---
title: "Search terms — anti slip mat - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/anti-slip-mat/search-terms"
last_updated: "2026-07-21T22:34:38.988Z"
locale: en
meta:
  description: "Niche score 33/100 · $71K/yr market · 224K searches/yr · $11.39 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 33/100 · $71K/yr market · 224K searches/yr · $11.39 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — anti slip mat - Flapen"
---

# **anti slip mat**

**Skip it**

Prices mostly outside the sweet spot ($6.31–$16.34) — this niche doesn't clear our bar today.

Market size 18Growth 24Conversion 35Competition 23Returns 71Price range 13Avg price 45Brand share 41Review moat 21Quality gap 48

**Returns**

**Good****2.2%**

return rate — above 6% kills the launch gate

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****$11.39**

avg listing price — sweet spot $15–$100

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.8%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-2.6%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****72%**

top-5 click share — a locked-up shelf

**Review moat**

**Bad****11,583.17**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$71K**

$71K/yr · 224K searches

**Price range**

**Bad****$6.31–$16.34**

cheapest to priciest tracked listing — scored on the share inside $15–$100