---
title: "Hockey Tape — $82K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/sports-outdoors/hockey-tape"
last_updated: "2026-08-12T08:32:20.592Z"
locale: en
meta:
description: "Amazon product research for hockey tape: $82K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for hockey tape: $82K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Hockey Tape — $82K/mo Amazon US Product Research (2026)"
---
# **Hockey Tape**
**Worth a look**
Shows low returns (0.8%), but soft demand (-29.7% this quarter) keeps it on the watch list.
Market size 77Growth 10Conversion 87Competition 42Returns 96Price range 79Avg price 75Brand share 18Review moat 48Quality gap 37
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****9.9%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Great****$5.04–$55.94**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Great****$987K**
$987K/yr · 657K searches
**Avg price**
**Great****$15.17**
avg listing price — sweet spot $15–$100
**Review moat**
**Okay****1,696.05**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****60%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****93%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-29.7%**
90-day search growth — must beat 0% to launch
## **Is hockey tape profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, hockey tape is a $987K/yr Amazon United States market (657K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 53/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **hockey tape market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **50K–60K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **$759K–$910K**
- units × avg price
- **Conversion rate**
- **9.9%**
- **Avg BSR**
- **#7**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **91%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **151 days**
## **Competition: brands, sellers & click share**
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**9 **—flat
**Sellers**
**35**
**Top-5 brand share**
**93%**
Top 20: 100%
**Top-5 click share**
**60%**
Top 20: 97%
**Open market**
**4%**
- EAGLES55% - Howies20% - ADMITRY8% - D-Xam6% - sports tape4% - Guirnd3% - Open — no brand owns it (3 brands, 4%)
## **hockey tape demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -29.7% search growth over the last 90 days.
25K15KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.7×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/hockey-tape/trend)
## **Top hockey tape search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **hockey tape**529K/yr-30.5%6.8% conv. - **hockey stick tape**90K/yr-32.4%6.2% conv. - **stick tape**16K/yr-2.7%1.2% conv. - **cloth hockey tape**4K/yr+51.6%4.8% conv. - **hockey blade tape**4K/yr-2.1%3.4% conv. - **hokey tape**4K/yr-15.0%6.7% conv. - **hocky tape**3K/yr-12.6%7.1% conv. - **ice hockey tape**3K/yr-33.9%4.3% conv. - **hockey blade stick tape**2K/yr-70.4%6.0% conv. - **hockey tale**2K/yr-18.4%4.8% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/hockey-tape/search-terms)
## **Top hockey tape products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$99K20%$197K30%$296K40%$395K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Hockey Tape Black 1inch Grip Tape 2 Roll Athletic Sports Tape Water-Resistan Multipurpose Cloth Tape for Lacrosse Baseball & Softball Bats Pullup Bars Sports Gift Wrist Ankle Foot Gymnastics Bar**EAGLES**$7.22**4.5★3,818 rev](https://www.amazon.com/dp/B09BDGFW4X) [2**EAGLES 4 Pack Hockey Tape Black White or Clear Multipurpose Durable Cloth or PVC Tape Roll - Strong Adhesive - Hokey Sports Gifts Accessories Equipment Gear Latex-Free Hypoallergenic**EAGLES**$10.08**4.3★366 rev](https://www.amazon.com/dp/B0BSBRCV3S) [3**Howies Hockey - Black Hockey Tape 1 Pack - Cloth Stick Tape - Strong Long-Lasting Adhesive for Stick Blade Lacrosse Baseball - 1 Inch x 24 Yards - Professional Quality**Howies**$9.03**4.7★1,760 rev](https://www.amazon.com/dp/B0069NB6IW) [4**Hockey Tape Black Grip Tape 2 Roll Athletic Sports Tape 1inch Multipurpose Cloth Tape for Lacrosse Stick Handles Pullup Bars Tools Fingers - Water-Resistan Protect from Scratches Smudges Goon Tape**D-Xam**$8.38**4.5★180 rev](https://www.amazon.com/dp/B0FJG7NL13) [5**ADMITRY Athletic Tape 5 Pack Black Sports Tape Strong Stick No Sticky Residue for Hockey Climbing Sports Medical Splints**ADMITRY**$8.67**4.4★5,833 rev](https://www.amazon.com/dp/B0BL3PR3V3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Noway Hockey Tape Durable Cloth Hockey Stick Tape for Blade and Handle Grip Strong Adhesive and Water Resistant 1 Wide x 26 Yards Length Made in USA (White 1 Pack)**Noway Hockey**$8.00**48 rev5mo ago](https://www.amazon.com/dp/B0GKQQYTHD) [**Hockey