---
title: "Bengals Cup — $18K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/bengals-cup"
last_updated: "2026-08-11T04:12:42.807Z"
locale: en
meta:
  description: "Niche score 43/100 · $18K/yr market · 23K searches/yr · $23.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · $18K/yr market · 23K searches/yr · $23.45 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Bengals Cup — $18K/yr Amazon US Niche (2026) - Flapen"
---

# **bengals cup**

**Skip it**

A small market ($18K/yr) — this niche doesn't clear our bar today.

Market size 5Growth 51Conversion 42Competition 41Returns 87Price range 81Avg price 95Brand share 11Review moat 64Quality gap 24

**Avg price**

**Incredible****$23.45**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Price range**

**Great****$10.66–$35.59**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****920.31**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Good****+22.1%**

90-day search growth — must beat 0% to launch

**Conversion**

**Okay****3.4%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

**Market size**

**Bad****$18K**

$18K/yr · 23K searches

According to Flapen's Amazon United States niche tracking, bengals cup is a $18K/yr Amazon United States market (23K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 43/100.

Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **bengals cup market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**1K–1K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$23K–$29K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**3.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#132**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**11.8%**</dd>

<dt>**Avg brand age**</dt><dd>**51 months**</dd>

<dt>**Avg seller age**</dt><dd>**254 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**7 **▼falling

**Sellers**

**7**

**Top-5 brand share**

**96%**

Top 20: 100%

**Top-5 click share**

**60%**

Top 20: 100%

**Open market**

**4%**

- Rico Industries35% - The Memory Company30% - Simple Modern16% - FOCO5% - Tervis5% - Top Cup5% - Open — no brand owns it (1 brand, 4%)

## **Demand**

Weekly Amazon search volume, last 31 weeks — +22.1% search growth over the last 90 days.

3K2KSpike '26Dec '25Jan '26Mar '26Apr '26May '26Jun '26

[**Open Trend **](https://flapen.com/research/us/sports-outdoors/bengals-cup/trend)

## **Top bengals cup search terms**

- **bengals cup**8K/yr+25.2%1.3% conv. - **bengals tumbler**5K/yr+9.2%1.6% conv. - **bengals coffee mug**5K/yr+20.5%2.6% conv. - **bengals mug**4K/yr+39.5%2.6% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/bengals-cup/search-terms)

