[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-us-sports-outdoors-bells-of-steel-adjustable-kettlebell":123},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",11653,11965141489,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10614,7941431561,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",15260,3517662515,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3672,2962266191,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",5764,2404284099,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",3373,2402717432,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2221,1674631865,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4637,1447735310,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",1243,1186333610,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",2232,1073236288,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,522195610,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,34419,{"amazonNicheId":124,"marketplaceFlag":125,"country":126,"category":129,"niche":130,"verdict":169,"baselines":206,"demand":211,"seasonality":292,"brandShare":293,"products":311,"feedback":435,"searchTerms":555,"related":590,"lastUpdated":152},"5eae40a0-b51b-48c5-b3ef-7f73c98fbc12","us",{"flag":125,"name":127,"currency":128},"United States","USD",{"nodeId":75,"label":76,"slug":77,"href":78},{"marketSize":131,"searchVolume":132,"growth360":133,"growth90":134,"searchConversion":135,"top5ClickShare":136,"top5BrandShare":137,"avgRating":138,"avgReviewCount":139,"avgPrice":140,"priceMin":141,"priceMax":142,"productCount":143,"unitsSoldMax":144,"sponsoredPct":145,"returnRate":146,"successfulLaunches360":121,"newProducts360":147,"amazonNicheId":124,"title":148,"slug":149,"href":150,"leafCategoryName":151,"scrapedAt":152,"brandCount":153,"brandCountYearAgo":154,"sellerCount":114,"signals":155,"avgBsr":159,"pageQuality":160,"unitsSoldMin":161,"unitsSoldAvgMin":160,"unitsSoldAvgMax":162,"revenueMin":163,"revenueMax":164,"avgBrandAgeMonths":165,"avgSellerAgeDays":166,"top20ClickShare":137,"top20BrandShare":137,"primePct":167,"oosRate":168},148877,106791,2.9377,-0.3676,0.0088,0.7049,1,4.56,230,158.42,31.71,346.6,13,1000,0.6923,0.03,3,"bells of steel adjustable kettlebell","bells-of-steel-adjustable-kettlebell","\u002Fresearch\u002Fus\u002Fsports-outdoors\u002Fbells-of-steel-adjustable-kettlebell","Weights & Accessories","2026-07-17T23:31:13.36634+00:00",5,7,[156,157,158],"low_competition","high_price","out_of_stock",131,0,750,100,118815,158420,47,192,0.7692,0.684,{"score":170,"verdict":171,"components":172},27,"skip",[173,178,180,184,187,189,191,196,199,202],{"key":174,"score":175,"weight":176,"raw":177},"marketSize",32,0.15,148876.91,{"key":179,"score":154,"weight":176,"raw":134},"growth",{"key":181,"score":182,"weight":183,"raw":135},"conversion",11,0.1,{"key":185,"score":186,"weight":176,"raw":136},"competition",25,{"key":188,"score":160,"weight":183,"raw":137},"brandShare",{"key":190,"score":175,"weight":183,"raw":138},"qualityGap",{"key":192,"score":193,"weight":194,"raw":195},"reviewMoat",88,0.05,230.15,{"key":197,"score":198,"weight":183,"raw":146},"returns",50,{"key":200,"score":201,"weight":194,"raw":140},"avgPrice",56,{"key":203,"score":204,"weight":194,"raw":205},"priceRange",22,0.21686938295912853,{"avgRating":207,"medianPrice":208,"medianReturnRate":209,"nichesTracked":210},4.41,22.57,0.0201,72321,{"points":212,"droppedPartialWeek":291},[213,216,219,222,225,228,231,234,237,240,243,246,249,252,255,258,261,264,267,270,273,276,279,282,285,288],{"week":214,"volume":215},"2026-01-18",528,{"week":217,"volume":218},"2026-01-25",574,{"week":220,"volume":221},"2026-02-01",477,{"week":223,"volume":224},"2026-02-08",559,{"week":226,"volume":227},"2026-02-15",445,{"week":229,"volume":230},"2026-02-22",494,{"week":232,"volume":233},"2026-03-01",2401,{"week":235,"volume":236},"2026-03-08",1936,{"week":238,"volume":239},"2026-03-15",1927,{"week":241,"volume":242},"2026-03-22",1682,{"week":244,"volume":245},"2026-03-29",1713,{"week":247,"volume":248},"2026-04-05",1834,{"week":250,"volume":251},"2026-04-12",1791,{"week":253,"volume":254},"2026-04-19",1625,{"week":256