---
title: "Search terms — extra large yoga mat - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/extra-large-yoga-mat/search-terms"
last_updated: "2026-07-21T22:46:57.439Z"
locale: en
meta:
  description: "Niche score 48/100 · $228K/yr market · 174K searches/yr · $69.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $228K/yr market · 174K searches/yr · $69.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — extra large yoga mat - Flapen"
---

# **extra large yoga mat**

**Skip it**

Weak search conversion (1.9%) — this niche doesn't clear our bar today.

Market size 43Growth 26Conversion 24Competition 69Returns 69Price range 49Avg price 86Brand share 61Review moat 37Quality gap 33

**Avg price**

**Great****$69.51**

avg listing price — sweet spot $15–$100

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Good****2.3%**

return rate — above 6% kills the launch gate

**Brand share**

**Good****68%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$20.54–$182.15**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$228K**

$228K/yr · 174K searches

**Review moat**

**Okay****2,814.81**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+1.1%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.9%**

search→purchase rate — share of searches ending in a sale