---
title: "Denver Broncos Tumbler — $28K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/denver-broncos-tumbler"
last_updated: "2026-08-06T02:05:38.272Z"
locale: en
meta:
description: "Niche score 40/100 · $28K/yr market · 38K searches/yr · $32.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · $28K/yr market · 38K searches/yr · $32.08 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Denver Broncos Tumbler — $28K/yr Amazon US Niche (2026) - Flapen"
---
# **denver broncos tumbler**
**Skip it**
A small market ($28K/yr) — this niche doesn't clear our bar today.
Market size 7Growth 12Conversion 29Competition 56Returns 76Price range 95Avg price 95Brand share 34Review moat 68Quality gap 23
**Avg price**
**Incredible****$32.08**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$22.23–$44.73**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.9%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****790.48**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****51%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****2.3%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-25.9%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$28K**
$28K/yr · 38K searches
According to Flapen's Amazon United States niche tracking, denver broncos tumbler is a $28K/yr Amazon United States market (38K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 40/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **denver broncos tumbler market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$40K–$48K**
- units × avg price
- **Conversion rate**
- **2.3%**
- **Avg BSR**
- **#685**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **87%**
- **Out of stock**
- **27.5%**
- **Avg brand age**
- **53 months**
- **Avg seller age**
- **193 days**
## **Competition & brand share**
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▲rising
**Sellers**
**7**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**51%**
Top 20: 99%
**Open market**
**8%**
- Rico Industries33% - FOCO19% - Proformance Home14% - FANMATS10% - Simple Modern9% - Tervis7% - Open — no brand owns it (4 brands, 8%)
## **Demand**
Weekly Amazon search volume, last 32 weeks — -25.9% search growth over the last 90 days.
5K3KSpike '26Dec '25Jan '26Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/denver-broncos-tumbler/trend)
## **Top denver broncos tumbler search terms**
- **denver broncos water bottle**9K/yr-21.5%2.2% conv. - **denver broncos tumbler**13K/yr-33.8%1.5% conv. - **broncos water bottle**9K/yr-22.6%3.5% conv. - **broncos tumbler**8K/yr-23.4%3.6% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/denver-broncos-tumbler/search-terms)
## **Top denver broncos tumbler products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$1K8%$2K12%$3K16%$5K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Rico Industries NFL Football Denver Broncos 22oz Stainless Steel Tumbler with Lid - Great For Coffee Tea Water or Cocktails**Rico Industries**$28.37**4.7★1,047 rev](https://www.amazon.com/dp/B0CVY2TMWC) [2**Rico Industries NFL Football Denver Broncos 18oz Soft Touch Easy Grip Tumbler**Rico Industries**$22.87**4.7★1,354 rev](https://www.amazon.com/dp/B0DDRCNQGH) [3**FANMATS NFL Denver Broncos 24 oz Stainless Steel Water Bottle 2 Pack Team Color & White | Easy to Carry Lid**FANMATS**$34.45**0.0★0 rev](https://www.amazon.com/dp/B0GPNSDJ1R) [4**Simple Modern Officially Licensed NFL Denver Broncos 30 oz Tumbler with Flip Lid and Straws | Insulated Cup Stainless Steel | Gifts for Men Women | Trek Collection | Denver Broncos**Simple Modern**$35.96**4.8★3,802 rev](https://www.amazon.com/dp/B0CH3TN7YK) [5**FOCO Denver Broncos NFL 30 oz Straw Tumbler**FOCO**$28.21**4.5★948 rev](https://www.amazon.com/dp/B0BTYYCDY2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Proformance Home NFL Denver