---
title: "Detroit Lions Cake Decorations — $178K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/detroit-lions-cake-decorations"
last_updated: "2026-08-06T17:45:11.897Z"
locale: en
meta:
description: "Niche score 35/100 · $178K/yr market · 83K searches/yr · $61.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · $178K/yr market · 83K searches/yr · $61.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Detroit Lions Cake Decorations — $178K/yr Amazon US Niche (2026) - Flapen"
---
# **detroit lions cake decorations**
**Skip it**
Soft demand (-33.4% this quarter) — this niche doesn't clear our bar today.
Market size 36Growth 8Conversion 43Competition 56Returns 29Price range 29Avg price 89Brand share 16Review moat 52Quality gap 32
**Avg price**
**Great****$61.51**
avg listing price — sweet spot $15–$100
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Good****1,436.21**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****3.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****$178K**
$178K/yr · 83K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****4.7%**
return rate — above 5% kills the launch gate
**Price range**
**Okay****$5.96–$300.27**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-33.4%**
90-day search growth — must beat 0% to launch
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, detroit lions cake decorations is a $178K/yr Amazon United States market (83K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 35/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **detroit lions cake decorations market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$123K–$154K**
- units × avg price
- **Conversion rate**
- **3.5%**
- **Avg BSR**
- **#10,017**
- **Page quality**
- **0%**
- **Prime**
- **58%**
- **Sponsored**
- **29%**
- **Out of stock**
- **1.1%**
- **Avg brand age**
- **72 months**
- **Avg seller age**
- **189 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **—flat
**Sellers**
**19**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**52%**
Top 20: 97%
**Open market**
**3%**
- Riddell69% - DecoPac10% - WILSON6% - picidae4% - Generic4% - Franklin Sports4% - Open — no brand owns it (2 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 90 weeks — -33.4% search growth over the last 90 days.
9K7KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 11.0×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/detroit-lions-cake-decorations/trend)
## **Top detroit lions cake decorations search terms**
- **detroit lions helmet**25K/yr-37.1%1.9% conv. - **detroit lions mini helmet**15K/yr-13.2%3.3% conv. - **detroit lions cake decorations**6K/yr-14.4%2.6% conv. - **detroit lions cake topper**7K/yr-43.0%4.8% conv. - **lions helmet**14K/yr-51.6%2.3% conv. - **lions mini helmet**7K/yr-23.6%3.1% conv. - **detroit lions helmet full size**5K/yr-33.3%1.3% conv. - **lions football helmet**3K/yr-64.2%0.9% conv. - **detroit lions mini helmet 2024**13/yr+0.0%0.0% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/detroit-lions-cake-decorations/search-terms)
## **Top detroit lions cake decorations products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$9K10%$18K15%$27K20%$36K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Riddell Deroit Lions Mini Speed Helmet**Riddell**$38.19**4.4★27 rev](https://www.amazon.com/dp/B0D3FJ1XDD) [2**Detroit Lions 2024 On Field Alternate Riddell Speed Mini Football Helmet - New in Riddell Box**Riddell**$40.90**4.8★43 rev](https://www.amazon.com/dp/B0D36P1QSS) [3**Detroit Lions Alternate 2024 On-Field Blue Riddell Speed Replica Full Size Football Helmet - NFL Replica Helmets**Riddell**$188.46**4.7★23 rev](https://www.amazon.com/dp/B0D38CZJKH) [4**NFL Detroit Lions Helmet Pocket Pro One Size Team Color**Riddell**$10.10**4.4★71 rev](https://www.amazon.com/dp/B072MFWWK7) [5**NFL Detroit Lions Cake Decoration Football Helmet Cake Topper Officially Licensed Product Of The NFL Ready To Use Birthday Cake Decoration**DecoPac**$11.96**4.4★125 rev](https://www.amazon.com/dp/B0G44PS6CQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Detroit Lions 2026 Alternate NFL Retro Riddell Speed Mini Football Helmet - New in Riddell Box**Riddell**$49.92**0 rev3mo