## **Top bengals cup products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$7308%$1K12%$2K16%$3K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![The Memory Company Officially Licensed 15oz Ombre 3D Logo Mug Cincinnati Bengals](https://m.media-amazon.com/images/I/31g8MnmDKgL.jpg)**The Memory Company Officially Licensed 15oz Ombre 3D Logo Mug Cincinnati Bengals**The Memory Company**$19.55**4.7★73 rev](https://www.amazon.com/dp/B0D5Z1KM7B) [2![Rico Industries NFL Football Cincinnati Bengals Black 18oz Soft Touch Easy Grip Tumbler](https://m.media-amazon.com/images/I/3188lEja0+L.jpg)**Rico Industries NFL Football Cincinnati Bengals Black 18oz Soft Touch Easy Grip Tumbler**Rico Industries**$22.96**4.7★1,354 rev](https://www.amazon.com/dp/B0DWHJPCSZ) [3![Simple Modern Officially Licensed NFL Cincinnati Bengals 30 oz Tumbler with Flip Lid and Straws | Insulated Cup Stainless Steel | Gifts for Men Women | Trek Collection | Cincinnati Bengals](https://m.media-amazon.com/images/I/31-6bghciAL.jpg)**Simple Modern Officially Licensed NFL Cincinnati Bengals 30 oz Tumbler with Flip Lid and Straws | Insulated Cup Stainless Steel | Gifts for Men Women | Trek Collection | Cincinnati Bengals**Simple Modern**$35.59**4.8★3,802 rev](https://www.amazon.com/dp/B0CH3RQBSP) [4![Rico Industries NFL Football Cincinnati Bengals 20oz Stainless Steel Tumbler with Lid - Great For Coffee Tea Water or Cocktails](https://m.media-amazon.com/images/I/41nmQvGVJHL.jpg)**Rico Industries NFL Football Cincinnati Bengals 20oz Stainless Steel Tumbler with Lid - Great For Coffee Tea Water or Cocktails**Rico Industries**$24.58**4.7★863 rev](https://www.amazon.com/dp/B0CVY1L9WJ) [5![Rico Industries NFL Football Cincinnati Bengals 22oz Stainless Steel Tumbler with Lid - Great For Coffee Tea Water or Cocktails](https://m.media-amazon.com/images/I/414c+yKHcnL.jpg)**Rico Industries NFL Football Cincinnati Bengals 22oz Stainless Steel Tumbler with Lid - Great For Coffee Tea Water or Cocktails**Rico Industries**$25.43**4.7★1,047 rev](https://www.amazon.com/dp/B0CVY832W5)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Top Cup NFL Cincinnati Bengals 20 oz Reusable Aluminum Cups 20 Count | Officially Licensed Durable Reusable & Recyclable Made in USA](https://m.media-amazon.com/images/I/41b7Ln3k5PL.jpg)**Top Cup NFL Cincinnati Bengals 20 oz Reusable Aluminum Cups 20 Count | Officially Licensed Durable Reusable & Recyclable Made in USA**Top Cup**$23.12**727 rev5mo ago](https://www.amazon.com/dp/B0GKJ9K1TJ) [![Rico Industries NFL Football Cincinnati Bengals Black 18oz Soft Touch Easy Grip Tumbler](https://m.media-amazon.com/images/I/3188lEja0+L.jpg)**Rico Industries NFL Football Cincinnati Bengals Black 18oz Soft Touch Easy Grip Tumbler**Rico Industries**$22.96**1,354 rev1y ago](https://www.amazon.com/dp/B0DWHJPCSZ) [![Simple Modern Officially Licensed NFL Cincinnati Bengals 16oz Travel Coffee Tumbler with Flip Lid | Stainless Steel Cup | Football Gifts for Men Women | Voyager Collection | Cincinnati Bengals](https://m.media-amazon.com/images/I/410t1mk2nZL.jpg)**Simple Modern Officially Licensed NFL Cincinnati Bengals 16oz Travel Coffee Tumbler with Flip Lid | Stainless Steel Cup | Football Gifts for Men Women | Voyager Collection | Cincinnati Bengals**Simple Modern**$26.24**812 rev1y ago](https://www.amazon.com/dp/B0DJG1NRVS) [![Rico Industries NFL Football Cincinnati Bengals 18oz Soft Touch Easy Grip Tumbler](https://m.media-amazon.com/images/I/31PdYvYlaeL.jpg)**Rico Industries NFL Football Cincinnati Bengals 18oz Soft Touch Easy Grip Tumbler**Rico Industries**$21.87**1,354 rev1y ago](https://www.amazon.com/dp/B0DDR3J2NG) [![The Memory Company Officially Licensed 15oz Ombre 3D Logo Mug Cincinnati Bengals](https://m.media-amazon.com/images/I/31g8MnmDKgL.jpg)**The Memory Company Officially Licensed 15oz Ombre 3D Logo Mug Cincinnati Bengals**The Memory Company**$19.55**73 rev2y ago](https://www.amazon.com/dp/B0D5Z1KM7B)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Top Cup NFL Cincinnati Bengals 20 oz Reusable Aluminum Cups 20 Count | Officially Licensed Durable Reusable & Recyclable Made in USA](https://m.media-amazon.com/images/I/41b7Ln3k5PL.jpg)**Top Cup NFL Cincinnati Bengals 20 oz Reusable Aluminum Cups 20 Count | Officially Licensed Durable Reusable & Recyclable Made in USA**Top Cup**$23.12**4.6★**▲ 288%**](https://www.amazon.com/dp/B0GKJ9K1TJ) [![Rico Industries NFL Football Cincinnati Bengals 20oz Stainless Steel Tumbler with Lid - Great For Coffee Tea Water or Cocktails](https://m.media-amazon.com/images/I/41nmQvGVJHL.jpg)**Rico Industries NFL Football Cincinnati Bengals 20oz Stainless Steel Tumbler with Lid - Great For Coffee Tea Water or Cocktails**Rico Industries**$24.58**4.7★**▲ 130%**](https://www.amazon.com/dp/B0CVY1L9WJ) [![NFL Cincinnati Bengals Sculpted Relief Mug 14-ounce Black](https://m.media-amazon.com/images/I/41tJls2XJyL.jpg)**NFL Cincinnati Bengals Sculpted Relief Mug 14-ounce Black**Boelter Brands**$30.08**4.7★**▲ 121%**](https://www.amazon.com/dp/B00D2MIPIC) [![Rico Industries NFL Football Cincinnati Bengals Black 18oz Soft Touch Easy Grip Tumbler](https://m.media-amazon.com/images/I/3188lEja0+L.jpg)**Rico Industries NFL Football Cincinnati Bengals Black 18oz Soft Touch Easy Grip Tumbler**Rico Industries**$22.96**4.7★**▲ 63%**](https://www.amazon.com/dp/B0DWHJPCSZ) [![The Memory Company Officially Licensed 46oz Team Color Slim Tumbler with Straw and Handle Cincinnati Bengals](https://m.media-amazon.com/images/I/31Xh+5qbTCL.jpg)**The Memory Company Officially Licensed 46oz Team Color Slim Tumbler with Straw and Handle Cincinnati Bengals**The Memory Company**$33.28**3.6★**▲ 39%**](https://www.amazon.com/dp/B0D5WXZPSY)

**~~View all trending →~~**

## **What buyers say about bengals cup**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**33%

*“Great quality cup”*

**Color**25%

*“seeing how the color holds up with extended use”*

**Temperature Retention**17%

*“keeps your drinks cold and super stylish”*

**Heating**17%

*“Keeps drinks very hot”*

**Advertised Vs Actual Product**8%

*“Exactly like the picture”*

### **What buyers complain about **

**Handle Quality**25%

*“Handle is loose”*

**Quality-Overall**25%

*“Piece of junk”*

**Advertised Vs Actual Product**17%

*“Durability False Advertisement”*

**Dishwasher Safe**17%

*“it is very thin aluminum I wouldnt even trust them in the dishwasher”*

**Durability**17%

*“These Cups are definitely not Durable”*

### **Top return reasons **

**Leak-Proof**20%

**Gifting Purpose**20%

**Size-Overall**20%

**Grip**20%

**Unsustainable Design**10%

**Design-Overall**10%

## **Common questions**

<dl>

<dt>**Is bengals cup profitable to sell on Amazon United States?**</dt><dd>The niche generates $18K/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +22.1%. Flapen's verdict: Skip it (43/100).</dd>

<dt>**How competitive is the bengals cup niche?**</dt><dd>7 brands and 7 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 96% of demand.</dd>

<dt>**What do buyers complain about in bengals cup?**</dt><dd>Top complaints mined from reviews: Handle Quality, Quality-Overall, Advertised Vs Actual Product. The return rate is 1.4%.</dd>

<dt>**What does it cost to enter the bengals cup niche?**</dt><dd>Listings span $10.66–$35.59; the average listing price is $23.45 (sweet spot $15–$100). The average incumbent carries 920 reviews — the moat a new listing must climb.</dd>

</dl>

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