---
title: "Buffalo Bills Scarf — $29K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/buffalo-bills-scarf"
last_updated: "2026-08-11T07:47:46.709Z"
locale: en
meta:
description: "Niche score 24/100 · $29K/yr market · 21K searches/yr · $22.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 24/100 · $29K/yr market · 21K searches/yr · $22.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Buffalo Bills Scarf — $29K/yr Amazon US Niche (2026) - Flapen"
---
# **buffalo bills scarf**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 7Growth 12Conversion 66Competition 0Returns 16Price range 73Avg price 94Brand share 0Review moat 49Quality gap 21
**Avg price**
**Great****$22.77**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$6.52–$37.72**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****6.0%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****1,587.4**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Returns**
**Bad****7.5%**
return rate — above 5% kills the launch gate
**Growth**
**Bad****-25.8%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$29K**
$29K/yr · 21K searches
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, buffalo bills scarf is a $29K/yr Amazon United States market (21K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Sep–Oct–Nov–Dec. Verdict: Skip it — 24/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **buffalo bills scarf market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$23K–$28K**
- units × avg price
- **Conversion rate**
- **6.0%**
- **Avg BSR**
- **#534**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **60%**
- **Out of stock**
- **15.8%**
- **Avg brand age**
- **68 months**
- **Avg seller age**
- **208 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▲rising
**Sellers**
**8**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- FOCO31% - LASTMINVIN29% - Littlearth29% - uxcell12% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 72 weeks — -25.8% search growth over the last 90 days.
3K2KSpike '25Prime Day '25Holiday '25Spike '26 seasonMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 114.6×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/buffalo-bills-scarf/trend)
## **Top buffalo bills scarf search terms**
- **buffalo bills scarf**13K/yr-37.9%3.2% conv. - **buffalo bills scarf for women**5K/yr+34.9%2.1% conv. - **bills scarf**4K/yr-28.9%1.1% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/buffalo-bills-scarf/search-terms)
## **Top buffalo bills scarf products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$3K20%$6K30%$9K40%$12K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**FOCO unisex Big Logo Scarf sports fan scarves Blue One Size US**FOCO**$21.90**4.8★764 rev](https://www.amazon.com/dp/B01CJQXFTU) [2**Buffalo Winter Beanie Hat Circle Scarf Set Warm Football Knit Beanie Hat Neck Warmer Scarves Stylish Pom Pom Beanie Cap Winter Gifts for Sport Fans with Stickers**LASTMINVIN**$26.28**4.7★81 rev](https://www.amazon.com/dp/B0FMFB2F9J) [3**Littlearth NFL Buffalo Bills Sheer Infinity Scarf Team Color 70 x 25**Littlearth**$21.42**4.7★6,501 rev](https://www.amazon.com/dp/B00KYLA0XM) [4**uxcell Women Small Square Scarf Scarves Leopard Printed Striped Polka Dots Pattern Kerchief Neckerchief 50x50cm/19.69x19.69(LxW) Red Blue Geometric**uxcell**$6.52**4.5★496 rev](https://www.amazon.com/dp/B07GHC36P3) [5**Littlearth NFL Super Soft Scarf Buffalo Bills**Littlearth**$37.72**4.6★95 rev](https://www.amazon.com/dp/B0DF37JNKK)
### **Newest**
by launch date
[**Buffalo Winter Beanie Hat Circle Scarf Set Warm Football Knit Beanie Hat Neck Warmer Scarves Stylish Pom Pom Beanie Cap Winter Gifts for Sport Fans with Stickers**LASTMINVIN**$26.28**81 rev11mo ago](https://www.amazon.com/dp/B0FMFB2F9J) [**Littlearth NFL Super Soft Scarf Buffalo Bills**Littlearth**$37.72**95 rev1y ago](https://www.amazon.com/dp/B0DF37JNKK) [**FOCO unisex Big Logo Scarf sports fan scarves Blue One Size US**FOCO**$21.90**764 rev10y ago](https://www.amazon.com/dp/B01CJQXFTU) [**uxcell Women Small Square Scarf Scarves Leopard Printed Striped Polka Dots Pattern Kerchief Neckerchief 50x50cm/19.69x19.69(LxW) Red Blue Geometric**uxcell**$6.52**496 rev10y ago](https://www.amazon.com/dp/B07GHC36P3) [**Littlearth NFL Buffalo Bills Sheer Infinity Scarf Team Color 70 x 25**Littlearth**$21.42**6,501 rev12y ago](https://www.amazon.com/dp/B00KYLA0XM)
### **Trending**
90-day click momentum
[**Littlearth NFL Super Soft Scarf Buffalo Bills**Littlearth**$37.72**4.6★**▲ 165%**](https://www.amazon.com/dp/B0DF37JNKK) [**Buffalo Winter Beanie Hat Circle Scarf Set Warm Football Knit Beanie Hat Neck Warmer Scarves Stylish Pom Pom Beanie Cap Winter Gifts for Sport Fans with Stickers**LASTMINVIN**$26.28**4.7★**▲ 104%**](https://www.amazon.com/dp/B0FMFB2F9J) [**uxcell Women Small Square Scarf Scarves Leopard Printed Striped Polka Dots Pattern Kerchief Neckerchief 50x50cm/19.69x19.69(LxW) Red Blue Geometric**uxcell**$6.52**4.5★**▲ 44%**](https://www.amazon.com/dp/B07GHC36P3) [**Littlearth NFL Buffalo Bills Sheer Infinity Scarf Team Color 70 x 25**Littlearth**$21.42**4.7★**▲ 16%**](https://www.amazon.com/dp/B00KYLA0XM) [**FOCO unisex Big Logo Scarf sports fan scarves Blue One Size US**FOCO**$21.90**4.8★**▼ 45%**](https://www.amazon.com/dp/B01CJQXFTU)
## **What buyers say about buffalo bills scarf**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**50%
*“Great quality perfect for great game night”*
**Exercise/Sports Suitability**25%
*“Great for any sports fan”*
**Advertised Vs Actual Product**25%
*“Better then advertised GO BILLS”*
### **What buyers complain about **
**Gap/Hole**100%
*“a hole on it Im very disappointed how can u sell a difective item”*
### **Top return reasons **
**Size-Overall**37%
**Material Quality**11%
**Length**11%
**Color**8%
**Neck Fit**6%
**Advertised Vs Actual Product**6%
**Value For Money**4%
**Quality-Overall**3%
**Stitch/Finish/Polish**2%
**Thin**2%
## **Common questions**
- **Is buffalo bills scarf profitable to sell on Amazon United States?**
- The niche generates $29K/yr across 5 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -25.8%. Flapen's verdict: Skip it (24/100).
- **How competitive is the buffalo bills scarf niche?**
- 4 brands and 8 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in buffalo bills scarf?**
- Top complaints mined from reviews: Gap/Hole. The return rate is 7.5% — above our launch gate.
- **When does demand for buffalo bills scarf peak?**
- Demand peaks in Jan–Sep–Oct–Nov–Dec; the busiest month runs 114.6× the quietest.
- **What does it cost to enter the buffalo bills scarf niche?**
- Listings span $6.52–$37.72; the average listing price is $22.77 (sweet spot $15–$100). The average incumbent carries 1,587 reviews — the moat a new listing must climb.
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