---
title: "Broadheads — $475K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/broadheads"
last_updated: "2026-08-11T08:22:09.800Z"
locale: en
meta:
description: "Niche score 65/100 · $475K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 65/100 · $475K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Broadheads — $475K/yr Amazon US Niche (2026) - Flapen"
---
# **broadheads**
**Worth a look**
Shows a sweet-spot price point ($34.47 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 59Growth 51Conversion 13Competition 91Returns 89Price range 91Avg price 95Brand share 76Review moat 74Quality gap 43
**Avg price**
**Incredible****$34.47**
avg listing price — sweet spot $15–$100
**Competition**
**Great****24%**
top-5 click share — an open shelf
**Price range**
**Great****$11.54–$80.57**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****59%**
top-5 brand share — no brand owns this niche
**Review moat**
**Good****554.34**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****$475K**
$475K/yr · 1.3M searches
**Growth**
**Good****+20.9%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, broadheads is a $475K/yr Amazon United States market (1.3M searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Aug–Sep–Oct–Nov. Verdict: Worth a look — 65/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **broadheads market data**
- **Units sold / yr**
- **25K–30K**
- avg 250–500/product
- **Revenue / yr**
- **$862K–$1.0M**
- units × avg price
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#133**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **72%**
- **Out of stock**
- **2.8%**
- **Avg brand age**
- **76 months**
- **Avg seller age**
- **147 days**
## **Competition & brand share**
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.
**Brands**
**33 **▼falling
**Sellers**
**158**
**Top-5 brand share**
**59%**
Top 20: 91%
**Top-5 click share**
**24%**
Top 20: 59%
**Open market**
**37%**
- G5 Outdoors34% - RAGE13% - BLOODSPORT5% - KEAUP4% - AC Allen4% - Ramcat4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +20.9% search growth over the last 90 days.
80K60KSpike '24Prime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 11.3×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/broadheads/trend)
## **Top broadheads search terms**
- **broadheads**231K/yr+19.5%0.5% conv. - **broadheads 100 grain**186K/yr+10.1%0.8% conv. - **crossbow broadheads**185K/yr-6.2%0.7% conv. - **broadhead**57K/yr+12.8%0.3% conv. - **archery broadheads**51K/yr-1.0%0.4% conv. - **rage broadheads 100 grain**96K/yr+49.1%1.0% conv. - **g5 megameat broadhead 100 grain**80K/yr+84.1%1.7% conv. - **100 grain broadheads**73K/yr+39.6%0.9% conv. - **125 grain broadheads**46K/yr+24.1%0.3% conv. - **crossbow broadheads 100 grain**44K/yr+101.9%0.9% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/broadheads/search-terms)
## **Top broadheads products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$14K6%$29K9%$43K12%$57K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**G5 Outdoors Montec Crossbow Broadheads (3-Pack) 100 Grain**G5 Outdoors**$33.35**4.7★304 rev](https://www.amazon.com/dp/B004Q4HFOA) [2**G5 Outdoors Deadmeat 100% Steel Expandable Standard Broadhead (3 Pack + Practice Tip) (Made in The USA)**G5 Outdoors**$55.30**4.7★316 rev](https://www.amazon.com/dp/B06Y2CN27L) [3**KEAUP 6 Pack Hunting Broadhead 100 Grain 420 Stainless Steel Fixed Blade Broadhead Arrow Tips Archery Arrowhead for Crossbow and Compound Bow**KEAUP**$23.74**4.6★548 rev](https://www.amazon.com/dp/B09BKVP6GQ) [4**Bloodsport Gravedigger 4-Blade Hunting Hybrid Mechanical Broadhead with Cut-on-Contact Tip - 100 Grains | 1 Fixed 1.75 Mechanical Cutting Diameter | 3 Pack**BLOODSPORT**$31.77**3.8★122 rev](https://www.amazon.com/dp/B07GWP6GRK) [5**Allen Company Titan Broadhead Box & Caddy - Holds 6 Broadheads with Closed Width Up to 1-3/8 - Outdoor Storage for Bow Compound Bow Crossbow Accessories - Gray/Orange**AC Allen**$14.52**4.6★1,505 rev](https://www.amazon.com/dp/B08P5XCNNP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MCEG INC Crossbow Broadheads 100 to 125 Grain Adjustable 4 Fixed Blade Stainless Steel Hunting Tips Practice & Hunt Dual-Purpose 8-32 Universal Thread 3-Pack with Protective