---
title: "Compass Bulk — $31K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/compass-bulk"
last_updated: "2026-08-06T15:51:02.355Z"
locale: en
meta:
description: "Niche score 58/100 · $31K/yr market · 54K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 58/100 · $31K/yr market · 54K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Compass Bulk — $31K/yr Amazon US Niche (2026) - Flapen"
---
# **compass bulk**
**Worth a look**
Shows a thin review moat (189 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 8Growth 71Conversion 37Competition 64Returns 77Price range 73Avg price 86Brand share 53Review moat 91Quality gap 78
**Review moat**
**Great****188.56**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****$19.50**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Great****1.9%**
return rate — above 5% kills the launch gate
**Price range**
**Good****$6.24–$38.60**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+53.1%**
90-day search growth — must beat 0% to launch
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****73%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****3.0%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$31K**
$31K/yr · 54K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, compass bulk is a $31K/yr Amazon United States market (54K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in May. Verdict: Worth a look — 58/100.
Data updated Jul 26, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **compass bulk market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$49K–$59K**
- units × avg price
- **Conversion rate**
- **3.0%**
- **Avg BSR**
- **#139**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **5.3%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **194 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▼falling
**Sellers**
**21**
**Top-5 brand share**
**73%**
Top 20: 100%
**Top-5 click share**
**47%**
Top 20: 92%
**Open market**
**23%**
- Crssbrohip22% - CooBigo21% - TaoBary15% - TOODOO9% - Geiserailie8% - MOSIOBERDAVIAN3%
## **Demand & seasonality**
Weekly Amazon search volume, last 61 weeks — +53.1% search growth over the last 90 days.
2K1KSpike '26 seasonJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: May · busiest ÷ quietest = 2.7×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/compass-bulk/trend)
## **Top compass bulk search terms**
- **compass bulk**23K/yr+69.2%2.8% conv. - **bulk compass**7K/yr+36.4%2.0% conv. - **compass keychain bulk**6K/yr+121.0%1.4% conv. - **mini compass bulk**6K/yr+25.6%2.8% conv. - **compass party favor**6K/yr+18.8%2.6% conv. - **compasses bulk**4K/yr+49.3%4.6% conv. - **bulk compasses for kids**3K/yr+18.3%3.4% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/compass-bulk/search-terms)
## **Top compass bulk products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$3K20%$6K30%$9K40%$12K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**25 Pack Compass for Kids Hiking and Survival Small Mini Pocket Compasses Keychain Lanyard Boy Scout Party Favor Toy Set Bulk**Crssbrohip**$9.96**4.3★196 rev](https://www.amazon.com/dp/B0CRNMN6BS) [2**50 Pack Kids Compass Bulk Mini Compass for Kids Childrens Classroom Compass for Navigation Lesson Plastic Compass for Party Favor/Hiking/Boy Scout/Outdoor Survival (Black)**CooBigo**$16.43**4.2★351 rev](https://www.amazon.com/dp/B0DB53C7LC) [3**25 Pack Compass for Kids Mini Compasses Bulk Kids Toy Compass for Party Favor/Hiking/Scout Classroom Learning Directions**CooBigo**$9.62**4.2★351 rev](https://www.amazon.com/dp/B0B2LQTT1P) [4**TOODOO 32 Pcs Compass Keychain for Kids Adventure Camping Small Keychain Belt Clips With Holes Compass Metal Buckle Outdoor Camping Party Favors (Multi Color)**TOODOO**$16.01**4.4★71 rev](https://www.amazon.com/dp/B09C63PSR3) [5**TaoBary 60 Pcs Compasses Gifts Wedding Party Favors Set 2026 Mini Compass Souvenir Nautical with Kraft Tags and Organza Bag for Guests Birthday Nautical Travel Party Souvenir Gift(Rose Gold)**TaoBary**$16.98**4.5★277 rev](https://www.amazon.com/dp/B0BQJBSLV9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**FOIMAS 36pcs Mini Survival Compass Multicolor Mini Compasses Bulk for Outdoor Hiking Camping Training Paracord Bracelet Necklace Key Chain**FOIMAS**$9.24**2 rev4mo ago](https://www.amazon.com/dp/B0GQS4X7M4) [**Relaxweex 24 Set Mini Christian Compass Christian Gift for Men Compass with Cards and White Drawstring Organza Bag Bible Scripture Cards Religious Gifts for Men Graduation Gift Wedding (Classic)**Relaxweex**$24.31**15 rev5mo ago](https://www.amazon.com/dp/B0GLG35N3L) [**TaoBary 60 Pcs Compasses Bulk Glow in The Dark