ago](https://www.amazon.com/dp/B0GVW6BS52) [**Detroit Football Happy Birthday Backdrop The Lion Soccer Banner Poster for Football Star Theme Party Decorations Birthday Supplies Background Studio Shoot Photo Props Booth**picidae**$13.62**2 rev6mo ago](https://www.amazon.com/dp/B0GHP2L54S) [**Football Cake Topper Happy Birthday Cake Topper for Football Sport theme Birthday Party decoration**CoquetteBow012**$5.96**9 rev8mo ago](https://www.amazon.com/dp/B0G1K7D37N) [**Detroit Lions Salute to Service 2025 Version 4 Mini Speed Football Helmet - New in Riddell Box**Riddell**$54.46**2 rev10mo ago](https://www.amazon.com/dp/B0FS4PDW7D) [**DecoPac NFL Detroit Lions Helmet Rings 24 Football Cupcake Decorations Officially Licensed Football Rings Food Safe Cake Toppers 24 Pack**DecoPac**$12.22**354 rev11mo ago](https://www.amazon.com/dp/B0DSLDWP4T)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Detroit Lions 2026 Alternate NFL Retro Riddell Speed Mini Football Helmet - New in Riddell Box**Riddell**$49.92**0.0★**▲ 1000%**](https://www.amazon.com/dp/B0GVW6BS52) [**WILSON NFL Live Signature Autograph Football - Official Size Detroit Lions**WILSON**$36.79**4.7★**▲ 873%**](https://www.amazon.com/dp/B08BZW4B6L) [**Detroit Football Happy Birthday Backdrop The Lion Soccer Banner Poster for Football Star Theme Party Decorations Birthday Supplies Background Studio Shoot Photo Props Booth**picidae**$13.62**5.0★**▲ 686%**](https://www.amazon.com/dp/B0GHP2L54S) [**Football Cake Topper Happy Birthday Cake Topper for Football Sport theme Birthday Party decoration**CoquetteBow012**$5.96**3.4★**▲ 443%**](https://www.amazon.com/dp/B0G1K7D37N) [**NFL Detroit Lions Cake Decoration Football Helmet Cake Topper Officially Licensed Product Of The NFL Ready To Use Birthday Cake Decoration**DecoPac**$11.96**4.4★**▲ 391%**](https://www.amazon.com/dp/B0G44PS6CQ)
**~~View all trending →~~**
## **What buyers say about detroit lions cake decorations**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Advertised Vs Actual Product**20%
*“exactly as advertised - very cute”*
**Quality-Overall**20%
*“Excellent product”*
**Gifting Purpose**13%
*“I got this for my sons 9-year-old birthday party”*
**Adjustability/Rotatability/Reclining**10%
*“Rotates perfectly”*
**Ease Of Cleaning**10%
*“NICE CLEAN HELMET”*
**Color**7%
*“Cool color”*
**Value For Money**5%
*“its worth it”*
**Design-Overall**5%
*“The glitter design is nice and sparkly and looks good in person”*
**Ease Of Use**5%
*“Simple”*
**Durability**3%
*“Its cardboard, so the durability is exactly what youd expect for the price,”*
### **What buyers complain about **
**Size-Overall**50%
*“Theyre also TINY”*
**Strength**21%
*“Too flimsy to order online”*
**Color**7%
*“Color is much more teal than Lions blue”*
**Value For Money**7%
*“Money wasted”*
**Quality-Overall**7%
*“Horrible quality, came damaged too”*
**Adhesion/Stickiness**7%
*“Stickers didn't peel off properly”*
### **Top return reasons **
**Size-Overall**60%
**Advertised Vs Actual Product**13%
**Durability**4%
**Value For Money**4%
**Color**4%
**Material Quality**4%
**Adhesion/Stickiness**4%
**Defective Material/Parts**3%
**Quality-Overall**3%
**Functionality-Overall**3%
## **Common questions**
- **Is detroit lions cake decorations profitable to sell on Amazon United States?**
- The niche generates $178K/yr across 24 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -33.4%. Flapen's verdict: Skip it (35/100).
- **How competitive is the detroit lions cake decorations niche?**
- 8 brands and 19 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 94% of demand.
- **What do buyers complain about in detroit lions cake decorations?**
- Top complaints mined from reviews: Size-Overall, Strength, Color. The return rate is 4.7%.
- **When does demand for detroit lions cake decorations peak?**
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 11.0× the quietest.
- **What does it cost to enter the detroit lions cake decorations niche?**
- Listings span $5.96–$300.27; the average listing price is $61.51 (sweet spot $15–$100). The average incumbent carries 1,436 reviews — the moat a new listing must climb.
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