---
title: "Broncos Beanie — $0/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/broncos-beanie"
last_updated: "2026-08-11T06:38:57.714Z"
locale: en
meta:
description: "Niche score 29/100 · $0/yr market · 119K searches/yr · $22.86 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 29/100 · $0/yr market · 119K searches/yr · $22.86 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Broncos Beanie — $0/yr Amazon US Niche (2026) - Flapen"
---
# **broncos beanie**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 0Conversion 0Competition 58Returns 43Price range 81Avg price 95Brand share 41Review moat 18Quality gap 24
**Avg price**
**Incredible****$22.86**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$10.00–$39.29**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****50%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Okay****3.6%**
return rate — above 5% kills the launch gate
**Brand share**
**Okay****81%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****16,470.43**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$0**
$0/yr · 119K searches
**Growth**
**Bad****-93.2%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, broncos beanie is a $0/yr Amazon United States market (119K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Jan–Sep–Oct–Nov–Dec. Verdict: Skip it — 29/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **broncos beanie market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$69K–$91K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#9,406**
- **Page quality**
- **0%**
- **Prime**
- **78%**
- **Sponsored**
- **39%**
- **Out of stock**
- **48.2%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▲rising
**Sellers**
**29**
**Top-5 brand share**
**81%**
Top 20: 100%
**Top-5 click share**
**50%**
Top 20: 96%
**Open market**
**14%**
- FOCO27% - Kneenow19% - New Era18% - Carhartt8% - Xtreme Apparrel8% - Outerstuff5% - Open — no brand owns it (5 brands, 14%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -93.2% search growth over the last 90 days.
15K10KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 47.8×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/broncos-beanie/trend)
## **Top broncos beanie search terms**
- **denver broncos beanie**29K/yr-88.8%0.2% conv. - **broncos beanie**47K/yr-95.3%2.0% conv. - **denver broncos beanie men**8K/yr-89.8%1.4% conv. - **denver broncos winter hat**6K/yr-90.0%1.0% conv. - **broncos winter hat**5K/yr-92.7%3.8% conv. - **broncos beanie men**7K/yr-93.7%2.6% conv. - **denver bronco beanie**4K/yr-92.9%1.6% conv. - **bronco beanie**6K/yr-95.4%4.1% conv. - **broncos beanie women**5K/yr-99.1%0.0% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/broncos-beanie/search-terms)
## **Top broncos beanie products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$010%$015%$020%$0101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Sports Fan Beanie Gear Winter Hat for Men Apparel Women Gifts Knitted Cap Merch Stuff Navy Blue**Kneenow**$17.99**4.7★167 rev](https://www.amazon.com/dp/B0GGHDBGV8) [2**New Era Unisex-Adult NFL Official Sport Knit Classic Striped Knit Beanie Cold Weather Hat (Denver Broncos)**New Era**$34.90**4.8★759 rev](https://www.amazon.com/dp/B0BP9J6PYY) [3**Xtreme Apparrel Denver Beanie Adult Winter Cap for Football Fans (Navy Beanie One Size)**Xtreme Apparrel**$22.26**3.9★20 rev](https://www.amazon.com/dp/B0DV9ZW4GH) [4**FOCO NFL Unisex Adult Holiday Cuffed Pom Beanie Officially Licensed Winter Knit Hat for Men & Women Denver Broncos**FOCO**$29.57**4.1★21 rev](https://www.amazon.com/dp/B0G3T5W2S3) [5**FOCO NFL Unisex-Adult Official Marled Cold Weather Cuffed Knit Beanie in Clear Ball Ornament (US Alpha One Size Kansas City Chiefs)**FOCO**$20.48**4.7★246 rev](https://www.amazon.com/dp/B0DGHV9LF2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Pro Football Youth Boys (8-20) Gradient Cuffed Knit Beanie Hat (US Alpha One Size Denver - Broncos)**Outerstuff**$19.99**0 