---
title: "Bivy Sack — $251K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/bivy-sack"
last_updated: "2026-08-11T05:28:56.111Z"
locale: en
meta:
description: "Niche score 56/100 · $251K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 56/100 · $251K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Bivy Sack — $251K/yr Amazon US Niche (2026) - Flapen"
---
# **bivy sack**
**Worth a look**
Shows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 47Growth 13Conversion 14Competition 81Returns 94Price range 32Avg price 81Brand share 92Review moat 70Quality gap 57
**Returns**
**Great****1.0%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****43%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****34%**
top-5 click share — an open shelf
**Avg price**
**Great****$83.46**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****708.24**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$251K**
$251K/yr · 273K searches
**Price range**
**Okay****$9.38–$272.33**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-24.1%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, bivy sack is a $251K/yr Amazon United States market (273K searches/yr). The top 5 brands hold 43% of demand. Verdict: Worth a look — 56/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bivy sack market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$250K–$334K**
- units × avg price
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#164**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **78%**
- **Out of stock**
- **10.9%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **173 days**
## **Competition & brand share**
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.
**Brands**
**34 **▲rising
**Sellers**
**75**
**Top-5 brand share**
**43%**
Top 20: 90%
**Top-5 click share**
**34%**
Top 20: 76%
**Open market**
**50%**
- Outdoor Research13% - Survival Frog8% - AquaQuest8% - Sanmum7% - Ammo Can Man7% - Akmax.cn7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -24.1% search growth over the last 90 days.
6K4KSpike '24Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/bivy-sack/trend)
## **Top bivy sack search terms**
- **bivy sack**90K/yr-18.7%1.1% conv. - **bivy**51K/yr-14.9%0.7% conv. - **bivvy bag**23K/yr-55.7%1.6% conv. - **bivy bag**22K/yr-36.6%0.9% conv. - **bivvy**17K/yr-22.7%1.2% conv. - **camping bivy sacks**17K/yr-33.4%0.4% conv. - **bivy cover**6K/yr-2.3%0.5% conv. - **bivvy sack**7K/yr+16.4%1.6% conv. - **bivy sleeping bag**7K/yr-35.8%0.9% conv. - **bivouac**5K/yr+27.2%0.1% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/bivy-sack/search-terms)
## **Top bivy sack products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$5K4%$10K6%$15K8%$20K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Tact Bivvy 2.0 HeatEcho Emergency Sleeping Bag Compact Ultra Lightweight Waterproof Thermal Bivy Cover Emergency Shelter Survival Kit w/Stuff Sack Carabiner Survival Whistle + ParaTinder**Survival Frog**$24.68**4.6★2,466 rev](https://www.amazon.com/dp/B072NF8CRS) [2**AquaQuest Pharaoh Bivy Sack Waterproof Outer Shell for Sleeping Bag Minimalist Stealth Shelter Olive Drab**AquaQuest**$114.88**4.4★183 rev](https://www.amazon.com/dp/B08F2XHV5V) [3**Sanmum Ultralightweight Bivy Sack Ventilate Sleeping Bags - Compact Lightweight Waterproof Reusable for Adventure Camping & Emergency (Green)**Sanmum**$35.32**3.8★14 rev](https://www.amazon.com/dp/B0D6GPW5G2) [4**Akmax.cn Bivy Cover Sack for Military Army Modular Sleeping System Waterproof Outer Shell for Sleeping Bag Minimalist Stealth Shelter**Akmax.cn**$98.14**4.5★134 rev](https://www.amazon.com/dp/B09KGGBXFB) [5**ACU Digital Bivy Cover**Ammo Can Man**$55.22**4.2★441 rev](https://www.amazon.com/dp/B00AMP71BY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Genuine Military Issue Bivy Cover Waterproof Breathable Sleeping Bag Cover Genuine Military Issue Made in USA Tactical Survival Gear Digital Camouflage**Generic**$59.57**0 rev2mo ago](https://www.amazon.com/dp/B0GZ5NPVVM) [**Emergency Sleeping Bag 1 Pack | for Survival Gear and Supplies Life Bivy Sack Waterproof Mylar Emergency Blankets for Survival Kit Car Camping Gear Hiking Tac Bivvy Go Bag Supplies Sleep Sacks Shelter**Mart Cobra**$9.38**1,176 rev7mo ago](https://www.amazon.com/dp/B0FP2XLG2T) [**USGI