---
title: "Hockey Laces — $5K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/sports-outdoors/hockey-laces"
last_updated: "2026-08-12T07:45:12.790Z"
locale: en
meta:
description: "Amazon product research for hockey laces: $5K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for hockey laces: $5K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Hockey Laces — $5K/mo Amazon US Product Research (2026)"
---
# **Hockey Laces**
**Skip it**
Prices mostly outside the sweet spot ($6.80–$14.79) — this niche doesn't clear our bar today.
Market size 14Growth 6Conversion 43Competition 68Returns 74Price range 0Avg price 32Brand share 28Review moat 68Quality gap 21
**Returns**
**Good****2.1%**
return rate — above 5% kills the launch gate
**Competition**
**Good****44%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****776.42**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****3.5%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Okay****$9.89**
avg listing price — sweet spot $15–$100
**Brand share**
**Okay****88%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$57K**
$57K/yr · 168K searches
**Growth**
**Bad****-37.9%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****$6.80–$14.79**
cheapest to priciest tracked listing — scored on the share inside $15–$100
## **Is hockey laces profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, hockey laces is a $57K/yr Amazon United States market (168K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jan–Feb–Mar. Verdict: Skip it — 35/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **hockey laces market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **$59K–$79K**
- units × avg price
- **Conversion rate**
- **3.5%**
- **Avg BSR**
- **#77**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **72%**
- **Out of stock**
- **1.7%**
- **Avg brand age**
- **72 months**
- **Avg seller age**
- **153 days**
## **Competition: brands, sellers & click share**
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▲rising
**Sellers**
**28**
**Top-5 brand share**
**88%**
Top 20: 100%
**Top-5 click share**
**44%**
Top 20: 84%
**Open market**
**8%**
- Elite Hockey43% - Lacesgian20% - Rollerex15% - Galaxy Skates6% - VPRO5% - UICE3% - Open — no brand owns it (6 brands, 8%)
## **hockey laces demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -37.9% search growth over the last 90 days.
8K6KSpike '24Black Friday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Feb, Mar · busiest ÷ quietest = 3.9×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/hockey-laces/trend)
## **Top hockey laces search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **hockey laces**48K/yr-38.5%2.9% conv. - **hockey skate laces**47K/yr-42.6%3.5% conv. - **waxed hockey laces**20K/yr-25.4%3.4% conv. - **hockey laces waxed**15K/yr-31.1%3.5% conv. - **wax hockey laces**7K/yr-27.7%4.3% conv. - **hockey laces unwaxed**7K/yr-40.8%2.1% conv. - **hockey skate laces waxed**5K/yr-38.5%4.4% conv. - **wax laces for hockey skates**4K/yr-39.0%3.9% conv. - **waxed hockey skate laces**6K/yr-50.9%3.1% conv. - **ice hockey skate laces**3K/yr-44.8%2.9% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/hockey-laces/search-terms)
## **Top hockey laces products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$2K8%$5K12%$7K16%$9K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lacesgian Pro Grade Polyester Hockey Skate Laces with Molded Tips Colored Shoe Strings 72120 for Ice Skate Roller Skate (White 96/240cm)**Lacesgian**$6.89**4.5★54 rev](https://www.amazon.com/dp/B0FX43GWB3) [2**Elite Hockey Prolace Waxed Hockey Laces (White 108)**Elite Hockey**$7.81**4.7★2,439 rev](https://www.amazon.com/dp/B002AH0PQ0) [3**Elite Hockey Prolace Waxed Hockey Skate Laces (White 96)**Elite Hockey**$8.55**4.7★2,439 rev](https://www.amazon.com/dp/B003VTJ9C2) [4**Elite Hockey PRO-X7 Skate Laces (X7-White 108)**Elite Hockey**$8.46**4.7★1,223 rev](https://www.amazon.com/dp/B00V3HWVJC) [5**Galaxy Skates 10mm Non-Waxed Hockey Skate Laces Shoelaces for Ice Skates Boots Figure Skates Multiple Lengths (Black 108)**Galaxy Skates**$9.83**0.0★0 rev](https://www.amazon.com/dp/B0GJ6N2LRB)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Galaxy Skates 10mm