rev5mo ago](https://www.amazon.com/dp/B0GP2K16XM) [**Sports Fan Beanie Gear Winter Hat for Men Apparel Women Gifts Knitted Cap Merch Stuff Navy Blue**Kneenow**$17.99**167 rev6mo ago](https://www.amazon.com/dp/B0GGHDBGV8) [**FOCO NFL Unisex-Adult Officially Licensed Primary Logo Team Color 2 Pack Neck Warmer Gaiter And Cuffed Knit Beanie Hat Set - Denver Broncos**FOCO**$35.09**124 rev10mo ago](https://www.amazon.com/dp/B0FPSZ3NYN) [**FOCO Denver Broncos NFL Big Wordmark Stripe Pom Beanie Team Color**FOCO**$22.82**191 rev10mo ago](https://www.amazon.com/dp/B0FNXZXSGR) [**Xtreme Apparrel Denver Beanie Adult Winter Cap for Football Fans (Navy Beanie One Size)**Xtreme Apparrel**$22.26**20 rev1y ago](https://www.amazon.com/dp/B0DV9ZW4GH)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**The Game NCAA Western Michigan Broncos Hat Unisex One Size Adjustable**The Game**$18.32**4.8★**▲ 1000%**](https://www.amazon.com/dp/B07DLTSMCL) [**Sports Fan Beanie Gear Winter Hat for Men Apparel Women Gifts Knitted Cap Merch Stuff Navy Blue**Kneenow**$17.99**4.7★**▲ 1000%**](https://www.amazon.com/dp/B0GGHDBGV8) [**Pro Football Youth Boys (8-20) Gradient Cuffed Knit Beanie Hat (US Alpha One Size Denver - Broncos)**Outerstuff**$19.99**0.0★**▲ 545%**](https://www.amazon.com/dp/B0GP2K16XM) [**FOCO NFL Unisex-Adult Official Marled Cold Weather Cuffed Knit Beanie in Clear Ball Ornament (US Alpha One Size Kansas City Chiefs)**FOCO**$20.48**4.7★**▲ 361%**](https://www.amazon.com/dp/B0DGHV9LF2) [**Hat Apparel for Men Hats Gear Women Accessories Cap Youth**Kneenow**$23.34**4.7★**▲ 172%**](https://www.amazon.com/dp/B0C99CWJN2)
**~~View all trending →~~**
## **What buyers say about broncos beanie**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Warmth**29%
*“keeps your head and ears warm for sure”*
**Quality-Overall**20%
*“Great quality”*
**Size-Overall**15%
*“Fit great”*
**Color**7%
*“Bright Color”*
**Value For Money**5%
*“Great deal”*
**Advertised Vs Actual Product**5%
*“its exactly what I expected”*
**Comfort-Overall**2%
*“Most comfortable,”*
**Brightness/Shine/Glow**2%
*“very bright Orange for visibility”*
**Exercise/Sports Suitability**1%
*“Great for hunting or work”*
**Ease Of Use**1%
*“came in handy”*
### **What buyers complain about **
**Size-Overall**28%
*“Really big”*
**Color**17%
*“Darker in person”*
**Thickness**6%
*“It was not super thick”*
**Quality-Overall**6%
*“Really big and not great quality”*
**Stitch/Finish/Polish**2%
*“I've noticed it is already starting to come apart at the seams after a short use during the winter months”*
**Machine Wash Suitability**2%
*“maybe not durable if machine washed”*
**Lining Quality**2%
*“No lining in it, lightweight”*
**Durability**2%
*“I do however think it isn't very durable”*
### **Top return reasons **
**Size-Overall**43%
**Color**31%
**Advertised Vs Actual Product**5%
**Brightness/Shine/Glow**3%
**Length**3%
**Material Quality**2%
**Product Condition**2%
**Warmth**1%
**Stitch/Finish/Polish**1%
**Value For Money**1%
## **Common questions**
- **Is broncos beanie profitable to sell on Amazon United States?**
- The niche generates $0/yr across 23 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -93.2%. Flapen's verdict: Skip it (29/100).
- **How competitive is the broncos beanie niche?**
- 11 brands and 29 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 81% of demand.
- **What do buyers complain about in broncos beanie?**
- Top complaints mined from reviews: Size-Overall, Color, Thickness. The return rate is 3.6%.
- **When does demand for broncos beanie peak?**
- Demand peaks in Jan–Sep–Oct–Nov–Dec; the busiest month runs 47.8× the quietest.
- **What does it cost to enter the broncos beanie niche?**
- Listings span $10.00–$39.29; the average listing price is $22.86 (sweet spot $15–$100). The average incumbent carries 16,470 reviews — the moat a new listing must climb.
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