[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-sports-outdoors-buffalo-bills-scarf":3,"research-sidebar-rollups":475},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":49,"baselines":87,"demand":92,"seasonality":298,"brandShare":311,"products":326,"feedback":376,"searchTerms":425,"related":440,"lastUpdated":35},"de83bb92-a035-465d-9983-81ac2a964d79","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":28,"returnRate":29,"successfulLaunches360":30,"newProducts360":20,"amazonNicheId":4,"title":31,"slug":32,"href":33,"leafCategoryName":34,"scrapedAt":35,"brandCount":36,"brandCountYearAgo":37,"sellerCount":38,"signals":39,"avgBsr":41,"pageQuality":30,"unitsSoldMin":42,"unitsSoldAvgMin":30,"unitsSoldAvgMax":43,"revenueMin":44,"revenueMax":45,"avgBrandAgeMonths":46,"avgSellerAgeDays":47,"top20ClickShare":20,"top20BrandShare":20,"primePct":20,"oosRate":48},28819,21200,2.1875,-0.2578,0.0597,1,4.66,1587,22.77,6.52,37.72,5,1250,0.6,0.0747,0,"buffalo bills scarf","buffalo-bills-scarf","\u002Fresearch\u002Fus\u002Fsports-outdoors\u002Fbuffalo-bills-scarf","Clothing Accessories","2026-07-22T14:51:44.387+00:00",4,3,8,[40],"high_returns",534,1000,100,22770,28463,68,208,0.1579,{"score":50,"verdict":51,"components":52},24,"skip",[53,58,61,65,67,69,72,77,80,83],{"key":54,"score":55,"weight":56,"raw":57},"marketSize",7,0.15,28818.62,{"key":59,"score":60,"weight":56,"raw":18},"growth",12,{"key":62,"score":63,"weight":64,"raw":19},"conversion",66,0.1,{"key":66,"score":30,"weight":56,"raw":20},"competition",{"key":68,"score":30,"weight":64,"raw":20},"brandShare",{"key":70,"score":71,"weight":64,"raw":21},"qualityGap",21,{"key":73,"score":74,"weight":75,"raw":76},"reviewMoat",49,0.05,1587.4,{"key":78,"score":79,"weight":64,"raw":29},"returns",16,{"key":81,"score":82,"weight":75,"raw":23},"avgPrice",94,{"key":84,"score":85,"weight":75,"raw":86},"priceRange",73,0.7282051282051282,{"avgRating":88,"medianPrice":89,"medianReturnRate":90,"nichesTracked":91},4.42,24.38,0.0215,115062,{"points":93,"droppedPartialWeek":297},[94,97,99,102,105,108,111,114,117,119,122,125,128,131,134,137,140,142,145,148,151,154,156,159,162,165,168,171,174,177,180,183,186,189,192,195,198,201,204,207,210,213,216,219,222,225,228,231,234,237,240,243,246,248,250,253,256,258,261,264,266,269,271,273,276,278,280,283,285,288,291,294],{"week":95,"volume":96},"2025-03-02",34,{"week":98,"volume":38},"2025-03-09",{"week":100,"volume":101},"2025-03-16",32,{"week":103,"volume":104},"2025-03-23",20,{"week":106,"volume":107},"2025-03-30",26,{"week":109,"volume":110},"2025-04-06",14,{"week":112,"volume":113},"2025-04-13",11,{"week":115,"volume":116},"2025-04-20",10,{"week":118,"volume":113},"2025-04-27",{"week":120,"volume":121},"2025-05-04",43,{"week":123,"volume":124},"2025-05-11",40,{"week":126,"volume":127},"2025-05-18",53,{"week":129,"volume":130},"2025-05-25",164,{"week":132,"volume":133},"2025-06-01",41,{"week":135,"volume":136},"2025-06-08",22,{"week":138,"volume":139},"2025-06-15",33,{"week":141,"volume":71},"2025-06-22",{"week":143,"volume":144},"2025-06-29",86,{"week":146,"volume":147},"2025-07-06",18,{"week":149,"volume":150},"2025-07-13",59,{"week":152,"volume":153},"2025-07-20",52,{"week":155,"volume":74},"2025-07-27",{"week":157,"volume":158},"2025-08-03",92,{"week":160,"volume":161},"2025-08-10",140,{"week":163,"volume":164},"2025-08-17",113,