Case**MCEG.INC**$21.13**21 rev7mo ago](https://www.amazon.com/dp/B0G42CWNGV) [**ARCTIRA 12Pcs Hunting Broadheads with Solid Case 3 Fixed Blades for Crossbow Bolts and Compound Bow Arrows Portable Broad Heads Box Archery Arrowheads for Adults (Black 100 Grains)**ARCTIRA**$15.05**46 rev9mo ago](https://www.amazon.com/dp/B0FX7Q3TC3) [**G5 T2 Expandable 2-Blade Broadheads | 3-Pack | 100/125 Grains | Razor Sharp 2 Cutting Diameter Mechanical Blades | Screw in | Crossbow Compatible (100 Grains)**G5 Outdoors**$65.14**0 rev9mo ago](https://www.amazon.com/dp/B073V8FBX3) [**SEVR Titanium 2.0 Hyrid Broadhead 100 Grain Pack of Four**SEVR**$80.57**9 rev1y ago](https://www.amazon.com/dp/B0FW5T7K8Z) [**Bowmar Archery Beast Broadheads Worlds Fastest Deploying Broadhead Patented Technology Sharpest Penetrating Machanicals (100 Grain (2.3 Cut))**Bowmar Archery**$60.43**105 rev2y ago](https://www.amazon.com/dp/B0D824SSG3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**G5 T2 Expandable 2-Blade Broadheads | 3-Pack | 100/125 Grains | Razor Sharp 2 Cutting Diameter Mechanical Blades | Screw in | Crossbow Compatible (100 Grains)**G5 Outdoors**$65.14**0.0★**▲ 782%**](https://www.amazon.com/dp/B073V8FBX3) [**SEVR Titanium 2.0 Hyrid Broadhead 100 Grain Pack of Four**SEVR**$80.57**5.0★**▲ 643%**](https://www.amazon.com/dp/B0FW5T7K8Z) [**Allen Company Titan Broadhead Box & Caddy - Holds 6 Broadheads with Closed Width Up to 1-3/8 - Outdoor Storage for Bow Compound Bow Crossbow Accessories - Gray/Orange**AC Allen**$14.52**4.6★**▲ 488%**](https://www.amazon.com/dp/B08P5XCNNP) [**Rage Crossbow X 100 Grain NC (NEW)**RAGE**$40.70**4.6★**▲ 476%**](https://www.amazon.com/dp/B0C6CSZWF7) [**G5 Outdoors Montec Crossbow Broadheads (3-Pack) 100 Grain**G5 Outdoors**$33.35**4.7★**▲ 437%**](https://www.amazon.com/dp/B004Q4HFOA)
**~~View all trending →~~**
## **What buyers say about broadheads**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Sharpness**20%
*“Sharp and sturdy”*
**Quality-Overall**17%
*“Awesome quality”*
**Value For Money**14%
*“Worth the money”*
**Efficiency**7%
*“Worked great on my buck”*
**Advertised Vs Actual Product**6%
*“Exactly what I ordered”*
**Durability**5%
*“The construction seems durable”*
**Design-Overall**4%
*“The design also makes them easy to install”*
**Ease Of Use**4%
*“Very easy to use”*
**Material Quality**2%
*“The material seems very well made”*
**Weight Light**2%
*“not be too heavy”*
### **What buyers complain about **
**Sharpness**14%
*“Not as sharp as other brands”*
**Quality-Overall**14%
*“Severe Quality Control Issues”*
**Value For Money**6%
*“My only complaints are the price”*
**Size-Overall**5%
*“At first, thought the threaded end was too small to screw correctly in to bolt”*
**Ease Of Use**4%
*“Had issue with deployment”*
**Durability**4%
*“Some have criticized the durability of mechanicals”*
**Advertised Vs Actual Product**4%
*“False advertising”*
**Stretchability/Expandability/Elasticity**3%
*“it didnt expand”*
**Shape/Style**3%
*“Don't stay form”*
**Range**3%
*“Keeps dropping em within 50 yards”*
### **Top return reasons **
**Size-Overall**28%
**Advertised Vs Actual Product**16%
**Sharpness**9%
**Value For Money**8%
**Compatibility-Overall**7%
**Quality-Overall**5%
**Defective Material/Parts**5%
**Weight Heavy**4%
**Functionality-Overall**4%
**Cutting/Trimming**2%
## **Common questions**
- **Is broadheads profitable to sell on Amazon United States?**
- The niche generates $475K/yr across 74 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is +20.9%. Flapen's verdict: Worth a look (65/100).
- **How competitive is the broadheads niche?**
- 33 brands and 158 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 59% of demand.
- **What do buyers complain about in broadheads?**
- Top complaints mined from reviews: Sharpness, Quality-Overall, Value For Money. The return rate is 1.3%.
- **When does demand for broadheads peak?**
- Demand peaks in Aug–Sep–Oct–Nov; the busiest month runs 11.3× the quietest.
- **What does it cost to enter the broadheads niche?**
- Listings span $11.54–$80.57; the average listing price is $34.47 (sweet spot $15–$100). The average incumbent carries 554 reviews — the moat a new listing must climb.
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