Tape Black Grip Tape 2 Roll Athletic Sports Tape 1inch Multipurpose Cloth Tape for Lacrosse Stick Handles Pullup Bars Tools Fingers - Water-Resistan Protect from Scratches Smudges Goon Tape**D-Xam**$8.38**180 rev9mo ago](https://www.amazon.com/dp/B0FJG7NL13) [**Guirnd Hockey Tape 2 Roll Strong Adhesive Goon Tape Multipurpose Cloth Tape 1 Inch x 49.5 FT Each Roll Hockey Stick Tape for Sports Handles Pullup Bars Bats Rackets Tools**Guirnd**$6.78**282 rev1y ago](https://www.amazon.com/dp/B0DP8HRKBX) [**EAGLES Bulk Hockey Tape 1 or 6 Pack Black White or Clear Multipurpose Tape Roll - Strong Adhesive - Durable Cloth or PVC Tape - Hokey Sports Gifts Accessories Equipment Gear**EAGLES**$16.46**323 rev1y ago](https://www.amazon.com/dp/B0DJ83PLZH) [**EAGLES Hockey Tape Multipurpose Cloth Tape Roll for Lacrosse Baseball & Softball Bats Rackets Pullup Bars Gardening Tools Sports Gift Perfect for Wrist Ankle Foot Knee and Hand Taping (Clear)**EAGLES**$7.56**3,818 rev1y ago](https://www.amazon.com/dp/B0DDB892H3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Noway Hockey Tape Durable Cloth Hockey Stick Tape for Blade and Handle Grip Strong Adhesive and Water Resistant 1 Wide x 26 Yards Length Made in USA (White 1 Pack)**Noway Hockey**$8.00**4.8★**▲ 333%**](https://www.amazon.com/dp/B0GKQQYTHD) [**Howies Clear Hockey Tape - 12-Pack Bulk Shin Guard Sock Tape**Howies**$55.94**4.6★**▲ 232%**](https://www.amazon.com/dp/B00CAWNYAO) [**Howies Hockey Tape - 3 Pack White Cloth Stick Tape - Made in USA**Howies**$22.53**4.4★**▲ 72%**](https://www.amazon.com/dp/B092W4BF4R) [**EAGLES Hockey Tape Multipurpose Cloth Tape Roll for Lacrosse Baseball & Softball Bats Rackets Pullup Bars Gardening Tools Sports Gift Perfect for Wrist Ankle Foot Knee and Hand Taping (Pink)**EAGLES**$6.01**4.6★**▲ 54%**](https://www.amazon.com/dp/B0CTCQTDRC) [**Hockey Tape Black Grip Tape 2 Roll Athletic Sports Tape 1inch Multipurpose Cloth Tape for Lacrosse Stick Handles Pullup Bars Tools Fingers - Water-Resistan Protect from Scratches Smudges Goon Tape**D-Xam**$8.38**4.5★**▲ 52%**](https://www.amazon.com/dp/B0FJG7NL13)
**~~View all trending →~~**
## **What reviews say buyers love and hate about hockey tape**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Adhesion/Stickiness**25%
*“Sticks well”*
**Grip**15%
*“provides a comfortable grip”*
**Quality-Overall**13%
*“Very good quality hockey tape”*
**Value For Money**11%
*“Good for the price”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Durability**5%
*“has held up well so far”*
**Ease Of Use**3%
*“Easy to use”*
**Efficiency**3%
*“otherwise it does its job”*
**Handle Quality**2%
*“Ive used it on both the blade and the handle, and it holds up through hard practices and full games without peeling or fraying halfway through”*
**Functionality-Overall**1%
*“I can see how this would be very effective for that”*
### **What buyers complain about **
**Adhesion/Stickiness**33%
*“Terrible Adhesive”*
**Grip**9%
*“Not grippy enough”*
**Thickness**6%
*“Needs to be thicker”*
**Quality-Overall**5%
*“And appreciate how this got missed in quality control”*
**Durability**3%
*“Not long lasting”*
**Ease Of Use**2%
*“Old stock, very hard to pull”*
**Stretchability/Expandability/Elasticity**2%
*“This is not the elastic sports tape for muscles, tendons, injuries, etc”*
**Size-Overall**2%
*“The rolls are also much smaller than other brands”*
**Advertised Vs Actual Product**2%
*“falsely advertised to include the tin”*
**Product Condition**1%
*“product received is obviously used”*
### **Top return reasons **
**Adhesion/Stickiness**37%
**Advertised Vs Actual Product**12%
**Grip**9%
**Color**6%
**Size-Overall**5%
**Value For Money**4%
**Material Quality**4%
**Thin**3%
**Functionality-Overall**3%
**Stretchability/Expandability/Elasticity**3%
## **Common hockey tape questions**
- **Is hockey tape profitable to sell on Amazon United States?**
- The niche generates $987K/yr across 22 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -29.7%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the hockey tape niche?**
- 9 brands and 35 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 93% of demand.
- **What do buyers complain about in hockey tape?**
- Top complaints mined from reviews: Adhesion/Stickiness, Grip, Thickness. The return rate is 0.8%.
- **When does demand for hockey tape peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.7× the quietest.
- **What does it cost to enter the hockey tape niche?**
- Listings span $5.04–$55.94; the average listing price is $15.17 (sweet spot $15–$100). The average incumbent carries 1,696 reviews — the moat a new listing must climb.
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