---
title: "Frisbee — $1.9M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/frisbee"
last_updated: "2026-08-03T22:51:03.376Z"
locale: en
meta:
description: "Niche score 74/100 · $1.9M/yr market · 1.5M searches/yr · $15.29 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 74/100 · $1.9M/yr market · 1.5M searches/yr · $15.29 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Frisbee — $1.9M/yr Amazon US Niche (2026) - Flapen"
---
# **frisbee**
**Launch it**
A $1.9M/yr market growing +59.7% this quarter with returns at 1.3% — clears our launch bar.
Market size 94Growth 75Conversion 80Competition 78Returns 90Price range 67Avg price 76Brand share 62Review moat 25Quality gap 52
**Market size**
**Great****$1.9M**
$1.9M/yr · 1.5M searches
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****8.3%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Great****37%**
top-5 click share — an open shelf
**Avg price**
**Great****$15.29**
avg listing price — sweet spot $15–$100
**Growth**
**Good****+59.7%**
90-day search growth — must beat 0% to launch
**Price range**
**Good****$7.24–$31.11**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****68%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****4,576.71**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, frisbee is a $1.9M/yr Amazon United States market (1.5M searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Launch it — 74/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **frisbee market data**
- **Units sold / yr**
- **100K–125K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$1.5M–$1.9M**
- units × avg price
- **Conversion rate**
- **8.3%**
- **Avg BSR**
- **#29**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **71%**
- **Out of stock**
- **3.7%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
**Brands**
**25 **▲rising
**Sellers**
**60**
**Top-5 brand share**
**68%**
Top 20: 97%
**Top-5 click share**
**37%**
Top 20: 76%
**Open market**
**27%**
- Discraft27% - iDotha18% - TOSY11% - Champion Sports6% - JEEFUD6% - Refresh Sports5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +59.7% search growth over the last 90 days.
50K30KHoliday '24Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.3×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/frisbee/trend)
## **Top frisbee search terms**
- **frisbee**821K/yr+70.8%5.8% conv. - **frisbees for kids**134K/yr+27.2%5.6% conv. - **frisbees**84K/yr+67.6%4.3% conv. - **ultimate frisbee**83K/yr+41.3%5.2% conv. - **flying disc**72K/yr+40.6%2.6% conv. - **frisbees for adults**54K/yr+60.9%7.1% conv. - **ultimate frisbee disc**36K/yr+69.3%8.1% conv. - **flying discs**38K/yr+20.2%2.3% conv. - **beach frisbee**23K/yr+118.5%4.3% conv. - **frisbee disc**25K/yr+55.4%4.0% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/frisbee/search-terms)
## **Top frisbee products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$58K6%$115K9%$173K12%$230K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Discraft 175 Gram White Ultrastar Sport Disc. Foil Colors May Vary.**Discraft**$13.61**4.8★859 rev](https://www.amazon.com/dp/B0BDPF9KNQ) [2**iDotha Sports Flying Disc - Compeition Flying Discs for Beach Backyard Lawn Park Camping and More - Great for All Ages Outdoor Flying Disc Training (Blue)**iDotha**$8.97**4.6★430 rev](https://www.amazon.com/dp/B0D94HSF4Q) [3**iDotha Sports Flying Disc - Compeition Flying Discs for Beach Backyard Lawn Park Camping and More - Great for All Ages Outdoor Flying Disc Training**iDotha**$8.93**4.6★430 rev](https://www.amazon.com/dp/B0C77GZ8NX) [4**Champion Sports Competition Plastic Flying Discs 9.5 D - Sold Individually (Single disc in Random Color)**Champion Sports**$7.24**3.9★1,542 rev](https://www.amazon.com/dp/B004IMWGNA) [5**JEEFUD Flying Disc for Kids Adults 11 inch Flying Ring 3 Pack Beach Backyard Sports Play Soft Discs Sport Outdoor Toy Gift for 4+ Year Old Boys Girls Family (3PCS (BluePink&Turquoise))**JEEFUD**$13.61**4.0★474 rev](https://www.amazon.com/dp/B0CQXPQKTG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Prinxse 11-inch Flying Ring 3-piece Set. A Sports Game for Beach Backyard Park and pet Interaction. Suitable for Soft Flying Discs the Best Outdoor Throwing Toy.