---
title: "Byu Shirt — $22K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/byu-shirt"
last_updated: "2026-08-11T12:25:01.043Z"
locale: en
meta:
description: "Niche score 37/100 · $22K/yr market · 66K searches/yr · $22.02 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 37/100 · $22K/yr market · 66K searches/yr · $22.02 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Byu Shirt — $22K/yr Amazon US Niche (2026) - Flapen"
---
# **byu shirt**
**Skip it**
A small market ($22K/yr) — this niche doesn't clear our bar today.
Market size 5Growth 23Conversion 19Competition 82Returns 21Price range 95Avg price 93Brand share 30Review moat 41Quality gap 25
**Price range**
**Incredible****$15.63–$48.02**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$22.02**
avg listing price — sweet spot $15–$100
**Competition**
**Great****33%**
top-5 click share — an open shelf
**Review moat**
**Okay****2,432.23**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-3.8%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****6.3%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****1.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$22K**
$22K/yr · 66K searches
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, byu shirt is a $22K/yr Amazon United States market (66K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 37/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **byu shirt market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$22K–$28K**
- units × avg price
- **Conversion rate**
- **1.5%**
- **Avg BSR**
- **#10,482**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **81%**
- **Out of stock**
- **3.9%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **202 days**
## **Competition & brand share**
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.
**Brands**
**13 **▲rising
**Sellers**
**11**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**33%**
Top 20: 74%
**Open market**
**8%**
- LOGOVISION27% - Barnesmith26% - Brigham Young University20% - Elite Authentics9% - Fan Frenzy Gifts6% - Campus Colors5% - Open — no brand owns it (7 brands, 8%)
## **Demand**
Weekly Amazon search volume, last 32 weeks — -3.8% search growth over the last 90 days.
3K2KSpike '26Dec '25Jan '26Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/byu-shirt/trend)
## **Top byu shirt search terms**
- **byu shirt**43K/yr-8.3%1.7% conv. - **byu t shirt**7K/yr+26.0%2.0% conv. - **byu shirts**5K/yr+1.0%0.7% conv. - **byu shirt mens**5K/yr+33.4%1.8% conv. - **byu apparel**6K/yr-34.2%0.5% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/byu-shirt/search-terms)
## **Top byu shirt products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$6596%$1K9%$2K12%$3K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Barnesmith Mens Classic - Cotton Long Sleeve T-Shirt with Classic Logo**Barnesmith**$27.02**4.6★3,286 rev](https://www.amazon.com/dp/B084NZGYC7) [2**Brigham Young University BYU Official BYU Cougars Logo Unisex Adult T-Shirt BYU Cougars Logo Large**Brigham Young University**$18.85**4.7★108 rev](https://www.amazon.com/dp/B093TMDCZJ) [3**Fan Frenzy Gifts BYU Mens Logos Tie Officially Licensed Brigham Young University Cougars Tie**Fan Frenzy Gifts**$27.70**4.6★106 rev](https://www.amazon.com/dp/B07FXRRKPG) [4**BYU Brigham Young University Official Primary Logo Unisex Adult T-Shirt Brigham Young University Medium**LOGOVISION**$18.03**4.5★1,944 rev](https://www.amazon.com/dp/B093TMQDRF) [5**Barnesmith Mens Classic - Cotton Long Sleeve T-Shirt with Classic Logo**Barnesmith**$23.18**4.6★3,286 rev](https://www.amazon.com/dp/B084NZQCC3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BYU T-Shirt**Palmetto Breeze**$15.63**4 rev5mo ago](https://www.amazon.com/dp/B0GKJ313SF) [**LOGOVISION Brigham Young University One Color Arched Unisex Adult T Shirt Royal X-Large**LOGOVISION**$16.73**104 rev1y ago](https://www.amazon.com/dp/B0F7R8GV2F) [**LOGOVISION Brigham Young University Arch Logo Unisex Adult T Shirt Royal Small**LOGOVISION**$17.74**340 rev1y ago](https://www.amazon.com/dp/B0F13FL3H8) [**Wes and Willy NCAA Mens Hawaiian Floral Button Down Shirt BYU Cougars Midnight L**Wes and Willy**$48.02**222 rev2y ago](https://www.amazon.com/dp/B0CXBSTQM7) [**BYU Cougars Patriotic Retro American Flag Navy T-Shirt**Elite Authentics**$22.66**27 rev3y ago](https://www.amazon.com/dp/B0C7TKN2YL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Wes and Willy NCAA Mens Hawaiian Floral Button Down Shirt BYU Cougars Midnight L**Wes and Willy**$48.02**4.6★**▲ 266%**](https://www.amazon.com/dp/B0CXBSTQM7) [**Barnesmith Brigham Young University Cougars Long Sleeve Adult Unisex T-Shirt Heritage Navy Large**Barnesmith**$28.40**4.6★**▲ 254%**](https://www.amazon.com/dp/B084RTSV9D) [**Barnesmith Mens Classic - Cotton Long Sleeve T-Shirt with Classic Logo**Barnesmith**$23.18**4.6★**▲ 233%**](https://www.amazon.com/dp/B084NZQCC3) [**BYU T-Shirt**Palmetto Breeze**$15.63**5.0★**▲ 173%**](https://www.amazon.com/dp/B0GKJ313SF) [**Brigham Young University BYU Official Cougars Unisex Adult T-Shirt Cougars Large**Brigham Young University**$17.42**4.7★**▲ 163%**](https://www.amazon.com/dp/B093TLZ2KY)
**~~View all trending →~~**
## **What buyers say about byu shirt**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Comfort-Overall**100%
*“Very comfortable”*
### **Top return reasons **
**Size-Overall**57%
**Length**8%
**Chest Fit**7%
**Print Quality**6%
**Width**4%
**Material Quality**3%
**Quality-Overall**3%
**Value For Money**3%
**Sleeve Fit**2%
**Thin**2%
## **Common questions**
- **Is byu shirt profitable to sell on Amazon United States?**
- The niche generates $22K/yr across 53 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -3.8%. Flapen's verdict: Skip it (37/100).
- **How competitive is the byu shirt niche?**
- 13 brands and 11 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 87% of demand.
- **What does it cost to enter the byu shirt niche?**
- Listings span $15.63–$48.02; the average listing price is $22.02 (sweet spot $15–$100). The average incumbent carries 2,432 reviews — the moat a new listing must climb.
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