Wedding Favors Set Mini Compass Nautical Party Souvenir with Kraft Tags and Organza Bag for Guests Birthday Travel Gift Christmas Ornaments**TaoBary**$19.27**5 rev10mo ago](https://www.amazon.com/dp/B0FQCHQ7QS) [**110 Pcs Mini Survival Compass Outdoor Camping Hiking Pocket Compass Mini Compass Party Favor for Paracord Bracelet Necklace Key Chain Outdoor Activities Hiking AccessoryBlack**MOSIOBERDAVIAN**$21.15**10 rev1y ago](https://www.amazon.com/dp/B0FD6T5Y16) [**4 Pcs Outdoor Compass with Adjustable Declination Magnifier Ruler Scale. Multifunctional Orienteering Waterproof Compass for Map Reading Navigation Hiking (Transparent+Blue+Green+Orange)**RLXMARTD**$9.94**300 rev1y ago](https://www.amazon.com/dp/B0DGQBRY2Z)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**FOIMAS 36pcs Mini Survival Compass Multicolor Mini Compasses Bulk for Outdoor Hiking Camping Training Paracord Bracelet Necklace Key Chain**FOIMAS**$9.24**4.5★**▲ 173%**](https://www.amazon.com/dp/B0GQS4X7M4) [**50 Pack Kids Compass - Mini Compass for Kids Childrens Classroom Navigation Plastic Compass for Party Favor/Hiking/Boy Scout/Outdoor Survival (Mix)**CooBigo**$16.41**4.2★**▲ 117%**](https://www.amazon.com/dp/B0DB5B774S) [**Relaxweex 24 Set Mini Christian Compass Christian Gift for Men Compass with Cards and White Drawstring Organza Bag Bible Scripture Cards Religious Gifts for Men Graduation Gift Wedding (Classic)**Relaxweex**$24.31**3.8★**▲ 110%**](https://www.amazon.com/dp/B0GLG35N3L) [**4 Pcs Outdoor Compass with Adjustable Declination Magnifier Ruler Scale. Multifunctional Orienteering Waterproof Compass for Map Reading Navigation Hiking (Transparent+Blue+Green+Orange)**RLXMARTD**$9.94**4.4★**▲ 100%**](https://www.amazon.com/dp/B0DGQBRY2Z) [**TaoBary 60 Pcs Compasses Gifts Wedding Party Favors Set 2026 Mini Compass Souvenir Nautical with Kraft Tags and Organza Bag for Guests Birthday Nautical Travel Party Souvenir Gift(Rose Gold)**TaoBary**$16.98**4.5★**▲ 95%**](https://www.amazon.com/dp/B0BQJBSLV9)
**~~View all trending →~~**
## **What buyers say about compass bulk**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**19%
*“Worth it”*
**Quality-Overall**14%
*“They were a much better quality than I anticipated”*
**Fun/Entertainment Experience**10%
*“good for easy kids activities”*
**GPS**9%
*“Good for informal land navigation courses”*
**Advertised Vs Actual Product**7%
*“As advertised”*
**Ease Of Use**6%
*“Easy to use”*
**Size-Overall**5%
*“Perfect size”*
**Color**3%
*“Bright colors”*
**Instructions/User Manual/Troubleshooting**3%
*“They are learning their directions”*
**Durability**2%
*“Awesome product very durable”*
### **What buyers complain about **
**Functionality-Overall**20%
*“A compass really has one job to do”*
**Quality-Overall**19%
*“The bags are cheaply made”*
**Size-Overall**19%
*“Really tiny”*
**Material Quality**7%
*“just seemed to be made of some cheap material”*
**Maintenance And Repair**5%
*“I wish there was an option where the six could be replaced by the seller”*
**Value For Money**5%
*“probably should have spent more”*
**Instructions/User Manual/Troubleshooting**2%
*“they are showing all different directions”*
**Adjustability/Rotatability/Reclining**2%
*“It is not adjustable like higher priced compasses”*
**Measurement/Reading Accuracy**2%
*“it really is a bummer that they aren't actually super accurate so I am saying three stars for that”*
**Ease Of Use**1%
*“Hard to read”*
### **Top return reasons **
**Size-Overall**30%
**Functionality-Overall**18%
**Advertised Vs Actual Product**15%
**Quality-Overall**8%
**Value For Money**6%
**GPS**5%
**Measurement/Reading Accuracy**4%
**Defective Material/Parts**3%
**Color**2%
**Material Quality**2%
## **Common questions**
- **Is compass bulk profitable to sell on Amazon United States?**
- The niche generates $31K/yr across 27 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +53.1%. Flapen's verdict: Worth a look (58/100).
- **How competitive is the compass bulk niche?**
- 17 brands and 21 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 73% of demand.
- **What do buyers complain about in compass bulk?**
- Top complaints mined from reviews: Functionality-Overall, Quality-Overall, Size-Overall. The return rate is 1.9%.
- **When does demand for compass bulk peak?**
- Demand peaks in May; the busiest month runs 2.7× the quietest.
- **What does it cost to enter the compass bulk niche?**
- Listings span $6.24–$38.60; the average listing price is $19.50 (sweet spot $15–$100). The average incumbent carries 189 reviews — the moat a new listing must climb.
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