**Prinxse**$9.96**52 rev1y ago](https://www.amazon.com/dp/B0F7RDJRXW) [**Soft Disc Flying Toy - Doesnt Hurt to Catch - Flying Disc For All Ages - Easy to Use Summer Gift Friisbee For Kids -Outdoor Gifts for Boys & Girls 3 4 5 6 7 8 9 10 11 12 13+ Birthday Gifts**Refresh Sports**$13.88**366 rev1y ago](https://www.amazon.com/dp/B0D82N4SW3) [**TOSY Flying Ring - 36 RGB Multicolor LEDs Super Bright Lost Mode Auto Light Up Camping Essentials for Kid/Teen/Boy/Girl Safe & Soft Waterproof Pool/Beach Games Lightweight Toy**TOSY**$19.44**17,499 rev1y ago](https://www.amazon.com/dp/B0DDL1FC2J) [**iDotha Sports Flying Disc - Compeition Flying Discs for Beach Backyard Lawn Park Camping and More - Great for All Ages Outdoor Flying Disc Training (Blue)**iDotha**$8.97**430 rev2y ago](https://www.amazon.com/dp/B0D94HSF4Q) [**iDotha Sports Flying Disc Compeition Flying Discs Lightweight Durable Flying Disc Toys for Backyard Beach Lawn Park Outdoor Games 105 Gram 9.3 Inch Disc.**iDotha**$8.94**430 rev2y ago](https://www.amazon.com/dp/B0D94HVX6C)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**JEEFUD Flying Disc for Kids Adults 11 inch Flying Ring 3 Pack Beach Backyard Sports Play Soft Discs Sport Outdoor Toy Gift for 4+ Year Old Boys Girls Family (3PCS (BluePink&Turquoise))**JEEFUD**$13.61**4.0★**▲ 102%**](https://www.amazon.com/dp/B0CQXPQKTG) [**Prinxse 11-inch Flying Ring 3-piece Set. A Sports Game for Beach Backyard Park and pet Interaction. Suitable for Soft Flying Discs the Best Outdoor Throwing Toy.**Prinxse**$9.96**3.9★**▲ 98%**](https://www.amazon.com/dp/B0F7RDJRXW) [**iDotha Sports Flying Disc - Compeition Flying Discs for Beach Backyard Lawn Park Camping and More - Great for All Ages Outdoor Flying Disc Training (Blue)**iDotha**$8.97**4.6★**▲ 84%**](https://www.amazon.com/dp/B0D94HSF4Q) [**iDotha Sports Flying Disc Compeition Flying Discs Lightweight Durable Flying Disc Toys for Backyard Beach Lawn Park Outdoor Games 105 Gram 9.3 Inch Disc.**iDotha**$8.94**4.6★**▲ 65%**](https://www.amazon.com/dp/B0D94HVX6C) [**Discraft 175 Gram Sparkle Blue Ultrastar Sport Disc**Discraft**$13.42**4.8★**▲ 55%**](https://www.amazon.com/dp/B0BDNXZQ8D)
**~~View all trending →~~**
## **What buyers say about frisbee**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Fun/Entertainment Experience**24%
*“Fun for kids”*
**Durability**12%
*“Durable and easy to clean”*
**Quality-Overall**9%
*“The quality is solid”*
**Pet Friendly**8%
*“Dog approved”*
**Value For Money**5%
*“Good value”*
**Weight Light**5%
*“Light and easy for littles”*
**Ease Of Use**4%
*“Ease of use”*
**Color**4%
*“Love the blue color”*
**Soft Feel**4%
*“Soft and easy to use”*
**Advertised Vs Actual Product**2%
*“As advertised”*
### **What buyers complain about **
**Durability**24%
*“Breaks easily”*
**Quality-Overall**9%
*“Cheap quality”*
**Strength**8%
*“Too weak”*
**Functionality-Overall**8%
*“Didnt work”*
**Value For Money**5%
*“not for the price”*
**Size-Overall**4%
*“Too small”*
**Material Quality**3%
*“Definitely not the same material”*
**Advertised Vs Actual Product**3%
*“Not like the picture”*
**Weight Heavy**3%
*“heavier than expected”*
**Hard Feel**2%
*“they look very rough”*
### **Top return reasons **
**Size-Overall**20%
**Functionality-Overall**10%
**Advertised Vs Actual Product**9%
**Value For Money**8%
**Material Quality**6%
**Quality-Overall**6%
**Strength**5%
**Weight Heavy**4%
**Durability**4%
**Defective Material/Parts**3%
## **Common questions**
- **Is frisbee profitable to sell on Amazon United States?**
- The niche generates $1.9M/yr across 48 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +59.7%. Flapen's verdict: Launch it (74/100).
- **How competitive is the frisbee niche?**
- 25 brands and 60 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 68% of demand.
- **What do buyers complain about in frisbee?**
- Top complaints mined from reviews: Durability, Quality-Overall, Strength. The return rate is 1.3%.
- **When does demand for frisbee peak?**
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 3.3× the quietest.
- **What does it cost to enter the frisbee niche?**
- Listings span $7.24–$31.11; the average listing price is $15.29 (sweet spot $15–$100). The average incumbent carries 4,577 reviews — the moat a new listing must climb.
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