---
title: "Denver Broncos Shirt — $74K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/denver-broncos-shirt"
last_updated: "2026-08-06T02:00:09.955Z"
locale: en
meta:
description: "Niche score 29/100 · $74K/yr market · 261K searches/yr · $30.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 29/100 · $74K/yr market · 261K searches/yr · $30.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Denver Broncos Shirt — $74K/yr Amazon US Niche (2026) - Flapen"
---
# **denver broncos shirt**
**Skip it**
Soft demand (-32.6% this quarter) — this niche doesn't clear our bar today.
Market size 19Growth 9Conversion 12Competition 40Returns 23Price range 83Avg price 95Brand share 21Review moat 40Quality gap 28
**Avg price**
**Incredible****$30.99**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$6.63–$106.08**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****61%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****2,539.64**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Returns**
**Bad****5.7%**
return rate — above 5% kills the launch gate
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$74K**
$74K/yr · 261K searches
**Conversion**
**Bad****0.9%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-32.6%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, denver broncos shirt is a $74K/yr Amazon United States market (261K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Aug–Sep–Oct–Dec. Verdict: Skip it — 29/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **denver broncos shirt market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$77K–$93K**
- units × avg price
- **Conversion rate**
- **0.9%**
- **Avg BSR**
- **#416**
- **Page quality**
- **0%**
- **Prime**
- **86%**
- **Sponsored**
- **41%**
- **Out of stock**
- **30.3%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **198 days**
## **Competition & brand share**
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▼falling
**Sellers**
**10**
**Top-5 brand share**
**91%**
Top 20: 100%
**Top-5 click share**
**61%**
Top 20: 97%
**Open market**
**5%**
- NFL PRO LINE29% - Junk Food23% - Xtreme Apparrel16% - FOCO13% - Hybrid Sports11% - Team Fan Apparel4% - Open — no brand owns it (2 brands, 5%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -32.6% search growth over the last 90 days.
18K13KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep, Oct, Dec · busiest ÷ quietest = 16.0×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/denver-broncos-shirt/trend)
## **Top denver broncos shirt search terms**
- **denver broncos shirt**154K/yr-22.2%0.4% conv. - **denver broncos shirts for men**24K/yr-16.8%0.4% conv. - **denver broncos shirts**14K/yr-47.6%0.3% conv. - **denver broncos t shirt**10K/yr-38.3%0.4% conv. - **denver broncos tshirt**13K/yr-61.7%0.3% conv. - **broncos shirts**9K/yr-56.6%0.2% conv. - **broncos shirt men**19K/yr-74.1%1.0% conv. - **denver broncos mens shirts**13K/yr-69.1%0.0% conv. - **mens broncos shirt**7K/yr-63.7%0.4% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/denver-broncos-shirt/search-terms)
## **Top denver broncos shirt products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$7K20%$15K30%$22K40%$30K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Mens Bo Nix Denver Broncos Orange Pro Line Jersey**NFL PRO LINE**$106.08**4.3★51 rev](https://www.amazon.com/dp/B0DCCRW8LQ) [2**Xtreme Apparrel Orange & Blue Through & Through Mens Skull T-Shirt for Denver Fans (Navy Shirt XL)**Xtreme Apparrel**$23.07**4.7★446 rev](https://www.amazon.com/dp/B0DF89FF9X) [3**Hybrid Sports NFL - Denver Broncos Distressed Team Logo - Mens and Womens Short Sleeve T-Shirt - Size Large - Denver Broncos - Navy**Hybrid Sports**$29.61**4.6★995 rev](https://www.amazon.com/dp/B0C5NT5KRR) [4**Junk Food NFL - Denver Broncos - Established Retro - Officially Licensed Adult Short Sleeve Fan Tee for Men and Women**Junk Food**$25.67**4.7★530 