---
title: "Byu Sweatshirt — $29K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/byu-sweatshirt"
last_updated: "2026-08-07T16:07:47.350Z"
locale: en
meta:
description: "Niche score 30/100 · $29K/yr market · 72K searches/yr · $39.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 30/100 · $29K/yr market · 72K searches/yr · $39.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Byu Sweatshirt — $29K/yr Amazon US Niche (2026) - Flapen"
---
# **byu sweatshirt**
**Skip it**
Soft demand (-60.0% this quarter) — this niche doesn't clear our bar today.
Market size 7Growth 0Conversion 13Competition 81Returns 8Price range 95Avg price 95Brand share 21Review moat 25Quality gap 23
**Avg price**
**Incredible****$39.07**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$23.18–$49.19**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****34%**
top-5 click share — an open shelf
**Review moat**
**Bad****4,028.41**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****92%**
top-5 brand share — brand-locked demand
**Conversion**
**Bad****1.0%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****9.8%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$29K**
$29K/yr · 72K searches
**Growth**
**Bad****-60.0%**
90-day search growth — must beat 0% to launch
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, byu sweatshirt is a $29K/yr Amazon United States market (72K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 30/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **byu sweatshirt market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$39K–$49K**
- units × avg price
- **Conversion rate**
- **1.0%**
- **Avg BSR**
- **#2,873**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **82%**
- **Out of stock**
- **4.2%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **232 days**
## **Competition & brand share**
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.
**Brands**
**8 **▲rising
**Sellers**
**6**
**Top-5 brand share**
**92%**
Top 20: 100%
**Top-5 click share**
**34%**
Top 20: 83%
**Open market**
**4%**
- Barnesmith45% - Campus Colors16% - Elite Authentics12% - Brigham Young University11% - Campus Lab7% - BYU4% - Open — no brand owns it (2 brands, 4%)
## **Demand & seasonality**
Weekly Amazon search volume, last 86 weeks — -60.0% search growth over the last 90 days.
6K4KSpike '25Holiday '25 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 20.0×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/byu-sweatshirt/trend)
## **Top byu sweatshirt search terms**
- **byu hoodie**25K/yr-52.4%0.8% conv. - **byu sweatshirt**32K/yr-68.5%1.1% conv. - **byu sweatshirt women**5K/yr-49.9%1.1% conv. - **byu hoodie men**5K/yr-52.2%1.4% conv. - **byu sweatshirt men**4K/yr-49.9%2.2% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/byu-sweatshirt/search-terms)
## **Top byu sweatshirt products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$8656%$2K9%$3K12%$3K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Brigham Young University BYU Official BYU Cougars Logo Unisex Adult Pull-Over Hoodie Navy Medium**Brigham Young University**$35.74**4.4★82 rev](https://www.amazon.com/dp/B093TM2KWG) [2**Barnesmith Brigham Young University BYU Cougars Hooded Sweatshirt Football Navy Medium**Barnesmith**$45.25**4.5★37 rev](https://www.amazon.com/dp/B0DNF64TYV) [3**Campus Colors NCAA Adult Cotton Blend Charcoal Hooded Sweatshirt - Made from Ringspun and Versatility**Campus Colors**$44.23**0.0★0 rev](https://www.amazon.com/dp/B09DQ8QHX8) [4**Barnesmith Mens Classic - Cotton Long Sleeve T-Shirt with Classic Logo**Barnesmith**$28.85**4.6★3,286 rev](https://www.amazon.com/dp/B084P7KMSF) [5**Campus Colors BYU Cougars Arch & Logo Gameday Hoodie - Navy Medium**Campus Colors**$45.05**4.7★15,612 rev](https://www.amazon.com/dp/B07YCWX8M8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BYU Pullover Hoodie**Palmetto Breeze**$26.87**0 rev5mo ago](https://www.amazon.com/dp/B0GKJG61KW) [**BYU Cougars Icon White Officially Licensed Pullover Hoodie**Elite Authentics**$38.73**1 rev10mo ago](https://www.amazon.com/dp/B0FRLJ5RLZ) [**BYU Pullover Hoodie**BYU**$26.60**6 rev1y ago](https://www.amazon.com/dp/B0F1W3V529) [**Barnesmith Brigham Young University BYU Cougars Hooded Sweatshirt Football Navy Medium**Barnesmith**$45.25**37 rev1y ago](https://www.amazon.com/dp/B0DNF64TYV) [**Barnesmith Brigham Young University BYU Cougars Hooded Sweatshirt Football Navy Large**Barnesmith**$48.64**37 rev1y ago](https://www.amazon.com/dp/B0DNF62H2W)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Barnesmith Brigham Young University Cougars Hooded Sweatshirt Heritage Navy X-Large**Barnesmith**$38.58**4.6★**▲ 683%**](https://www.amazon.com/dp/B084R5ZFSS) [**Barnesmith Brigham Young University Cougars Hooded Sweatshirt Heritage Charcoal Grey Large**Barnesmith**$45.03**4.6★**▲ 669%**](https://www.amazon.com/dp/B084QHL2KJ) [**Barnesmith Brigham Young University Cougars Hooded Sweatshirt Heritage Navy Large**Barnesmith**$41.85**4.6★**▲ 588%**](https://www.amazon.com/dp/B084QF3G1H) [**Barnesmith Mens Classic - Cotton Long Sleeve T-Shirt with Classic Logo**Barnesmith**$24.71**4.6★**▲ 565%**](https://www.amazon.com/dp/B084P7S6S7) [**Barnesmith Brigham Young University BYU Cougars Hooded Sweatshirt Football Navy Medium**Barnesmith**$45.25**4.5★**▲ 544%**](https://www.amazon.com/dp/B0DNF64TYV)
**~~View all trending →~~**
## **What buyers say about byu sweatshirt**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**50%
*“the quality seemed to be fine”*
**Advertised Vs Actual Product**17%
*“Accurate representation”*
**Value For Money**17%
*“a very fair price”*
### **What buyers complain about **
**Quality-Overall**33%
*“For the price its ok, super oversized and not very good quality”*
### **Top return reasons **
**Size-Overall**77%
**Sleeve Fit**6%
**Color**5%
**Waist Fit**5%
**Length**3%
**Thin**2%
**Material Quality**2%
**Quality-Overall**2%
**Hip Fit**2%
**Chest Fit**2%
## **Common questions**
- **Is byu sweatshirt profitable to sell on Amazon United States?**
- The niche generates $29K/yr across 34 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -60.0%. Flapen's verdict: Skip it (30/100).
- **How competitive is the byu sweatshirt niche?**
- 8 brands and 6 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 92% of demand.
- **What do buyers complain about in byu sweatshirt?**
- Top complaints mined from reviews: Quality-Overall. The return rate is 9.8% — above our launch gate.
- **When does demand for byu sweatshirt peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 20.0× the quietest.
- **What does it cost to enter the byu sweatshirt niche?**
- Listings span $23.18–$49.19; the average listing price is $39.07 (sweet spot $15–$100). The average incumbent carries 4,028 reviews — the moat a new listing must climb.
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