,"volume":257},"2026-04-26",1793,{"week":259,"volume":260},"2026-05-03",1676,{"week":262,"volume":263},"2026-05-10",1696,{"week":265,"volume":266},"2026-05-17",1602,{"week":268,"volume":269},"2026-05-24",1469,{"week":271,"volume":272},"2026-05-31",1411,{"week":274,"volume":275},"2026-06-07",1496,{"week":277,"volume":278},"2026-06-14",1595,{"week":280,"volume":281},"2026-06-21",1584,{"week":283,"volume":284},"2026-06-28",2224,{"week":286,"volume":287},"2026-07-05",1573,{"week":289,"volume":290},"2026-07-12",1257,false,null,{"top":294,"otherBrandCount":160,"otherClickShare":310},[295,298,301,304,307],{"brand":296,"clickShare":297},"Kettlebell Kings",0.6764,{"brand":299,"clickShare":300},"Bells of Steel",0.20770000000000002,{"brand":302,"clickShare":303},"Yes4All",0.0762,{"brand":305,"clickShare":306},"Titan Fitness",0.0225,{"brand":308,"clickShare":309},"CAP Barbell",0.0171,0.00009999999999998899,[312,323,332,343,352,363,372,382,393,402,412,420,426],{"asin":313,"title":314,"brand":296,"imageUrl":315,"price":316,"rating":317,"reviews":318,"clickShare90":319,"clickShare360":320,"launchDate":321,"amazonUrl":322},"B0BKQQ29RB","Kettlebell Kings Competition Kettlebells Weight - 33mm handle - 30 KG - Hand weights Workout Gym Equipment and Strength training sets for Women and Men - Weights set for Home Gym - 4-32KG","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41lUXaw459L.jpg",168.89,4.5,263,0.338,0.2017,"2022-10-27","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BKQQ29RB",{"asin":324,"title":325,"brand":296,"imageUrl":326,"price":141,"rating":317,"reviews":327,"clickShare90":328,"clickShare360":329,"launchDate":330,"amazonUrl":331},"B017WB2L06","Kettlebell Kings Kettlebell Weights - Powder Coat Kettlebell Weights (4KG) For Women and Men - Powder Coating for Durability Rust Resistance and Longevity - Weighted in Kilograms - 11x6x12.5 inches","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31sESSwBLsL.jpg",372,0.1009,0.0675,"2017-09-24","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB017WB2L06",{"asin":333,"title":334,"brand":299,"imageUrl":335,"price":336,"rating":337,"reviews":338,"clickShare90":339,"clickShare360":340,"launchDate":341,"amazonUrl":342},"B0D38BLJQW","Adjustable Kettlebell Set [Bells of Steel] Kettle Bell Weight Set Steel Shell Internally-Loaded for Full Body Workouts Competition Standard 35mm Handle","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41etKpoFKgL.jpg",211.55,4.6,91,0.0964,0.1551,"2024-05-16","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D38BLJQW",{"asin":344,"title":345,"brand":299,"imageUrl":346,"price":347,"rating":153,"reviews":153,"clickShare90":348,"clickShare360":349,"launchDate":350,"amazonUrl":351},"B0FPGFJSXL","Adjustable Kettlebell 6-12kg [Bells of Steel] Kettle Bell Weight Set Steel Shell Internally-Loaded for Full Body Workouts Competition Standard 35mm Handle","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41vrxRuXYIL.jpg",167.9,0.0925,0.0545,"2026-03-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FPGFJSXL",{"asin":353,"title":354,"brand":296,"imageUrl":355,"price":356,"rating":357,"reviews":358,"clickShare90":359,"clickShare360":360,"launchDate":361,"amazonUrl":362},"B017WB63AA","Kettlebell Kings Strength Training Kettlebells - Kettle Bell Sets for Men and Women - Durable Powder Coated Kettlebell - 55 lbs Cast Iron Premium Gym Equipment for Fitness Workouts - Black","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31422lp8QdL.jpg",141.64,4.7,281,0.0771,0.0355,"2018-01-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB017WB63AA",{"asin":364,"title":365,"brand":302,"imageUrl":366,"price":367,"rating":337,"reviews":368,"clickShare90":303,"clickShare360":369,"launchDate":370,"amazonUrl":371},"B0855H4ZCR","Yes4All Adjustable Kettlebell Kettle Grip Kettlebell Handle Convert to Kettlebells Weight Set","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41JDlP7OiVL.jpg",91.23,931,0.0606,"2019-02-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0855H4ZCR",{"asin":373,"title":374,"brand":296,"imageUrl":375,"price":376,"rating":377,"reviews":378,"clickShare90":379,"clickShare360":380,"launchDate":321,"amazonUrl":381},"B0BKQMW2YN","Kettlebell