---
title: "Flat Cones — $73K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/flat-cones"
last_updated: "2026-07-21T19:49:53.245Z"
locale: en
meta:
description: "Niche score 43/100 · $73K/yr market · 49K searches/yr · $20.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $73K/yr market · 49K searches/yr · $20.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Flat Cones — $73K/yr Amazon US Niche (2026) - Flapen"
---
# **flat cones**
**Skip it**
Strong incumbent ratings (4.8★) — this niche doesn't clear our bar today.
Market size 18Growth 24Conversion 75Competition 18Returns 92Price range 82Avg price 89Brand share 33Review moat 84Quality gap 13
**Returns**
**Great****1.1%**
return rate — above 6% kills the launch gate
**Avg price**
**Great****$20.71**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****329.5**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****$9.21–$43.82**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****7.1%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-1.8%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$73K**
$73K/yr · 49K searches
**Competition**
**Bad****78%**
top-5 click share — a locked-up shelf
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, flat cones is a $73K/yr Amazon United States market (49K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Mar. Verdict: Skip it — 43/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **flat cones market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$62K–$83K**
- units × avg price
- **Launch success**
- **—**
- 0 of 0 new (360d)
- **Conversion rate**
- **7.1%**
- **Avg BSR**
- **#61**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **203 days**
## **Competition & brand share**
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**9 **▼falling
**Sellers**
**15**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**78%**
Top 20: 100%
**Open market**
**10%**
- CHAMPRO42% - FGBNM16% - LEZER14% - CLEAN PIONEER8% - Silipull5% - ProMidas5% - Open — no brand owns it (3 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 98 weeks — -1.8% search growth over the last 90 days.
1K750Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/flat-cones/trend)
## **Top flat cones search terms**
- **flat cones**24K/yr-1.0%5.6% conv. - **flat cones soccer**9K/yr-3.2%5.2% conv. - **flat soccer cones**7K/yr+2.1%6.3% conv. - **flat cones for sports training**6K/yr-7.5%4.0% conv. - **soccer flat cones**4K/yr-6.0%4.9% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/flat-cones/search-terms)
## **Top flat cones products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$11K30%$22K45%$33K60%$44K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Champro Flat Disc Markers - 10 Pack ORANGE**CHAMPRO**$15.49**4.8★88 rev](https://www.amazon.com/dp/B0843WVT79) [2**FGBNM 25 Pack Disc Cones Carry Bag and Holder 5 Color**FGBNM**$9.57**4.6★1,530 rev](https://www.amazon.com/dp/B0CPLCVK6N) [3**60 Pack Agile Soccer Cones with Portable Bags & Brackets Sports Cones cones for sports trainingsoccer cones for trainingsoccer training equipmentAgile Soccer Cones Used for Football Training**CLEAN PIONEER**$19.81**4.7★722 rev](https://www.amazon.com/dp/B09J8BGKNL) [4**LEZER 6 Inch Flat Cones Spot Markers Soccer Cones Field Court Markers Sit Spots Flat Discs Soccer Training Equipment Agility Practice Football Made in Taiwan Set of 48**LEZER**$43.82**4.8★242 rev](https://www.amazon.com/dp/B0C4DZ86W1) [5**Disc Soccer Cones for Training Kids with Mesh Bag & Strap - 25/50/100/200 Small Plastic Cone for Sports Training - Flexible Conos for Soccer Practice Equipment Basketball & Football Drills Equipment**ProMidas**$9.21**4.7★941 rev](https://www.amazon.com/dp/B0C2LZYXXT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Silipull 24 Pcs 6 inch Flat Cones Spot Markers Non-Skid Floor Hole Soccer Cones Field Court Spot Markers Flat Discs Soccer Training Equipment for Football Sports Speed Agility Practice (Orange)**Silipull**$24.17**28 rev1y ago](https://www.amazon.com/dp/B0FFH9X396) [**LEZER 9 Inch Flat Cones Spot Markers Soccer Cones Field Court Markers Sit Spots Flat Discs Soccer Training Equipment Agility Practice Football Made in Taiwan Set of 6**LEZER**$14.90**22 rev1y ago](https://www.amazon.com/dp/B0F82ZZDL5) [**Japard Flat Cones 48 Pcs 6 Inch Spot Markers Flat Soccer Cones for Training Field Court Markers Soccer Disc Practice Cones Training Equipment Agility Practice Football**Japard**$24.75**17 rev1y ago](https://www.amazon.com/dp/B0F3D2LQKX) [**Silipull 50 Pcs 6 inch Flat Cones Spot Markers Non-Skid Floor Hole Soccer Cones Field Court Spot Markers Flat Discs