---
title: "Basketball Mouth Guards — $42K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/basketball-mouth-guards"
last_updated: "2026-08-06T15:40:05.661Z"
locale: en
meta:
description: "Niche score 46/100 · $42K/yr market · 74K searches/yr · $19.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $42K/yr market · 74K searches/yr · $19.01 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Basketball Mouth Guards — $42K/yr Amazon US Niche (2026) - Flapen"
---
# **basketball mouth guards**
**Skip it**
A small market ($42K/yr) — this niche doesn't clear our bar today.
Market size 11Growth 12Conversion 38Competition 66Returns 59Price range 78Avg price 85Brand share 61Review moat 24Quality gap 76
**Avg price**
**Great****$19.01**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.45–$39.13**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****45%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****68%**
top-5 brand share — brands hold most of the demand
**Returns**
**Good****2.7%**
return rate — above 5% kills the launch gate
**Conversion**
**Okay****3.0%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Bad****5,415.3**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-26.7%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$42K**
$42K/yr · 74K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, basketball mouth guards is a $42K/yr Amazon United States market (74K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 46/100.
Data updated Jul 26, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **basketball mouth guards market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$57K–$76K**
- units × avg price
- **Conversion rate**
- **3.0%**
- **Avg BSR**
- **#37**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **97%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **63 months**
- **Avg seller age**
- **142 days**
## **Competition & brand share**
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▼falling
**Sellers**
**36**
**Top-5 brand share**
**68%**
Top 20: 100%
**Top-5 click share**
**45%**
Top 20: 85%
**Open market**
**23%**
- Shock Doctor19% - NXT NXTRND16% - SAFEJAWZ15% - Sparkling White Smiles9% - SISU9% - New Age Performance9%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -26.7% search growth over the last 90 days.
15K10KSpike '24Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep · busiest ÷ quietest = 5.4×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/basketball-mouth-guards/trend)
## **Top basketball mouth guards search terms**
- **basketball mouthguard**28K/yr-14.8%3.1% conv. - **weightlifting mouthguard**11K/yr-9.4%2.7% conv. - **thin mouth guard for sports**8K/yr-19.6%2.8% conv. - **black mouth guard**8K/yr-6.6%2.0% conv. - **lacrosse mouth guard boys**7K/yr-68.3%5.3% conv. - **mouth guard with case**6K/yr-34.9%4.2% conv. - **basketball mouth guard**5K/yr-27.7%2.9% conv. - **professional boxing mouthguard**3K/yr-70.8%2.6% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/basketball-mouth-guards/search-terms)
## **Top basketball mouth guards products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$2K8%$3K12%$5K16%$7K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**2 Pack Nxtrnd Classic Mouthguard Custom Fit Sports Mouthpiece for Football Boxing MMA Basketball Hockey Lacrosse Youth & Adult (Transparent)**NXT NXTRND**$14.80**4.2★2,009 rev](https://www.amazon.com/dp/B07P5PS1ZF) [2**SAFEJAWZ Mouth Guard Slim Fit Mouthguard for Adults with Case Easy Fit Remoldable Mouthpiece for Football Boxing Lacrosse MMA Basketball & All Contact Sports (Adult 12+ Years Clear)**SAFEJAWZ**$10.06**4.2★16,184 rev](https://www.amazon.com/dp/B073CWQ6PD) [3**Professional Sport Mouth Guards- 2 Pack - No BPA - Safe Clear Color - No Color Additive - Athletic Teeth Mouth Guards - Fit Any Mouth Size - Custom Fit - Free Carrying case Included**Sparkling White Smiles**$12.04**4.2★3,302 rev](https://www.amazon.com/dp/B01A1GF82C) [4**Shock Doctor Mouth Guard Case Ventilated Universal Storage for Mouthguard Adult & Youth Sizes**Shock Doctor**$8.95**4.6★10,968 rev](https://www.amazon.com/dp/B007AQ3MMK) [5**New Age Performance 6DS Weightlifting Mouthpiece Increase Strength & Reps for Lifting Powerlifting Strongmen Bodybuilding Calisthenics Workout Accessory Fitness Gear (Black)**New Age Performance**$39.05**4.2★2,945 