---
title: "Columbus Blue Jackets — $118K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/columbus-blue-jackets"
last_updated: "2026-08-11T16:46:54.523Z"
locale: en
meta:
description: "Niche score 43/100 · $118K/yr market · 119K searches/yr · $27.90 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $118K/yr market · 119K searches/yr · $27.90 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Columbus Blue Jackets — $118K/yr Amazon US Niche (2026) - Flapen"
---
# **columbus blue jackets**
**Skip it**
Soft demand (-78.9% this quarter) — this niche doesn't clear our bar today.
Market size 28Growth 0Conversion 45Competition 59Returns 51Price range 87Avg price 95Brand share 49Review moat 90Quality gap 19
**Avg price**
**Incredible****$27.90**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****190.31**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Great****$8.74–$75.51**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****50%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Good****3.0%**
return rate — above 5% kills the launch gate
**Brand share**
**Okay****76%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****3.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****$118K**
$118K/yr · 119K searches
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-78.9%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, columbus blue jackets is a $118K/yr Amazon United States market (119K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Mar–Oct–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **columbus blue jackets market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$42K–$56K**
- units × avg price
- **Conversion rate**
- **3.6%**
- **Avg BSR**
- **#8,763**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **79%**
- **Out of stock**
- **12.1%**
- **Avg brand age**
- **62 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▼falling
**Sellers**
**13**
**Top-5 brand share**
**76%**
Top 20: 100%
**Top-5 click share**
**50%**
Top 20: 90%
**Open market**
**19%**
- ZHATS27% - Green Biscuit23% - Outerstuff13% - Rico Industries7% - DETACLAD6% - Columbus Blue Jackets5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -78.9% search growth over the last 90 days.
8K6KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Oct, Nov, Dec · busiest ÷ quietest = 12.6×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/columbus-blue-jackets/trend)
## **Top columbus blue jackets search terms**
- **columbus blue jackets**55K/yr-69.5%0.7% conv. - **columbus blue jackets hat**10K/yr-73.9%1.2% conv. - **blue jackets hockey**14K/yr-79.3%1.1% conv. - **columbus blue jackets jersey**9K/yr-82.5%0.2% conv. - **columbus blue jackets apparel**22K/yr-94.1%0.0% conv. - **blue jackets hat**4K/yr-64.7%1.4% conv. - **columbus blue jackets sweatshirt**5K/yr-93.5%0.0% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/columbus-blue-jackets/search-terms)
## **Top columbus blue jackets products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$12K20%$24K30%$36K40%$47K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Green Biscuit Original NHL Columbus Blue Jackets**Green Biscuit**$13.68**4.7★2,108 rev](https://www.amazon.com/dp/B06XGYZP3N) [2**Outerstuff Cam Atkinson Columbus Blue Jackets #13 Navy Youth 4-20 Team Color Home Premier Player Jersey (Youth Large/X-Large 14-20)**Outerstuff**$29.95**0.0★0 rev](https://www.amazon.com/dp/B0CNY3KYH6) [3**25 PCS Columbus American Hockey Blue Jackets Stickers for Water Bottle Laptop Bicycle Computer Motorcycle Travel Case Car Decal Decoration Sticker**DETACLAD**$11.92**5.0★2 rev](https://www.amazon.com/dp/B0DFHQSGNT) [4**Columbus Blue Jackets NHL Officially Licensed Adjustable Hat Scholarship Icon White**ZHATS**$24.96**4.8★133 rev](https://www.amazon.com/dp/B0D9ZMVZ6Y) [5**Columbus Blue Jackets NHL Officially Licensed Adjustable Snapback Hat Flat Bill Z11 Icon Team Color**ZHATS**$25.43**4.7★166 rev](https://www.amazon.com/dp/B0D9ZTXX3Q)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Facsimile Autographed Johnny Gaudreau Columbus Blue Reprint Laser Auto Hockey Jersey Size Mens XL**HOFSM.COM Hall of Fame Sports Memorabilia**$74.47**1 rev1y ago](https://www.amazon.com/dp/B0F6VQMH23) [**Columbus Blue Jackets NHL Officially Licensed Short Sleeve Performance Polo Floral Large**Blue 84**$18.52**53 rev1y ago](https://www.amazon.com/dp/B0DT3RYL1M) [**Columbus Blue Jackets Vintage Hockey Dark Heather Licensed T-Shirt**Columbus Blue Jackets**$28.58**3 rev1y ago](https://www.amazon.com/dp/B0DR4RRGQV) [**Columbus Blue Jackets Vintage Victory Navy Licensed Sweatshirt**Columbus Blue Jackets**$50.37**2 rev1y ago](https://www.amazon.com/dp/B0DPJS3953) [**Columbus Blue Jackets Icon Navy Blue Officially Licensed T-Shirt**Columbus Blue Jackets**$28.18**4 rev1y ago](https://www.amazon.com/dp/B0DPJSQ48F)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Columbus Blue Jackets NHL Officially Licensed Short Sleeve Performance Polo Floral Large**Blue 84**$18.52**4.3★**▲ 363%**](https://www.amazon.com/dp/B0DT3RYL1M) [**YWIES Hockey Jersey of USA 1980 Olympic Team Jerseys #21 Mike Eruzione Stitched Letters and Numbers Blue S-XXXL**YWIES**$44.85**4.8★**▲ 345%**](https://www.amazon.com/dp/B09G1116H5) [**Littlearth NHL Columbus Blue Jackets Clear Envelope Purse with Black Fashion Strap Team Color 10 x 6.5 x 0.5**Littlearth**$11.65**3.8★**▲ 174%**](https://www.amazon.com/dp/B09B8LVD7S) [**Green Biscuit Original NHL Columbus Blue Jackets**Green Biscuit**$13.68**4.7★**▲ 122%**](https://www.amazon.com/dp/B06XGYZP3N) [**Columbus Blue Jackets NHL Officially Licensed Hat Competitor Black**ZHATS**$16.06**4.8★**▲ 97%**](https://www.amazon.com/dp/B0DCCJ7PZ7)
**~~View all trending →~~**
## **What buyers say about columbus blue jackets**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**44%
*“Fit great”*
**Advertised Vs Actual Product**28%
*“As described fits good and good quality”*
**Ease Of Use**17%
*“Looks good, and easy to adjust”*
**Quality-Overall**11%
*“Good quality”*
### **What buyers complain about **
**Size-Overall**100%
*“Smaller”*
### **Top return reasons **
**Size-Overall**65%
**Stain Resistance**9%
**Advertised Vs Actual Product**7%
**Print Quality**4%
**Material Quality**4%
**Defective Material/Parts**4%
**Stitch/Finish/Polish**4%
**Wrinkles**2%
## **Common questions**
- **Is columbus blue jackets profitable to sell on Amazon United States?**
- The niche generates $118K/yr across 29 tracked products. 90-day search growth is -78.9%. Flapen's verdict: Skip it (43/100).
- **How competitive is the columbus blue jackets niche?**
- 13 brands and 13 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 76% of demand.
- **What do buyers complain about in columbus blue jackets?**
- Top complaints mined from reviews: Size-Overall. The return rate is 3.0%.
- **When does demand for columbus blue jackets peak?**
- Demand peaks in Mar–Oct–Nov–Dec; the busiest month runs 12.6× the quietest.
- **What does it cost to enter the columbus blue jackets niche?**
- Listings span $8.74–$75.51; the average listing price is $27.90 (sweet spot $15–$100). The average incumbent carries 190 reviews — the moat a new listing must climb.
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