Non-Waxed Hockey Skate Laces Shoelaces for Ice Skates Boots Figure Skates Multiple Lengths (Black 108)**Galaxy Skates**$9.83**0 rev6mo ago](https://www.amazon.com/dp/B0GJ6N2LRB) [**Lacesgian Pro Grade Polyester Hockey Skate Laces with Molded Tips Colored Shoe Strings 72120 for Ice Skate Roller Skate (White 96/240cm)**Lacesgian**$6.89**54 rev9mo ago](https://www.amazon.com/dp/B0FX43GWB3) [**Lacesgian Pro Grade Polyester Hockey Skate Laces with Molded Tips Colored Shoe Strings 72120 for Ice Skate Roller Skate (White 108/270cm)**Lacesgian**$7.33**54 rev9mo ago](https://www.amazon.com/dp/B0FX436F75) [**Lacesgian Pro Grade Polyester Hockey Skate Laces with Molded Tips Colored Shoe Strings 72120 for Ice Skate Roller Skate (Green 72/180cm)**Lacesgian**$7.36**54 rev9mo ago](https://www.amazon.com/dp/B0FX461RFP) [**Lacesgian Pro Grade Polyester Hockey Skate Laces with Molded Tips Colored Shoe Strings 72120 for Ice Skate Roller Skate (Red 96/240cm)**Lacesgian**$7.37**54 rev9mo ago](https://www.amazon.com/dp/B0FX4819F7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Galaxy Skates 10mm Non-Waxed Hockey Skate Laces Shoelaces for Ice Skates Boots Figure Skates Multiple Lengths (Black 108)**Galaxy Skates**$9.83**0.0★**▲ 164%**](https://www.amazon.com/dp/B0GJ6N2LRB) [**Elite Hockey Prolace Waxed Hockey Laces (Black 96)**Elite Hockey**$8.49**4.7★**▲ 140%**](https://www.amazon.com/dp/B010KPOTPG) [**Lacesgian Pro Grade Polyester Hockey Skate Laces with Molded Tips Colored Shoe Strings 72120 for Ice Skate Roller Skate (Green 72/180cm)**Lacesgian**$7.36**4.5★**▲ 136%**](https://www.amazon.com/dp/B0FX461RFP) [**Lacesgian Pro Grade Polyester Hockey Skate Laces with Molded Tips Colored Shoe Strings 72120 for Ice Skate Roller Skate (Red 96/240cm)**Lacesgian**$7.37**4.5★**▲ 136%**](https://www.amazon.com/dp/B0FX4819F7) [**Rollerex Gladiator Waxed Hockey Skate Laces - Pro-Grade Durability & Water-Resistant - Ideal for Ice Hockey Roller Hockey & Recreational Skating (Jet Black 120)**Rollerex**$14.68**4.7★**▲ 129%**](https://www.amazon.com/dp/B075Q5G8LC)
**~~View all trending →~~**
## **What reviews say buyers love and hate about hockey laces**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**29%
*“Great quality laces with some wax to lock them in and protect them”*
**Value For Money**25%
*“Excellent transaction”*
**Strength**13%
*“Holds knots well”*
**Size-Overall**6%
*“these fit an adult size 10 skate with no issues”*
**Thickness**6%
*“Nice thick laces with enough”*
**Material Quality**6%
*“Quality Feel and material”*
**Shrinkage Resistance**6%
*“Tightens well”*
**Color**4%
*“super fun colors”*
### **What buyers complain about **
**Advertised Vs Actual Product**20%
*“Theyre advertised as waxed, but do they do not seem to be waxed or hold the laces in place very well at all.”*
**Size-Overall**20%
*“The size chart is not always accurate”*
**Quality-Overall**20%
*“Garbage laces”*
**Adhesion/Stickiness**10%
*“Dont hold laces well”*
**Thickness**10%
*“Ridiculously thin”*
**Thin**7%
*“A little thin”*
### **Top return reasons **
**Size-Overall**44%
**Length**17%
**Advertised Vs Actual Product**16%
**Color**5%
**Value For Money**5%
**Functionality-Overall**3%
**Durability**2%
**Thin**2%
**Defective Material/Parts**1%
**Stain Resistance**1%
## **Common hockey laces questions**
- **Is hockey laces profitable to sell on Amazon United States?**
- The niche generates $57K/yr across 36 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is -37.9%. Flapen's verdict: Skip it (35/100).
- **How competitive is the hockey laces niche?**
- 12 brands and 28 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 88% of demand.
- **What do buyers complain about in hockey laces?**
- Top complaints mined from reviews: Advertised Vs Actual Product, Size-Overall, Quality-Overall. The return rate is 2.1%.
- **When does demand for hockey laces peak?**
- Demand peaks in Jan–Feb–Mar; the busiest month runs 3.9× the quietest.
- **What does it cost to enter the hockey laces niche?**
- Listings span $6.80–$14.79; the average listing price is $9.89 (sweet spot $15–$100). The average incumbent carries 776 reviews — the moat a new listing must climb.
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