{"week":166,"volume":167},"2025-08-24",167,{"week":169,"volume":170},"2025-08-31",146,{"week":172,"volume":173},"2025-09-07",287,{"week":175,"volume":176},"2025-09-14",535,{"week":178,"volume":179},"2025-09-21",479,{"week":181,"volume":182},"2025-09-28",311,{"week":184,"volume":185},"2025-10-05",417,{"week":187,"volume":188},"2025-10-12",506,{"week":190,"volume":191},"2025-10-19",307,{"week":193,"volume":194},"2025-10-26",442,{"week":196,"volume":197},"2025-11-02",597,{"week":199,"volume":200},"2025-11-09",732,{"week":202,"volume":203},"2025-11-16",947,{"week":205,"volume":206},"2025-11-23",1117,{"week":208,"volume":209},"2025-11-30",1426,{"week":211,"volume":212},"2025-12-07",2071,{"week":214,"volume":215},"2025-12-14",2495,{"week":217,"volume":218},"2025-12-21",2719,{"week":220,"volume":221},"2025-12-28",1192,{"week":223,"volume":224},"2026-01-04",640,{"week":226,"volume":227},"2026-01-11",512,{"week":229,"volume":230},"2026-01-18",1484,{"week":232,"volume":233},"2026-01-25",209,{"week":235,"volume":236},"2026-02-01",126,{"week":238,"volume":239},"2026-02-08",98,{"week":241,"volume":242},"2026-02-15",65,{"week":244,"volume":245},"2026-02-22",50,{"week":247,"volume":104},"2026-03-01",{"week":249,"volume":116},"2026-03-08",{"week":251,"volume":252},"2026-03-15",15,{"week":254,"volume":255},"2026-03-22",47,{"week":257,"volume":116},"2026-03-29",{"week":259,"volume":260},"2026-04-05",38,{"week":262,"volume":263},"2026-04-12",27,{"week":265,"volume":147},"2026-04-19",{"week":267,"volume":268},"2026-04-26",19,{"week":270,"volume":96},"2026-05-10",{"week":272,"volume":121},"2026-05-17",{"week":274,"volume":275},"2026-05-24",51,{"week":277,"volume":124},"2026-05-31",{"week":279,"volume":101},"2026-06-07",{"week":281,"volume":282},"2026-06-14",71,{"week":284,"volume":153},"2026-06-21",{"week":286,"volume":287},"2026-06-28",37,{"week":289,"volume":290},"2026-07-05",28,{"week":292,"volume":293},"2026-07-12",54,{"week":295,"volume":296},"2026-07-19",67,false,[299,300,301,302,303,304,305,306,307,308,309,310],2.329633336366118,0.27759075607315076,0.07271403875898462,0.060595032299153855,0.1916113183513784,0.14375398052952415,0.1530083054967051,0.4310435811118188,1.3199890819761624,1.3691201892457465,3.1568374124283505,6.941406605404422,{"top":312,"otherBrandCount":30,"otherClickShare":325},[313,316,319,322],{"brand":314,"clickShare":315},"FOCO",0.3088,{"brand":317,"clickShare":318},"LASTMINVIN",0.2868,{"brand":320,"clickShare":321},"Littlearth",0.2867,{"brand":323,"clickShare":324},"uxcell",0.1176,0.00009999999999987796,[327,337,347,357,366],{"asin":328,"title":329,"brand":314,"imageUrl":330,"price":331,"rating":332,"reviews":333,"clickShare90":315,"clickShare360":334,"launchDate":335,"amazonUrl":336},"B01CJQXFTU","FOCO unisex Big Logo Scarf sports fan scarves Blue One Size US","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41RniBEBL-L.jpg",21.9,4.8,764,0.5655,"2016-03-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB01CJQXFTU",{"asin":338,"title":339,"brand":317,"imageUrl":340,"price":341,"rating":342,"reviews":343,"clickShare90":318,"clickShare360":344,"launchDate":345,"amazonUrl":346},"B0FMFB2F9J","Buffalo Winter Beanie Hat Circle Scarf Set Warm Football Knit Beanie Hat Neck Warmer Scarves Stylish Pom Pom Beanie Cap Winter Gifts for Sport Fans with