Gear Military Sleeping Bag System Tactical Gear 4-Part Modular Sleeping Bags Cold Weather Includes Stuff Sack Bivy Cover Intermediate Cold Weather and Patrol Bag Waterproof and Lightweight**USGI GEAR**$190.75**35 rev8mo ago](https://www.amazon.com/dp/B0G1NJWB3Z) [**Emergency Sleeping Bag Survival Bag Cymuber Portable Waterproof Thermal Bivy Sacks Tac Bivvy Bags Camping Mylar Sleeping Bag Survival Gear Emergency Blankets Survival Shelter**Cymuber**$11.83**505 rev1y ago](https://www.amazon.com/dp/B0DKDVY9C7) [**OUTDOOR RESEARCH Helium Bivy | Waterproof Insect Proof Durable Lightweight Bivouac Sack Tent**Outdoor Research**$210.58**24 rev2y ago](https://www.amazon.com/dp/B0D92YG8KY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Genuine Military Issue Bivy Cover Waterproof Breathable Sleeping Bag Cover Genuine Military Issue Made in USA Tactical Survival Gear Digital Camouflage**Generic**$59.57**0.0★**▲ 363%**](https://www.amazon.com/dp/B0GZ5NPVVM) [**GEERTOP Ultralignt Bivy Tent for 1 Person Camping 3 Season Waterproof Single Backpacking Tent for Hiking Backpack Travel Outdoor Survival Gear**GEERTOP**$89.24**4.5★**▲ 181%**](https://www.amazon.com/dp/B092V67WCQ) [**Emergency Sleeping Bag Survival Bag Cymuber Portable Waterproof Thermal Bivy Sacks Tac Bivvy Bags Camping Mylar Sleeping Bag Survival Gear Emergency Blankets Survival Shelter**Cymuber**$11.83**4.7★**▲ 89%**](https://www.amazon.com/dp/B0DKDVY9C7) [**OUTDOOR RESEARCH Helium Bivy | Waterproof Insect Proof Durable Lightweight Bivouac Sack Tent**Outdoor Research**$185.60**4.3★**▲ 68%**](https://www.amazon.com/dp/B0D92YMJQW) [**Esky Emergency Sleeping Bag with Compass 2 Pack Emergency Blankets Portable Bivy Sack Waterproof Lightweight Survival Gear Outdoor Emergency Supplies for Camping Hiking and Adventure**Esky**$10.77**4.6★**▲ 68%**](https://www.amazon.com/dp/B083FDDFDN)
**~~View all trending →~~**
## **What buyers say about bivy sack**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**14%
*“The entire kit is well-crafted and quite durable”*
**Advertised Vs Actual Product**13%
*“As Advertised”*
**Value For Money**11%
*“great value”*
**Size-Overall**9%
*“Good size”*
**Warmth**7%
*“Warm”*
**Compactness**5%
*“Small compact and store easy”*
**Durability**5%
*“Durable”*
**Weight Light**4%
*“they are very light weight they will pack very nicely in our back packs”*
**Portability**4%
*“Portability”*
**Safety Standards**4%
*“work well for emergencies”*
### **What buyers complain about **
**Size-Overall**13%
*“The fly fit poorly”*
**Advertised Vs Actual Product**7%
*“Picture is misleading”*
**Water Resistance**7%
*“This is only a little waterproof”*
**Heating**7%
*“Regular blankets wont work if heat source is lost for a long”*
**Quality-Overall**7%
*“Not as good quality as I expected”*
**Thickness**6%
*“Wished made a little thicker”*
**Product Condition**5%
*“Product is not new and has holes and cracks in it”*
**Material Quality**5%
*“It's a piece of really cheap polyester or nylon material sewn together in the shape of a tent”*
**Durability**4%
*“Not very durable”*
**Storage Capacity**3%
*“the lack of space”*
### **Top return reasons **
**Size-Overall**24%
**Advertised Vs Actual Product**15%
**Value For Money**11%
**Material Quality**7%
**Thin**5%
**Quality-Overall**4%
**Weight Heavy**4%
**Defective Material/Parts**4%
**Water Resistance**3%
**Functionality-Overall**3%
## **Common questions**
- **Is bivy sack profitable to sell on Amazon United States?**
- The niche generates $251K/yr across 50 tracked products. 6 of 9 products launched in the last 360 days are still selling. 90-day search growth is -24.1%. Flapen's verdict: Worth a look (56/100).
- **How competitive is the bivy sack niche?**
- 34 brands and 75 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 43% of demand.
- **What do buyers complain about in bivy sack?**
- Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Water Resistance. The return rate is 1.0%.
- **When does demand for bivy sack peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the bivy sack niche?**
- Listings span $9.38–$272.33; the average listing price is $83.46 (sweet spot $15–$100). The average incumbent carries 708 reviews — the moat a new listing must climb.
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