rev](https://www.amazon.com/dp/B0D94K4XRT) [5**FOCO NFL Football Team Crest and Stripe Mens Polo Shirt Denver Broncos Medium**FOCO**$43.78**4.4★467 rev](https://www.amazon.com/dp/B09MR47NGX)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**FOCO Denver Broncos NFL Mens Floodlight T-Shirt - Black - L**FOCO**$24.91**45 rev11mo ago](https://www.amazon.com/dp/B0FLMHRTFK) [**Junk Food NFL - Denver Broncos - Heritage Type - Officially Licensed Adult Short Sleeve Fan Tee for Men and Women**Junk Food**$27.79**65 rev1y ago](https://www.amazon.com/dp/B0FQKH7LHM) [**Junk Food NFL - Denver Broncos - Field Flag - Officially Licensed Adult Short Sleeve Fan Tee for Men and Women**Junk Food**$27.32**50 rev1y ago](https://www.amazon.com/dp/B0FQPK4GZV) [**FOCO Denver Broncos NFL Mens Classic Arched Logo T-Shirt - Navy - L**FOCO**$22.20**71 rev1y ago](https://www.amazon.com/dp/B0DGH1H4DN) [**Junk Food NFL - Denver Broncos - Prep - Officially Licensed Adult Short Sleeve Fan Tee for Men and Women**Junk Food**$25.72**453 rev1y ago](https://www.amazon.com/dp/B0DFRD6H2D)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Mens Bo Nix Denver Broncos Orange Pro Line Jersey**NFL PRO LINE**$106.08**4.3★**▲ 250%**](https://www.amazon.com/dp/B0DCCRW8LQ) [**FOCO Denver Broncos NFL Mens Classic Arched Logo T-Shirt - Navy - L**FOCO**$22.20**4.4★**▲ 225%**](https://www.amazon.com/dp/B0DGH1H4DN) [**FOCO NFL Football Team Crest and Stripe Mens Polo Shirt Denver Broncos Medium**FOCO**$43.78**4.4★**▲ 224%**](https://www.amazon.com/dp/B09MR47NGX) [**Hybrid Sports NFL - Denver Broncos Distressed Team Logo - Mens and Womens Short Sleeve T-Shirt - Size Large - Denver Broncos - Navy**Hybrid Sports**$29.61**4.6★**▲ 189%**](https://www.amazon.com/dp/B0C5NT5KRR) [**Junk Food NFL - Denver Broncos - Field Flag - Officially Licensed Adult Short Sleeve Fan Tee for Men and Women**Junk Food**$27.32**4.8★**▲ 161%**](https://www.amazon.com/dp/B0FQPK4GZV)
**~~View all trending →~~**
## **What buyers say about denver broncos shirt**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**26%
*“That's some high quality waterboy jersey”*
**Size-Overall**22%
*“Bright and fits great”*
**Shrinkage Resistance**11%
*“Looks great, washed up well with no shrinkage”*
**Advertised Vs Actual Product**11%
*“Much better than I expected”*
**Material Quality**11%
*“This is a very solid jersey especially for the price”*
**Value For Money**9%
*“a bargain for the price”*
**Brightness/Shine/Glow**6%
*“Bright and fits great”*
**Gifting Purpose**4%
*“Great gift and it was delivered fast”*
### **What buyers complain about **
**Size-Overall**83%
*“it was tiny savvy”*
**Value For Money**17%
*“It was a waste of money”*
### **Top return reasons **
**Size-Overall**67%
**Length**6%
**Advertised Vs Actual Product**5%
**Material Quality**4%
**Shape/Style**3%
**Chest Fit**2%
**Sleeve Fit**2%
**Color**2%
**Value For Money**1%
**Arm Fit**1%
## **Common questions**
- **Is denver broncos shirt profitable to sell on Amazon United States?**
- The niche generates $74K/yr across 22 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -32.6%. Flapen's verdict: Skip it (29/100).
- **How competitive is the denver broncos shirt niche?**
- 8 brands and 10 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 91% of demand.
- **What do buyers complain about in denver broncos shirt?**
- Top complaints mined from reviews: Size-Overall, Value For Money. The return rate is 5.7% — above our launch gate.
- **When does demand for denver broncos shirt peak?**
- Demand peaks in Aug–Sep–Oct–Dec; the busiest month runs 16.0× the quietest.
- **What does it cost to enter the denver broncos shirt niche?**
- Listings span $6.63–$106.08; the average listing price is $30.99 (sweet spot $15–$100). The average incumbent carries 2,540 reviews — the moat a new listing must climb.
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