---
title: "Search terms — exercise dice - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/exercise-dice/search-terms"
last_updated: "2026-07-21T22:01:18.290Z"
locale: en
meta:
  description: "Niche score 43/100 · $41K/yr market · 87K searches/yr · $16.92 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · $41K/yr market · 87K searches/yr · $16.92 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — exercise dice - Flapen"
---

# **exercise dice**

**Skip it**

Soft demand (-32.0% this quarter) — this niche doesn't clear our bar today.

Market size 10Growth 9Conversion 35Competition 51Returns 82Price range 80Avg price 80Brand share 59Review moat 68Quality gap 38

**Returns**

**Great****1.7%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$16.92**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$7.28–$49.43**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****768.58**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****70%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****55%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$41K**

$41K/yr · 87K searches

**Growth**

**Bad****-32.0%**

90-day search growth — must beat 0% to launch