Broncos ProPress Local Slogan 32oz Stainless Steel Water Bottle Press Top Lid**Proformance Home**$39.58**6 rev1w ago](https://www.amazon.com/dp/B0GV4YL3F4) [**Proformance Home NFL Denver Broncos ProPress Gradient Home State 32oz Stainless Steel Water Bottle Press Top Lid**Proformance Home**$38.55**8 rev1w ago](https://www.amazon.com/dp/B0GV4Z9NBN) [**Proformance Home NFL Denver Broncos ProPress Homefield Mashup 32oz Stainless Steel Water Bottle Press Top Lid**Proformance Home**$36.50**13 rev1w ago](https://www.amazon.com/dp/B0GV4S76HR) [**FANMATS NFL Denver Broncos 24 oz Stainless Steel Water Bottle 2 Pack Team Color & White | Easy to Carry Lid**FANMATS**$34.45**0 rev5mo ago](https://www.amazon.com/dp/B0GPNSDJ1R) [**Rico Industries NFL Football Denver Broncos Navy 24oz Stainless Steel Tumbler with Lid and Dual Functioning Lid**Rico Industries**$29.45**208 rev1y ago](https://www.amazon.com/dp/B0DZJQG6L4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Littlearth NFL Denver Broncos Love Rope Tote Team Color 19 x 6 x 14**Littlearth**$22.23**4.7★**▲ 510%**](https://www.amazon.com/dp/B08TC8NNVV) [**FANMATS NFL Denver Broncos Stainless Steel 40 oz Handle Tumbler 40 Fluid Ounces | Team Color | Straw & Lid Included**FANMATS**$44.73**4.7★**▲ 510%**](https://www.amazon.com/dp/B0GR72B9HF) [**FANMATS NFL Denver Broncos 24 oz Stainless Steel Water Bottle 2 Pack Team Color & White | Easy to Carry Lid**FANMATS**$34.45**0.0★**▲ 495%**](https://www.amazon.com/dp/B0GPNSDJ1R) [**Proformance Home NFL Denver Broncos ProPress Local Slogan 32oz Stainless Steel Water Bottle Press Top Lid**Proformance Home**$39.58**4.3★**▲ 483%**](https://www.amazon.com/dp/B0GV4YL3F4) [**Proformance Home NFL Denver Broncos ProPress Homefield Mashup 32oz Stainless Steel Water Bottle Press Top Lid**Proformance Home**$36.50**4.7★**▲ 472%**](https://www.amazon.com/dp/B0GV4S76HR)
**~~View all trending →~~**
## **What buyers say about denver broncos tumbler**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**29%
*“Given the outstanding quality that will also insulate ice and cold especially, I highly recommend this item”*
**Advertised Vs Actual Product**17%
*“Nicer than expected”*
**Weight Light**8%
*“Mug is lightweight”*
**Leak-Proof**7%
*“doesnt spill”*
**Design-Overall**7%
*“design is on their nicely”*
**Texture/Consistency-Overall**6%
*“has a textured feel to it”*
**Ease Of Use**6%
*“is easy to use”*
**Value For Money**4%
*“Great value”*
**Durability**3%
*“overall feel are extremely durable - especially when your job is outside or with manual aspects rather than the tumbler just sitting on a desk”*
**Material Quality**3%
*“Plus the stainless steel”*
### **What buyers complain about **
**Durability**67%
*“Not very durable”*
**Handle Quality**17%
*“Loose Handle”*
### **Top return reasons **
**Defective Material/Parts**15%
**Size-Overall**14%
**Advertised Vs Actual Product**12%
**Value For Money**9%
**Leak-Proof**9%
**Handle Quality**5%
**Functionality-Overall**5%
**Product Condition**3%
**Gifting Purpose**3%
**Graphic/Print**2%
## **Common questions**
- **Is denver broncos tumbler profitable to sell on Amazon United States?**
- The niche generates $28K/yr across 23 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -25.9%. Flapen's verdict: Skip it (40/100).
- **How competitive is the denver broncos tumbler niche?**
- 10 brands and 7 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in denver broncos tumbler?**
- Top complaints mined from reviews: Durability, Handle Quality. The return rate is 1.9%.
- **What does it cost to enter the denver broncos tumbler niche?**
- Listings span $22.23–$44.73; the average listing price is $32.08 (sweet spot $15–$100). The average incumbent carries 790 reviews — the moat a new listing must climb.
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