Stickers","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51jmUm6Re4L.jpg",26.28,4.7,81,0.1409,"2025-08-14","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FMFB2F9J",{"asin":348,"title":349,"brand":320,"imageUrl":350,"price":351,"rating":342,"reviews":352,"clickShare90":353,"clickShare360":354,"launchDate":355,"amazonUrl":356},"B00KYLA0XM","Littlearth NFL Buffalo Bills Sheer Infinity Scarf Team Color 70 x 25","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ZVG9oZ0BL.jpg",21.42,6501,0.2132,0.1844,"2014-06-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00KYLA0XM",{"asin":358,"title":359,"brand":323,"imageUrl":360,"price":24,"rating":361,"reviews":362,"clickShare90":324,"clickShare360":363,"launchDate":364,"amazonUrl":365},"B07GHC36P3","uxcell Women Small Square Scarf Scarves Leopard Printed Striped Polka Dots Pattern Kerchief Neckerchief 50x50cm\u002F19.69x19.69(LxW) Red Blue Geometric","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31UIUsa0KbL.jpg",4.5,496,0.0815,"2015-11-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07GHC36P3",{"asin":367,"title":368,"brand":320,"imageUrl":369,"price":25,"rating":370,"reviews":371,"clickShare90":372,"clickShare360":373,"launchDate":374,"amazonUrl":375},"B0DF37JNKK","Littlearth NFL Super Soft Scarf Buffalo Bills","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41S7FROoc5L.jpg",4.6,95,0.0735,0.0277,"2024-08-23","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DF37JNKK",{"love":377,"hate":392,"returnReasons":397},[378,383,388],{"topic":379,"percentOfMentions":380,"verbatims":381},"Quality-Overall",0.5,[382],"Great quality perfect for great game night",{"topic":384,"percentOfMentions":385,"verbatims":386},"Exercise\u002FSports Suitability",0.25,[387],"Great for any sports fan",{"topic":389,"percentOfMentions":385,"verbatims":390},"Advertised Vs Actual Product",[391],"Better then advertised GO BILLS",[393],{"topic":394,"percentOfMentions":20,"verbatims":395},"Gap\u002FHole",[396],"a hole on it Im very disappointed how can u sell a difective item",[398,401,404,407,410,413,415,418,420,423],{"reason":399,"pct":400},"Size-Overall",0.3651,{"reason":402,"pct":403},"Material Quality",0.11449999999999999,{"reason":405,"pct":406},"Length",0.1069,{"reason":408,"pct":409},"Color",0.084,{"reason":411,"pct":412},"Neck Fit",0.0649,{"reason":389,"pct":414},0.059800000000000006,{"reason":416,"pct":417},"Value For Money",0.0382,{"reason":379,"pct":419},0.0344,{"reason":421,"pct":422},"Stitch\u002FFinish\u002FPolish",0.0229,{"reason":424,"pct":422},"Thin",[426,430,435],{"term":31,"volume":427,"growthQoq":428,"conversionRate":429},12572,-0.3788,0.0323,{"term":431,"volume":432,"growthQoq":433,"conversionRate":434},"buffalo bills scarf for women",4556,0.3491,0.021,{"term":436,"volume":437,"growthQoq":438,"conversionRate":439},"bills scarf",4072,-0.2891,0.011,[441,448,453,458,464,470],{"title":442,"href":443,"score":444,"verdict":445,"marketSize":446,"growth90":447},"hydrogen water","\u002Fresearch\u002Fus\u002Fsports-outdoors\u002Fhydrogen-water",74,"watch",6582343.22,-0.2018,{"title":449,"href":450,"score":444,"verdict":445,"marketSize":451,"growth90":452},"england soccer jersey","\u002Fresearch\u002Fus\u002Fsports-outdoors\u002Fengland-soccer-jersey",140793.65,21.5956,{"title":454,"href":455,"score":444,"verdict":445,"marketSize":456,"growth90":457},"argentina