---
title: "Trend — fly tying materials"
canonical_url: "https://flapen.com/research/us/sports-outdoors/fly-tying-materials/trend"
last_updated: "2026-08-12T08:49:30.385Z"
locale: en
meta:
  description: "Amazon product research for fly tying materials: $13K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:description": "Amazon product research for fly tying materials: $13K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:title": "Trend — fly tying materials"
---

# **Fly Tying Materials**

**Worth a look**

Shows low returns (1.1%), but soft demand (-25.0% this quarter) keeps it on the watch list.

Market size 33Growth 13Conversion 25Competition 73Returns 94Price range 83Avg price 85Brand share 75Review moat 73Quality gap 50

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$18.95**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$4.95–$74.62**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Great****60%**

top-5 brand share — no brand owns this niche

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****563.83**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$156K**

$156K/yr · 406K searches

**Conversion**

**Okay****2.0%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-25.0%**

90-day search growth — must beat 0% to launch

## Trend