---
title: "Boston Marathon — $9K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/boston-marathon"
last_updated: "2026-07-21T22:11:20.136Z"
locale: en
meta:
description: "Niche score 45/100 · $9K/yr market · 35K searches/yr · $24.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $9K/yr market · 35K searches/yr · $24.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Boston Marathon — $9K/yr Amazon US Niche (2026) - Flapen"
---
# **boston marathon**
**Skip it**
A small market ($9K/yr) — this niche doesn't clear our bar today.
Market size 2Growth 95Conversion 14Competition 28Returns 69Price range 86Avg price 95Brand share 7Review moat 84Quality gap 37
**Growth**
**Incredible****+112.2%**
90-day search growth — must beat 0% to launch
**Avg price**
**Incredible****$24.82**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$11.46–$43.35**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****329**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.3%**
return rate — above 6% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****68%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****97%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$9K**
$9K/yr · 35K searches
According to Flapen's Amazon United States niche tracking, boston marathon is a $9K/yr Amazon United States market (35K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Apr–Dec. Verdict: Skip it — 45/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **boston marathon market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$12K–$19K**
- units × avg price
- **Launch success**
- **—**
- 0 of 1 new (360d)
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#17,789**
- **Page quality**
- **0%**
- **Prime**
- **63%**
- **Sponsored**
- **69%**
- **Out of stock**
- **10.4%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **163 days**
## **Competition & brand share**
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▼falling
**Sellers**
**9**
**Top-5 brand share**
**97%**
Top 20: 100%
**Top-5 click share**
**68%**
Top 20: 100%
**Open market**
**1%**
- Gone For a Run59% - adidas31% - Chowdaheadz3% - Sprints2% - Headsweats2% - Younift2% - Open — no brand owns it (1 brand, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +112.2% search growth over the last 90 days.
5K4KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Apr, Dec · busiest ÷ quietest = 9.5×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/boston-marathon/trend)
## **Top boston marathon search terms**
- **boston marathon**21K/yr+99.3%0.4% conv. - **boston marathon apparel**10K/yr+104.8%0.5% conv. - **boston marathon gifts**4K/yr+238.5%2.1% conv. - **boston marathon 2024**298/yr+35.5%0.0% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/boston-marathon/search-terms)
## **Top boston marathon products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$94520%$2K30%$3K40%$4K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Gone For a Run Motivational Ankle Socks - Boston 26.2 - Blue & Yellow**Gone For a Run**$15.01**4.7★1,171 rev](https://www.amazon.com/dp/B07R76491W) [2**Gone For a Run Boston Beanie Hat - Boston Running Hats - Pom Pom**Gone For a Run**$27.94**4.5★111 rev](https://www.amazon.com/dp/B0764G562J) [3**Boston Marathon Celebration Jacket**adidas**$43.35**5.0★2 rev](https://www.amazon.com/dp/B09WXFMMKR) [4**Gone For a Run Motivational Ankle Socks - Boston Strong - Blue & Yellow**Gone For a Run**$12.59**4.8★3,407 rev](https://www.amazon.com/dp/B076ZWCC9R) [5**Adidas Mens Boston Marathon 2024 Own The Run T-Shirt Preloved Scarlet Large**adidas**$18.94**4.3★15 rev](https://www.amazon.com/dp/B0C2HB1QVH)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Headsweats Run The World Collection Running Hat Blue/Boston**Headsweats**$24.08**8 rev5mo ago](https://www.amazon.com/dp/B0GKBKW25H) [**WINGZOO Boston Marathon T-Shirt for Men - Mens is There Beer at The Finish Line Graphic Cotton Casual Short Sleeve White**WINGZOO**$17.98**0 rev1y ago](https://www.amazon.com/dp/B0F3CQ57QV) [**adidas Womens Boston Marathon Logo Tee Short Sleeve Graphic Blue X-Small**adidas**$17.08**0 rev1y ago](https://www.amazon.com/dp/B09S2QKFXF) [**Sprints Race Day Performance HyperG Racing Cap | The Lightweight Quick Dry Running Sport Hat One Size Unisex (Brisk Out The Blocks)**Sprints**$37.28**309 rev2y ago](https://www.amazon.com/dp/B0D4GM3HNQ) [**Chowdaheadz Entering Boston Run 26.2 Relaxed Trucker Hat Blue**Chowdaheadz**$25.93**1 rev2y ago](https://www.amazon.com/dp/B0CZPHDNS3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Boston Marathon Celebration Jacket**adidas**$43.35**5.0★**▲ 33%**](https://www.amazon.com/dp/B09WXFMMKR) [**WINGZOO Boston Marathon T-Shirt for Men - Mens is There Beer at The Finish Line Graphic Cotton Casual Short Sleeve White**WINGZOO**$17.98**0.0★**▲ 33%**](https://www.amazon.com/dp/B0F3CQ57QV) [**Sprints Race Day Performance HyperG Racing Cap | The Lightweight Quick Dry Running Sport Hat One Size Unisex (Brisk Out The Blocks)**Sprints**$37.28**4.3★**▲ 32%**](https://www.amazon.com/dp/B0D4GM3HNQ) [**Gone For a Run Mens Performance Running Shorts | Run Boston | Small**Gone For a Run**$36.52**4.6★**▲ 27%**](https://www.amazon.com/dp/B0B5FLG67W) [**Gone For a Run Motivational Mid-Calf Running Socks - Boston Strong - 3 Pack**Gone For a Run**$39.98**5.0★**▲ 22%**](https://www.amazon.com/dp/B0CTJ36BH1)
**~~View all trending →~~**
## **What buyers say about boston marathon**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**37%
*“so it absorbs the stink”*
**Gifting Purpose**25%
*“nice gift”*
**Size-Overall**12%
*“fit her decor”*
**Comfort-Overall**6%
*“comfortable fit”*
**Weight Light**6%
*“Lightweight”*
**Quality-Overall**6%
*“Very good quality”*
**Exercise/Sports Suitability**3%
*“Great for running”*
**Washability**3%
*“I have washed in with the regular laundry and it does fine in both the washer and dryer”*
**Sweat Resistance**3%
*“sweat without issue”*
### **What buyers complain about **
**Size-Overall**100%
*“One size fits all doesn't work for large heads”*
### **Top return reasons **
**Size-Overall**64%
**Color**4%
**Neck Fit**4%
**Brightness/Shine/Glow**3%
**Smell**3%
**Material Quality**3%
**Defective Material/Parts**3%
**Advertised Vs Actual Product**2%
**Product Condition**1%
**Certifications**1%
## **Common questions**
- **Is boston marathon profitable to sell on Amazon United States?**
- The niche generates $9K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +112.2%. Flapen's verdict: Skip it (45/100).
- **How competitive is the boston marathon niche?**
- 7 brands and 9 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 97% of demand.
- **What do buyers complain about in boston marathon?**
- Top complaints mined from reviews: Size-Overall. The return rate is 2.3%.
- **When does demand for boston marathon peak?**
- Demand peaks in Apr–Dec; the busiest month runs 9.5× the quietest.
- **What does it cost to enter the boston marathon niche?**
- Listings span $11.46–$43.35; the average listing price is $24.82 (sweet spot $15–$100). The average incumbent carries 329 reviews — the moat a new listing must climb.
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