Kings Competition Kettlebells Weight - 33mm handle - 4-32 KG - Hand weights Workout Gym Equipment and Strength training sets for Women and Men - Weights set for Home Gym","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41EvORmcYhL.jpg",209.89,4.4,53,0.0714,0.0976,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BKQMW2YN",{"asin":383,"title":384,"brand":296,"imageUrl":385,"price":386,"rating":387,"reviews":388,"clickShare90":389,"clickShare360":390,"launchDate":391,"amazonUrl":392},"B017WC6DSG","Kettlebell Kings Adjustable Competition Kettlebell - Adjustable Weight from 26 lb to 70 lb - Includes 7 Weight Plates for Strength Training at Home or Gym - Durable Steel Shell for Long-Lasting Use","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31XwyjYplPL.jpg",207.38,4,133,0.037,0.1088,"2015-11-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB017WC6DSG",{"asin":394,"title":395,"brand":296,"imageUrl":396,"price":397,"rating":317,"reviews":398,"clickShare90":399,"clickShare360":400,"launchDate":361,"amazonUrl":401},"B01D815FO8","Kettlebell Kings - Competition Kettlebell Weights (8-48 KG) For Women and Men - Designed For Comfort in High Repetition Workouts - Superior Balance for Better Workouts","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41SN3JTylZL.jpg",265.44,262,0.0327,0.1337,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB01D815FO8",{"asin":403,"title":404,"brand":305,"imageUrl":405,"price":406,"rating":407,"reviews":408,"clickShare90":306,"clickShare360":409,"launchDate":410,"amazonUrl":411},"B09WJKHNZ1","Titan Fitness 12 KG Competition Kettlebell Color-Coded Orange 35mm Handle Ideal for Strength Training and Home Gym Workouts Training Sets for Men & Women","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31s7HDoAIZL.jpg",98.25,4.8,97,0.0145,"2022-03-23","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09WJKHNZ1",{"asin":413,"title":414,"brand":296,"imageUrl":415,"price":416,"rating":357,"reviews":358,"clickShare90":417,"clickShare360":418,"launchDate":361,"amazonUrl":419},"B017WB5SRE","Kettlebell Kings Strength Training Kettlebells - Adjustable Kettle Bell Sets for Men and Women - Durable Powder Coated Kettlebell - 20 lbs Cast Iron Premium Gym Equipment for Fitness Workouts - Black","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41NopWtWIlL.jpg",59.35,0.0193,0.0523,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB017WB5SRE",{"asin":421,"title":334,"brand":299,"imageUrl":335,"price":142,"rating":337,"reviews":338,"clickShare90":422,"clickShare360":423,"launchDate":424,"amazonUrl":425},"B0D1H97MMC",0.0188,0.0114,"2025-12-22","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D1H97MMC",{"asin":427,"title":428,"brand":308,"imageUrl":429,"price":430,"rating":377,"reviews":431,"clickShare90":309,"clickShare360":432,"launchDate":433,"amazonUrl":434},"B0FTB1L7L3","CAP Barbell 35 LB Neoprene Coated Cast Iron Kettlebell - Gray","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31-nOQKKZiL.jpg",59.55,132,0.0067,"2025-09-30","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FTB1L7L3",{"love":436,"hate":495,"returnReasons":532},[437,444,451,458,465,471,477,482,487,491],{"topic":438,"percentOfMentions":439,"verbatims":440},"Quality-Overall",0.29410000000000003,[441,442,443],"Product feels really well made","Excellent quality & space saver","Serious quality smooth construction",{"topic":445,"percentOfMentions":446,"verbatims":447},"Value For Money",0.1471,[448,449,450],"Great value and condition","You definitely get what you pay for","it's worth the price",{"topic":452,"percentOfMentions":453,"verbatims":454},"Adjustability\u002FRotatability\u002FReclining",0.10779999999999999,[455,456,457],"The adjustable feature is great","Easy to adjust","Very easy to adjust",{"topic":459,"percentOfMentions":460,"verbatims":461},"Durability",0.0882,[462,463,464],"It seems really durable","It seems really durable and should last a lifetime.","This is built to last forever since it is all metal",{"topic":466,"percentOfMentions":460,"verbatims":467},"Ease Of Use",[468,469,470],"Easy