---
title: "Colored Cones — $55K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/colored-cones"
last_updated: "2026-08-06T21:28:42.553Z"
locale: en
meta:
description: "Niche score 53/100 · $55K/yr market · 38K searches/yr · $19.85 avg price. A small market ($55K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · $55K/yr market · 38K searches/yr · $19.85 avg price. A small market ($55K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Colored Cones — $55K/yr Amazon US Niche (2026) - Flapen"
---
# **colored cones**
**Worth a look**
Shows low returns (1.3%), but a small market ($55K/yr) keeps it on the watch list.
Market size 14Growth 40Conversion 76Competition 47Returns 89Price range 87Avg price 87Brand share 74Review moat 69Quality gap 23
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$19.85**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$7.65–$85.42**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****7.3%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****60%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Good****733.71**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+12.3%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$55K**
$55K/yr · 38K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, colored cones is a $55K/yr Amazon United States market (38K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in May–Aug. Verdict: Worth a look — 53/100.
Data updated Jul 26, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **colored cones market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$50K–$60K**
- units × avg price
- **Conversion rate**
- **7.3%**
- **Avg BSR**
- **#38**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **87%**
- **Out of stock**
- **9.9%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **198 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**25 **▼falling
**Sellers**
**44**
**Top-5 brand share**
**60%**
Top 20: 96%
**Top-5 click share**
**57%**
Top 20: 90%
**Open market**
**34%**
- CLEAN PIONEER17% - FGBNM16% - Faswin10% - cyrico9% - Champion Sports9% - ANSLYQA6%
## **Demand & seasonality**
Weekly Amazon search volume, last 100 weeks — +12.3% search growth over the last 90 days.
1K600Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Aug · busiest ÷ quietest = 2.6×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/colored-cones/trend)
## **Top colored cones search terms**
- **colored cones**15K/yr+16.2%6.2% conv. - **colorful cones**5K/yr+14.0%7.8% conv. - **pe cones**6K/yr+8.1%3.0% conv. - **color cones**5K/yr+8.3%5.5% conv. - **colored cones for sports**4K/yr+5.1%7.8% conv. - **rainbow cones**3K/yr+18.0%4.3% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/colored-cones/search-terms)
## **Top colored cones products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$3K10%$5K15%$8K20%$11K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**60 Pack Agile Soccer Cones with Portable Bags & Brackets Sports Cones cones for sports trainingsoccer cones for trainingsoccer training equipmentAgile Soccer Cones Used for Football Training**CLEAN PIONEER**$19.81**4.7★723 rev](https://www.amazon.com/dp/B09J8BGKNL) [2**FGBNM 25 Pack Disc Cones Carry Bag and Holder 5 Color**FGBNM**$9.57**4.6★1,569 rev](https://www.amazon.com/dp/B0CPLCVK6N) [3**Faswin 30 Pack Soccer Cones 7 Inch Colored Cones for Sports Traffic Cones Training Agility Field Marker Plastic Cone for Skating Football Games Indoor Outdoor Activity & Festive Events 6 Colors**Faswin**$16.05**4.7★1,830 rev](https://www.amazon.com/dp/B01GR91KHY) [4**7 Inch Soccer Cones 24 Pack Cones Sports Training Agility Field Marker Plastic Cones for Skating Basketball Football Practice Drills Indoor Outdoor Activity Events Games Obstacle Course - 6 Colors**cyrico**$16.26**4.6★1,019 rev](https://www.amazon.com/dp/B088KBH8T1) [5**Champion Sports Field Marker Cones 9 High Assorted Colors: Red Orange Yellow Green Blue Purple Set of 6**Champion Sports**$11.10**4.7★1,420 rev](https://www.amazon.com/dp/B000TVK3U2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ZKNDRHJO 12pcs Cones 7 Inch Soccer Cones and Plastic Traffic Cones Durable Cones for Sports Training Ideal for Soccer Basketball Football Skating and Agility Drills Practice (12 Colors)**ZKNDRHJO**$11.81**70 rev10mo ago](https://www.amazon.com/dp/B0FRS2JKX8) [**Qtheaes 7 Soccer Cones for Training 36 Pack Sports Agility Field Plastic Small Cones for Kids Skating Basketball Football Practice Drills 6 Colors**Qtheaes**$20.91**52 rev1y ago](https://www.amazon.com/dp/B0DZ6Y3D57) [**PeerMary Soccer Cones 100/50/25 Pack with Carry Bag & Holder Five Colors | Agility Disc Cones Set for Training | Sports Practice Equipment for Soccer Football Basketball Coaching & Speed**PeerMary**$15.77**59 rev1y ago](https://www.amazon.com/dp/B0DW8X6NDX) [**Jyongmer 15PCS Disc Cones Training Cones Agility Soccer Cones with Carry Bag for Training