---
title: "Trend — archery target paper - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/archery-target-paper/trend"
last_updated: "2026-08-10T22:20:48.401Z"
locale: en
meta:
  description: "Niche score 44/100 · $127K/yr market · 47K searches/yr · $53.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · $127K/yr market · 47K searches/yr · $53.51 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — archery target paper - Flapen"
---

# **archery target paper**

**Skip it**

Soft demand (-32.4% this quarter) — this niche doesn't clear our bar today.

Market size 29Growth 9Conversion 59Competition 45Returns 96Price range 35Avg price 92Brand share 39Review moat 88Quality gap 17

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$53.51**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****237.12**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****5.1%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$8.58–$248.47**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$127K**

$127K/yr · 47K searches

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-32.4%**

90-day search growth — must beat 0% to launch

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Trend