and quick to change the weight","It's very easy to change out the weights","You can easily unlock it",{"topic":472,"percentOfMentions":473,"verbatims":474},"Advertised Vs Actual Product",0.0588,[475,476],"Great item as advertised","This kettlebell is exactly as described",{"topic":478,"percentOfMentions":479,"verbatims":480},"Design-Overall",0.0294,[481],"Built well",{"topic":483,"percentOfMentions":479,"verbatims":484},"Balance\u002FStability",[485,486],"it's stable and convenient for smaller spaces","this is pretty stable",{"topic":488,"percentOfMentions":479,"verbatims":489},"Efficiency",[490],"Functions great",{"topic":492,"percentOfMentions":479,"verbatims":493},"Grip",[494],"easy to grip",[496,502,507,512,516,519,523,527],{"topic":438,"percentOfMentions":497,"verbatims":498},0.25,[499,500,501],"can you improve the quality of the coating","it comes with a poor quality powder coating","2 Star Quality",{"topic":466,"percentOfMentions":503,"verbatims":504},0.2,[505,506],"Very difficult to change plates","not efficient",{"topic":508,"percentOfMentions":176,"verbatims":509},"Size-Overall",[510,511],"my hand doesnt fit","Bad fit and finish",{"topic":513,"percentOfMentions":183,"verbatims":514},"Noise Level",[515],"Loud",{"topic":459,"percentOfMentions":194,"verbatims":517},[518],"neoprene cracked and peeled off",{"topic":520,"percentOfMentions":194,"verbatims":521},"Handle Quality",[522],"Great, wish handle was slightly bigger",{"topic":524,"percentOfMentions":194,"verbatims":525},"Ease Of Cleaning",[526],"arrived beat up and very dirty",{"topic":528,"percentOfMentions":194,"verbatims":529},"Storage Capacity",[530,531],"They must store these poorly","Great Kettlebell, poor storage facility",[533,535,537,539,541,543,544,546,549,552],{"reason":508,"pct":534},0.1494,{"reason":520,"pct":536},0.1207,{"reason":445,"pct":538},0.10339999999999999,{"reason":472,"pct":540},0.069,{"reason":542,"pct":540},"Weight Heavy",{"reason":452,"pct":540},{"reason":545,"pct":540},"Defective Material\u002FParts",{"reason":547,"pct":548},"Product Condition",0.046,{"reason":550,"pct":551},"Color",0.04019999999999999,{"reason":553,"pct":554},"Functionality-Overall",0.0287,[556,561,565,570,575,580,585],{"term":557,"volume":558,"growthQoq":559,"conversionRate":560},"kettlebell kings",69679,-0.471,0.0021,{"term":148,"volume":562,"growthQoq":563,"conversionRate":564},12294,-0.1339,0.0151,{"term":566,"volume":567,"growthQoq":568,"conversionRate":569},"kettlebell kings adjustable",8556,-0.2561,0.0077,{"term":571,"volume":572,"growthQoq":573,"conversionRate":574},"titan adjustable kettlebell",5301,-0.1202,0.0013,{"term":576,"volume":577,"growthQoq":578,"conversionRate":579},"bells of steel kettlebell",3799,0.2522,0.0054,{"term":581,"volume":582,"growthQoq":583,"conversionRate":584},"kettlebell king",4283,-0.257,0.0032,{"term":586,"volume":587,"growthQoq":588,"conversionRate":589},"adjustable competition kettlebell",2879,-0.2221,0.0087,[591,598,603,609,614,620],{"title":592,"href":593,"score":594,"verdict":595,"marketSize":596,"growth90":597},"swim belt","\u002Fresearch\u002Fus\u002Fsports-outdoors\u002Fswim-belt",64,"watch",291247.24,1.7725,{"title":599,"href":600,"score":594,"verdict":595,"marketSize":601,"growth90":602},"argentina jersey 2026 world cup","\u002Fresearch\u002Fus\u002Fsports-outdoors\u002Fargentina-jersey-2026-world-cup",82492.33,27.6523,{"title":604,"href":605,"score":594,"verdict":606,"marketSize":607,"growth90":608},"slingshot","\u002Fresearch\u002Fus\u002Fsports-outdoors\u002Fslingshot","launch",3541467.34,0.3657,{"title":610,"href":611,"score":594,"verdict":595,"marketSize":612,"growth90":613},"resistance bands for working out","\u002Fresearch\u002Fus\u002Fsports-outdoors\u002Fresistance-bands-for-working-out",20277759.2,-0.0203,{"title":615,"href":616,"score":617,"verdict":595,"marketSize":618,"growth90":619},"germany soccer jersey","\u002Fresearch\u002Fus\u002Fsports-outdoors\u002Fgermany-soccer-jersey",65,181925.69,13.1394,{"title":621,"href":622,"score":617,"verdict":595,"marketSize":623,"growth90":624},"swim bar","\u002Fresearch\u002Fus\u002Fsports-outdoors\u002Fswim-bar",34228.96,3.049]