Football Basketball Sports Field Cone Markers and Other Sports and Games (5 Colors)**Jyongmer**$7.65**639 rev1y ago](https://www.amazon.com/dp/B0DFXWCTRB) [**GHB 7 Inch Soccer Cones 24 Pack Disc Soccer Sport Cones Training Field Marker Agility Cones for Basketball Coaching Practice Equipment Includes Drills Guide (7 24Pcs Multicolor)**GHB**$15.02**611 rev1y ago](https://www.amazon.com/dp/B081672QY8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Disc Soccer Cones for Training Kids - 200 100 50 Small Plastic Cones for Sports Training - Flexible Conos for Soccer Practice Equipment Basketball & Football Drills Equipment (Multi Color - 24 Pack)**ProMidas**$9.88**4.7★**▲ 194%**](https://www.amazon.com/dp/B0C2LXR5N7) [**PeerMary Soccer Cones 100/50/25 Pack with Carry Bag & Holder Five Colors | Agility Disc Cones Set for Training | Sports Practice Equipment for Soccer Football Basketball Coaching & Speed**PeerMary**$15.77**4.8★**▲ 113%**](https://www.amazon.com/dp/B0DW8X6NDX) [**ZKNDRHJO 12pcs Cones 7 Inch Soccer Cones and Plastic Traffic Cones Durable Cones for Sports Training Ideal for Soccer Basketball Football Skating and Agility Drills Practice (12 Colors)**ZKNDRHJO**$11.81**4.6★**▲ 83%**](https://www.amazon.com/dp/B0FRS2JKX8) [**Jyongmer 15PCS Disc Cones Training Cones Agility Soccer Cones with Carry Bag for Training Football Basketball Sports Field Cone Markers and Other Sports and Games (5 Colors)**Jyongmer**$7.65**4.6★**▲ 67%**](https://www.amazon.com/dp/B0DFXWCTRB) [**Fasmov 30 Pack Plastic Training Cones 9 Inches Traffic Cones Indoor Outdoor Sports Agility Cones Soccer Flexible Cone Sets for Soccer Skating Drills Football Basketball Assorted Colors**Fasmov**$20.30**4.7★**▲ 30%**](https://www.amazon.com/dp/B07PFCNGNY)
**~~View all trending →~~**
## **What buyers say about colored cones**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**15%
*“Very well made”*
**Value For Money**13%
*“Good value”*
**Color**12%
*“The colors are super cute”*
**Fun/Entertainment Experience**11%
*“Good for the kids play”*
**Advertised Vs Actual Product**6%
*“True as described”*
**Ease Of Use**6%
*“Ease of use”*
**Durability**4%
*“Good and seem pretty durable”*
**Thickness**3%
*“The quality is great they are thick the weight is perfect as well”*
**Weight Light**3%
*“They are pretty lightweight”*
**Exercise/Sports Suitability**2%
*“these cones have been a fantastic addition to my training setup”*
### **What buyers complain about **
**Thickness**13%
*“not very thick”*
**Size-Overall**9%
*“Cones are a lot smaller than I thought”*
**Strength**8%
*“These cones are very brittle”*
**Durability**8%
*“The bag is coming apart slightly”*
**Taste-Overall**7%
*“bad chemical taste”*
**Quality-Overall**5%
*“the storage bag is garbage quality”*
**Thin**5%
*“Too thin”*
**Value For Money**4%
*“Not worth the money saved at all”*
**Flexibility**3%
*“They are way too flexible”*
**Hard Feel**3%
*“They seemed very harsh as well”*
### **Top return reasons **
**Size-Overall**34%
**Strength**16%
**Value For Money**10%
**Quality-Overall**7%
**Material Quality**6%
**Advertised Vs Actual Product**6%
**Thin**3%
**Weight Light**2%
**Functionality-Overall**2%
**Flexibility**2%
## **Common questions**
- **Is colored cones profitable to sell on Amazon United States?**
- The niche generates $55K/yr across 31 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +12.3%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the colored cones niche?**
- 25 brands and 44 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 60% of demand.
- **What do buyers complain about in colored cones?**
- Top complaints mined from reviews: Thickness, Size-Overall, Strength. The return rate is 1.3%.
- **When does demand for colored cones peak?**
- Demand peaks in May–Aug; the busiest month runs 2.6× the quietest.
- **What does it cost to enter the colored cones niche?**
- Listings span $7.65–$85.42; the average listing price is $19.85 (sweet spot $15–$100). The average incumbent carries 734 reviews — the moat a new listing must climb.
## **Related niches in Sports & Outdoors**
- 74 [**hydrogen water**](https://flapen.com/research/us/sports-outdoors/hydrogen-water)$6.6M/yr-20.2%**Worth a look**- 74 [**england soccer jersey**](https://flapen.com/research/us/sports-outdoors/england-soccer-jersey)$141K/yr>1,000%**Worth a look**- 74 [**argentina jersey**](https://flapen.com/research/us/sports-outdoors/argentina-jersey)$309K/yr>1,000%**Worth a look**- 74 [**frisbee**](https://flapen.com/research/us/sports-outdoors/frisbee)$1.9M/yr+59.7%**Launch it**- 75 [**trampoline basketball hoop**](https://flapen.com/research/us/sports-outdoors/trampoline-basketball-hoop)$2.3M/yr+49.2%**Launch it**- 75 [**golf glove**](https://flapen.com/research/us/sports-outdoors/golf-glove)$4.1M/yr+62.5%**Launch it**[**All Sports & Outdoors niches **](https://flapen.com/research/us/sports-outdoors)