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
## **Is houston texans profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, houston texans is a $830K/yr Amazon United States market (933K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 31/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **houston texans market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **8K–10K**
- avg 100–250/product
- **Revenue / yr**
- **$704K–$880K**
- units × avg price
- **Conversion rate**
- **1.0%**
- **Avg BSR**
- **#918**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **13%**
- **Out of stock**
- **21.4%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **183 days**
## **Competition: brands, sellers & click share**
The top 5 products capture 91% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**8**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**91%**
Top 20: 100%
**Open market**
**0%**
- NFL PRO LINE88% - New Era8% - YouTheFan3% - Open — no brand owns it (0%)
## **houston texans demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -44.8% search growth over the last 90 days.
80K60KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 17.8×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/houston-texans/trend)
## **Top houston texans search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **houston texans**249K/yr-23.3%0.1% conv. - **texans**228K/yr-77.0%0.1% conv. - **houston texans merchandise**61K/yr-6.0%0.0% conv. - **texans merch**61K/yr-40.7%0.1% conv. - **texans shirt**55K/yr-15.1%0.1% conv. - **texans jersey**53K/yr-43.9%0.1% conv. - **houston texans shirts**76K/yr-39.6%0.0% conv. - **houston texans jersey**27K/yr-16.9%0.2% conv. - **texans gifts for men**13K/yr+55.6%0.1% conv. - **texans decor**6K/yr+29.7%0.2% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/houston-texans/search-terms)
## **Top houston texans products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$124K30%$249K45%$373K60%$498K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Mens C.J. Stroud Navy Houston Texans Pro Line Jersey**NFL PRO LINE**$105.27**4.7★82 rev](https://www.amazon.com/dp/B0D7F6TLND) [2**Mens C.J. Stroud Navy Houston Texans Pro Line Jersey**NFL PRO LINE**$104.75**4.7★82 rev](https://www.amazon.com/dp/B0D7FF3YTL) [3**New Era NFL Core Classic 9TWENTY Graphite Adjustable Hat Cap - One Size (US Alpha One Size Houston Texans)**New Era**$39.85**4.8★368 rev](https://www.amazon.com/dp/B0D4F6BWV4) [4**Mens C.J. Stroud Navy Houston Texans Pro Line Jersey**NFL PRO LINE**$104.52**4.7★82 rev](https://www.amazon.com/dp/B0D7FD7YXV) [5**NFL PRO LINE Womens C.J. Stroud Navy Houston Texans Team Player Jersey**NFL PRO LINE**$109.76**4.0★25 rev](https://www.amazon.com/dp/B0DJPRTRQP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**NFL PRO LINE Womens C.J. Stroud Navy Houston Texans Team Player Jersey**NFL PRO LINE**$109.76**25 rev1y ago](https://www.amazon.com/dp/B0DJPRTRQP) [**NFL PRO LINE Womens C.J. Stroud Navy Houston Texans Team Player Jersey**NFL PRO LINE**$109.34**25 rev1y ago](https://www.amazon.com/dp/B0DJPS2C69) [**NFL PRO LINE Womens C.J. Stroud Navy Houston Texans Team Player Jersey**NFL PRO LINE**$110.37**25 rev1y ago](https://www.amazon.com/dp/B0DJPSNKLH) [**Mens C.J. Stroud Navy Houston Texans Pro Line Jersey**NFL PRO LINE**$105.27**82 rev2y ago](https://www.amazon.com/dp/B0D7F6TLND) [**Mens C.J. Stroud Navy Houston Texans Pro Line Jersey**NFL PRO LINE**$104.75**82 rev2y ago](https://www.amazon.com/dp/B0D7FF3YTL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**New Era NFL Core Classic 9TWENTY Graphite Adjustable Hat Cap - One Size (US Alpha One Size Houston Texans)**New Era**$39.85**4.8★**▲ 93%**](https://www.amazon.com/dp/B0D4F6BWV4) [**NFL PRO LINE Womens C.J. Stroud Navy Houston Texans Team Player Jersey**NFL PRO LINE**$110.37**4.0★**▲ 27%**](https://www.amazon.com/dp/B0DJPSNKLH) [**Mens C.J. Stroud Navy Houston Texans Pro Line Jersey**NFL PRO LINE**$104.75**4.7★**▲ 25%**](https://www.amazon.com/dp/B0D7FF3YTL) [**Mens C.J. Stroud Navy Houston Texans Pro Line Jersey**NFL PRO LINE**$104.52**4.7★**▲ 18%**](https://www.amazon.com/dp/B0D7FD7YXV) [**NFL PRO LINE Womens C.J. Stroud Navy Houston Texans Team Player Jersey**NFL PRO LINE**$109.76**4.0★**— 1%**](https://www.amazon.com/dp/B0DJPRTRQP)
**~~View all trending →~~**
## **What reviews say buyers love and hate about houston texans**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Advertised Vs Actual Product**25%
*“Gets the job done”*
**Texture/Consistency-Overall**25%
*“Good quality good texture plenty thick”*
**Size-Overall**17%
*“I liked the look and fit”*
**Design-Overall**4%
*“The design looks amazing”*
**Breathability**4%
*“breathable”*
**Weight Light**4%
*“lightweight”*
**Embellishment/Embroidery Quality**4%
*“The fit is excellent, and the numbers and lettering look high-quality”*
**Color**4%
*“with vibrant colors”*
### **What buyers complain about **
**Hard Feel**50%
*“Prickly/Scratchy”*
### **Top return reasons **
**Size-Overall**45%
**Sleeve Fit**10%
**Chest Fit**9%
**Advertised Vs Actual Product**7%
**Width**3%
**Material Quality**3%
**Knot/Thread Quality**2%
**Quality-Overall**2%
**Shoulder Fit**2%
**Hip Fit**2%
## **Common houston texans questions**
- **Is houston texans profitable to sell on Amazon United States?**
- The niche generates $830K/yr across 8 tracked products. 90-day search growth is -44.8%. Flapen's verdict: Skip it (31/100).
- **How competitive is the houston texans niche?**
- 3 brands and 8 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in houston texans?**
- Top complaints mined from reviews: Hard Feel. The return rate is 9.5% — above our launch gate.
- **When does demand for houston texans peak?**
- Demand peaks in Jan–Nov–Dec; the busiest month runs 17.8× the quietest.
- **What does it cost to enter the houston texans niche?**
- Listings span $20.35–$110.37; the average listing price is $88.03 (sweet spot $15–$100). The average incumbent carries 1,123 reviews — the moat a new listing must climb.
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