Soccer Training Equipment for Football Sports Speed Agility Practice (Multicolor)**Silipull**$36.13**28 rev1y ago](https://www.amazon.com/dp/B0DWXJFN1C) [**PeerMary Soccer Cones 100/50/25 Pack with Carry Bag & Holder Five Colors | Agility Disc Cones Set for Training | Sports Practice Equipment for Soccer Football Basketball Coaching & Speed**PeerMary**$15.79**58 rev1y ago](https://www.amazon.com/dp/B0DW8X6NDX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**PeerMary Soccer Cones 100/50/25 Pack with Carry Bag & Holder Five Colors | Agility Disc Cones Set for Training | Sports Practice Equipment for Soccer Football Basketball Coaching & Speed**PeerMary**$15.79**4.8★**▲ 95%**](https://www.amazon.com/dp/B0DW8X6NDX) [**Champro Flat Disc Markers - 10 Pack ORANGE**CHAMPRO**$15.49**4.8★**▲ 72%**](https://www.amazon.com/dp/B0843WVT79) [**60 Pack Agile Soccer Cones with Portable Bags & Brackets Sports Cones cones for sports trainingsoccer cones for trainingsoccer training equipmentAgile Soccer Cones Used for Football Training**CLEAN PIONEER**$19.81**4.7★**▲ 24%**](https://www.amazon.com/dp/B09J8BGKNL) [**LEZER 9 Inch Flat Cones Spot Markers Soccer Cones Field Court Markers Sit Spots Flat Discs Soccer Training Equipment Agility Practice Football Made in Taiwan Set of 6**LEZER**$14.90**5.0★**— 8%**](https://www.amazon.com/dp/B0F82ZZDL5) [**LEZER 6 Inch Flat Cones Spot Markers Soccer Cones Field Court Markers Sit Spots Flat Discs Soccer Training Equipment Agility Practice Football Made in Taiwan Set of 12**LEZER**$18.26**4.8★**▼ 15%**](https://www.amazon.com/dp/B0C4DY1B1S)
**~~View all trending →~~**
## **What buyers say about flat cones**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**16%
*“Great product, as we use these for basketball practice”*
**Value For Money**15%
*“Affordable”*
**Advertised Vs Actual Product**12%
*“Just as advertised”*
**Color**9%
*“brightly-colored”*
**Ease Of Use**7%
*“easy to use”*
**Fun/Entertainment Experience**5%
*“Fun enrichment toy for dogs”*
**Efficiency**4%
*“gets the job done”*
**Weight Light**4%
*“Theyre lightweight, easy to carry, and work great for setting up drills”*
**Durability**3%
*“Versatile, Durable, and comes with a stand”*
**Suitability Pro/Experts**3%
*“Perfect for practice”*
### **What buyers complain about **
**Thickness**21%
*“Not super thick”*
**Thin**16%
*“Too thin”*
**Strength**15%
*“Flimsy, not flat”*
**Durability**11%
*“The bag is coming apart slightly”*
**Quality-Overall**9%
*“the storage bag is garbage quality”*
**Flexibility**4%
*“They are way too flexible”*
**Flatness**3%
*“Flimsy, not flat”*
**Strap/String Quality**2%
*“The only downside was that the strap that holds them slides loose”*
**Shape/Style**1%
*“wont go back to any reasonable shape”*
### **Top return reasons **
**Strength**22%
**Size-Overall**19%
**Value For Money**11%
**Material Quality**8%
**Quality-Overall**7%
**Advertised Vs Actual Product**6%
**Thin**5%
**Functionality-Overall**3%
**Flatness**3%
**Weight Light**2%
## **Common questions**
- **Is flat cones profitable to sell on Amazon United States?**
- The niche generates $73K/yr across 12 tracked products. 90-day search growth is -1.8%. Flapen's verdict: Skip it (43/100).
- **How competitive is the flat cones niche?**
- 9 brands and 15 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in flat cones?**
- Top complaints mined from reviews: Thickness, Thin, Strength. The return rate is 1.1%.
- **When does demand for flat cones peak?**
- Demand peaks in Mar; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the flat cones niche?**
- Listings span $9.21–$43.82; the average listing price is $20.71 (sweet spot $15–$100). The average incumbent carries 330 reviews — the moat a new listing must climb.
## **Related niches in Sports & Outdoors**
- 64 [**swim belt**](https://flapen.com/research/us/sports-outdoors/swim-belt)$291K/yr+177.3%**Worth a look**- 64 [**argentina jersey 2026 world cup**](https://flapen.com/research/us/sports-outdoors/argentina-jersey-2026-world-cup)$82K/yr>1,000%**Worth a look**- 64 [**slingshot**](https://flapen.com/research/us/sports-outdoors/slingshot)$3.5M/yr+36.6%**Launch it**- 64 [**resistance bands for working out**](https://flapen.com/research/us/sports-outdoors/resistance-bands-for-working-out)$20.3M/yr-2.0%**Worth a look**- 65 [**germany soccer jersey**](https://flapen.com/research/us/sports-outdoors/germany-soccer-jersey)$182K/yr>1,000%**Worth a look**- 65 [**swim bar**](https://flapen.com/research/us/sports-outdoors/swim-bar)$34K/yr+304.9%**Worth a look**[**All Sports & Outdoors niches **](https://flapen.com/research/us/sports-outdoors)