rev](https://www.amazon.com/dp/B07B1S64VQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Zero-G Adult Mouthguard Clear 1-Pack Boil & Bite for Contact Sports**Zero-G**$25.78**195 rev2y ago](https://www.amazon.com/dp/B0D12LMWCY) [**Titan Armour Mouth Guard Boxing Dual-Layer Boil & Bite Mouthguard Adult**Titan Armour**$10.56**811 rev3y ago](https://www.amazon.com/dp/B0CHBHZ4LC) [**OPRO Instant Custom-Fit Mouthguard Dentist Level Gum Shield Adult and Kids OPRO Mouth Guard Boxing and MMA Self-Fit Gum Shield Rugby Maximum Protection with Dental Warranty (Clear/White)**OPRO**$30.37**1,845 rev3y ago](https://www.amazon.com/dp/B0BQ796X8V) [**Bulletproof Sports Mouthguard: Worlds Thinnest Most Breathable Mouth Guard!**Bulletproof Mouthguards**$23.83**4,017 rev4y ago](https://www.amazon.com/dp/B0B3LNR61Z) [**Bulletproof Sports Mouthguard: Worlds Thinnest Most Breathable Mouth Guard!**Bulletproof Mouthguards**$25.61**4,017 rev4y ago](https://www.amazon.com/dp/B09DNL3G9D)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**New Age Performance 6DS Weightlifting Mouthpiece Increase Strength & Reps for Lifting Powerlifting Strongmen Bodybuilding Calisthenics Workout Accessory Fitness Gear (Clear)**New Age Performance**$38.97**4.2★**▲ 81%**](https://www.amazon.com/dp/B07B1S9TYP) [**Titan Armour Mouth Guard Boxing Dual-Layer Boil & Bite Mouthguard Adult**Titan Armour**$10.56**4.4★**▲ 77%**](https://www.amazon.com/dp/B0CHBHZ4LC) [**SISU Aero Medium Mouthguard Hot Pink - 30% Stronger Protection for Lacrosse Football Hockey Roller Derby Team Sports - Remoldable Up to 20 Times - Ultra Slim - Works for Braces - Non Toxic**SISU**$19.85**4.4★**▲ 73%**](https://www.amazon.com/dp/B01LXPUGSG) [**Shock Doctor Trash Talker Basketball Strapless Clear Blue Adult**Shock Doctor**$17.76**4.3★**▲ 70%**](https://www.amazon.com/dp/B07ZL3B6X8) [**SAFEJAWZ Mouth Guard Slim Fit Mouthguard for Adults with Case Easy Fit Remoldable Mouthpiece for Football Boxing Lacrosse MMA Basketball & All Contact Sports (Adult 12+ Years Black)**SAFEJAWZ**$10.01**4.2★**▲ 65%**](https://www.amazon.com/dp/B073CW6WTQ)
**~~View all trending →~~**
## **What buyers say about basketball mouth guards**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“Excellent product”*
**Size-Overall**16%
*“it now fits pretty snug”*
**Ease Of Use**9%
*“easy to do”*
**Value For Money**7%
*“Good for the price”*
**Protection**6%
*“Good protection”*
**Comfort-Overall**6%
*“It is comfortable”*
**Efficiency**4%
*“Does the job well”*
**Advertised Vs Actual Product**4%
*“Exactly what I ordered”*
**Durability**4%
*“The material is very durable”*
**Instructions/User Manual/Troubleshooting**4%
*“The instructions are pretty clear”*
### **What buyers complain about **
**Size-Overall**33%
*“Didnt fit”*
**Quality-Overall**5%
*“Not well made”*
**Durability**5%
*“Falls out too easily”*
**Comfort-Overall**5%
*“Very uncomfortable”*
**Value For Money**4%
*“Over priced”*
**Thickness**4%
*“Too thick”*
**Ease Of Use**3%
*“But I did not find it easy”*
**Functionality-Overall**3%
*“Didnt work”*
**Instructions/User Manual/Troubleshooting**3%
*“The QR code for the instruction video is horrible and poorly done”*
**Advertised Vs Actual Product**3%
*“Pictures are deceptive”*
### **Top return reasons **
**Size-Overall**67%
**Advertised Vs Actual Product**7%
**Functionality-Overall**5%
**Color**2%
**Value For Money**2%
**Comfort-Overall**2%
**Material Quality**2%
**Product Condition**1%
**Defective Material/Parts**1%
**Compatibility-Overall**1%
## **Common questions**
- **Is basketball mouth guards profitable to sell on Amazon United States?**
- The niche generates $42K/yr across 33 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -26.7%. Flapen's verdict: Skip it (46/100).
- **How competitive is the basketball mouth guards niche?**
- 16 brands and 36 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 68% of demand.
- **What do buyers complain about in basketball mouth guards?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 2.7%.
- **When does demand for basketball mouth guards peak?**
- Demand peaks in Aug–Sep; the busiest month runs 5.4× the quietest.
- **What does it cost to enter the basketball mouth guards niche?**
- Listings span $8.45–$39.13; the average listing price is $19.01 (sweet spot $15–$100). The average incumbent carries 5,415 reviews — the moat a new listing must climb.
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