---
title: "Search terms — fantasy football draft board 2022 - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/fantasy-football-draft-board-2022/search-terms"
last_updated: "2026-07-22T23:30:28.775Z"
locale: en
meta:
  description: "Niche score 68/100 · $92K/yr market · 73K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 68/100 · $92K/yr market · 73K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — fantasy football draft board 2022 - Flapen"
---

# **fantasy football draft board 2022**

**Worth a look**

Shows demand growing +190.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 23Growth 97Conversion 45Competition 67Returns 62Price range 59Avg price 95Brand share 83Review moat 96Quality gap 84

**Growth**

**Incredible****+190.9%**

90-day search growth — must beat 0% to launch

**Review moat**

**Incredible****80.57**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Incredible****$35.00**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Great****52%**

top-5 brand share — no brand owns this niche

**Competition**

**Good****45%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Good****2.5%**

return rate — above 6% kills the launch gate

**Price range**

**Good****$17.71–$157.25**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****3.6%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$92K**

$92K/yr · 73K searches