jersey","\u002Fresearch\u002Fus\u002Fsports-outdoors\u002Fargentina-jersey",309450.4,17.7102,{"title":459,"href":460,"score":444,"verdict":461,"marketSize":462,"growth90":463},"frisbee","\u002Fresearch\u002Fus\u002Fsports-outdoors\u002Ffrisbee","launch",1917913.76,0.5967,{"title":465,"href":466,"score":467,"verdict":461,"marketSize":468,"growth90":469},"trampoline basketball hoop","\u002Fresearch\u002Fus\u002Fsports-outdoors\u002Ftrampoline-basketball-hoop",75,2317389,0.4919,{"title":471,"href":472,"score":467,"verdict":461,"marketSize":473,"growth90":474},"golf glove","\u002Fresearch\u002Fus\u002Fsports-outdoors\u002Fgolf-glove",4108648.57,0.6251,[476,483,490,497,504,511,518,525,528,535,542,549,556,563,570,577,584,591,598,604],{"nodeId":477,"label":478,"slug":479,"href":480,"nichesTracked":481,"marketSizeTotal":482},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":484,"label":485,"slug":486,"href":487,"nichesTracked":488,"marketSizeTotal":489},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":491,"label":492,"slug":493,"href":494,"nichesTracked":495,"marketSizeTotal":496},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":498,"label":499,"slug":500,"href":501,"nichesTracked":502,"marketSizeTotal":503},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":505,"label":506,"slug":507,"href":508,"nichesTracked":509,"marketSizeTotal":510},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":512,"label":513,"slug":514,"href":515,"nichesTracked":516,"marketSizeTotal":517},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":519,"label":520,"slug":521,"href":522,"nichesTracked":523,"marketSizeTotal":524},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":526,"marketSizeTotal":527},8101,3930668084,{"nodeId":529,"label":530,"slug":531,"href":532,"nichesTracked":533,"marketSizeTotal":534},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":536,"label":537,"slug":538,"href":539,"nichesTracked":540,"marketSizeTotal":541},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":543,"label":544,"slug":545,"href":546,"nichesTracked":547,"marketSizeTotal":548},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":550,"label":551,"slug":552,"href":553,"nichesTracked":554,"marketSizeTotal":555},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":557,"label":558,"slug":559,"href":560,"nichesTracked":561,"marketSizeTotal":562},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":564,"label":565,"slug":566,"href":567,"nichesTracked":568,"marketSizeTotal":569},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":571,"label":572,"slug":573,"href":574,"nichesTracked":575,"marketSizeTotal":576},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":578,"label":579,"slug":580,"href":581,"nichesTracked":582,"marketSizeTotal":583},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":585,"label":586,"slug":587,"href":588,"nichesTracked":589,"marketSizeTotal":590},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":592,"label":593,"slug":594,"href":595,"nichesTracked":596,"marketSizeTotal":597},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":599,"label":600,"slug":601,"href":602,"nichesTracked":38,"marketSizeTotal":603},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",1511091,{"nodeId":605,"label":606,"slug":607,"href":608,"nichesTracked":609,"marketSizeTotal":610},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675]