---
title: "Anti Slip Mat — $71K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/anti-slip-mat"
last_updated: "2026-07-21T19:39:49.532Z"
locale: en
meta:
description: "Niche score 33/100 · $71K/yr market · 224K searches/yr · $11.39 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 33/100 · $71K/yr market · 224K searches/yr · $11.39 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Anti Slip Mat — $71K/yr Amazon US Niche (2026) - Flapen"
---
# **anti slip mat**
**Skip it**
Prices mostly outside the sweet spot ($6.31–$16.34) — this niche doesn't clear our bar today.
Market size 18Growth 24Conversion 35Competition 23Returns 71Price range 13Avg price 45Brand share 41Review moat 21Quality gap 48
**Returns**
**Good****2.2%**
return rate — above 6% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****$11.39**
avg listing price — sweet spot $15–$100
**Brand share**
**Okay****80%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****2.8%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-2.6%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****72%**
top-5 click share — a locked-up shelf
**Review moat**
**Bad****11,583.17**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$71K**
$71K/yr · 224K searches
**Price range**
**Bad****$6.31–$16.34**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, anti slip mat is a $71K/yr Amazon United States market (224K searches/yr). The top 5 brands hold 80% of demand. Verdict: Skip it — 33/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **anti slip mat market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **$68K–$91K**
- units × avg price
- **Launch success**
- **—**
- 1 of 2 new (360d)
- **Conversion rate**
- **2.8%**
- **Avg BSR**
- **#91**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **▼falling
**Sellers**
**16**
**Top-5 brand share**
**80%**
Top 20: 100%
**Top-5 click share**
**72%**
Top 20: 100%
**Open market**
**14%**
- THAILE44% - CATTONGUE GRIPS12% - GORILLA GRIP10% - BAGAIL BASICS10% - TOBWOLF5% - Veken5% - Open — no brand owns it (4 brands, 14%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -2.6% search growth over the last 90 days.
7K5KSpike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/anti-slip-mat/trend)
## **Top anti slip mat search terms**
- **anti slip mat**77K/yr-8.8%2.0% conv. - **nonslip mat**31K/yr-5.6%1.6% conv. - **grip mat**28K/yr-8.8%2.3% conv. - **antislip mat**11K/yr+1.7%1.9% conv. - **non skid mat**9K/yr+23.9%1.3% conv. - **slip mat**7K/yr+1.9%0.4% conv. - **no slip mat**7K/yr+7.7%2.1% conv. - **anti skid mat**7K/yr+12.6%2.4% conv. - **rubber grip mat**5K/yr+40.3%2.6% conv. - **anti-slip mat**7K/yr-8.7%1.3% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/anti-slip-mat/search-terms)
## **Top anti slip mat products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$11K30%$21K45%$32K60%$43K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Double-Sided Non-Slip Workout Mat for Elliptical Machine 23.6 x 17 Stepper Mat for Under Desk Ellipticals & Pedal Exercisers Stability & Floor Protection Vibration Plate Mat Compatible**THAILE**$12.35**4.5★262 rev](https://www.amazon.com/dp/B0DRYY1FV7) [2**CatTongue Grips Non-Adhesive Anti-Slip Mat - Multi-Purpose Non-Slip Pad for Countertops Desks Tables & Workspaces - Ideal Desk Mat Drawer Liner Laptop Pad & More (Black 8 x 12)**CATTONGUE GRIPS**$14.64**4.5★361 rev](https://www.amazon.com/dp/B08DRMQR45) [3**GORILLA GRIP powerGRIP Drawer Shelf and Cabinet Liner Thick Strong Hold Non-Adhesive Liners Protect Kitchen Cabinets and Cupboard Bathroom Drawers Easy Install Breathable Mat 12 x10 Beige**GORILLA GRIP**$15.10**4.6★30,626 rev](https://www.amazon.com/dp/B07W7MG36T) [4**TOBWOLF Non-Slip Workout Mat for Under Desk Ellipticals Exercise Mat for Ellipse Leg Exerciser Machine Apply to Foot & Leg Pedal Exerciser for Seniors Fitness Enhanced Stability & Floor Protection**TOBWOLF**$13.14**4.4★1,252 rev](https://www.amazon.com/dp/B0D6VVFD7H) [5**Veken Rug Gripper Pad for Hardwood Floors Thick Non Slip Rug Pads for Area Rugs Rug Grippers for Tile Floors Under Carpet Anti Skid Mat Keep Your Rugs Safe and in Place 2x3 Ft**Veken**$7.12**4.4★46,179 rev](https://www.amazon.com/dp/B07ZSWRKZY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**2PCS Pilates Non Slip Mat Gripper Pad Unisex Anti Skid Pilates Reformer Mat Anti Slip Hand Workout Pads for Sweaty Hands Foldable Grips Gloves for Body Building Indoor Home Gym Fitness (20x60cm)**JHJEWH**$8.88**6 rev5mo ago](https://www.amazon.com/dp/B0GJ2YXYNY) [**Songrey Non-Adhesive Drawer and Shelf Liner 12IN x 20FT Non Slip Cabinet Liners Protect Kitchen Cupboard Bathroom Drawers Breathable Thick Strong Grip mat (Dark Gray)**Songrey**$16.34**542 rev10mo ago](https://www.amazon.com/dp/B0FN33HTFF) [**Double-Sided Non-Slip Workout Mat for Elliptical Machine 23.6 x 17 Stepper Mat for Under Desk Ellipticals & Pedal Exercisers Stability & Floor Protection Vibration Plate Mat Compatible**THAILE**$12.35**262 rev1y ago](https://www.amazon.com/dp/B0DRYY1FV7) [**TOBWOLF Non-Slip Workout Mat for Under Desk Ellipticals Exercise Mat for Ellipse Leg Exerciser Machine Apply to Foot & Leg Pedal Exerciser for Seniors Fitness Enhanced Stability & Floor Protection**TOBWOLF**$13.14**1,252 rev2y ago](https://www.amazon.com/dp/B0D6VVFD7H) [**BALEINE Cabinet Liner 12 in x 10 Ft Drawer and Shelf Liner for Kitchen Cabinets Non-Adhesive Non-Slip Protect Desks Cupboard Drawers Shelves Tableware (Gray)**BALEINE**$11.37**874 rev2y ago](https://www.amazon.com/dp/B0D5GTQJ5R)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**2PCS Pilates Non Slip Mat Gripper Pad Unisex Anti Skid Pilates Reformer Mat Anti Slip Hand Workout Pads for Sweaty Hands Foldable Grips Gloves for Body Building Indoor Home Gym Fitness (20x60cm)**JHJEWH**$8.88**3.7★**▲ 150%**](https://www.amazon.com/dp/B0GJ2YXYNY) [**Double-Sided Non-Slip Workout Mat for Elliptical Machine 23.6 x 17 Stepper Mat for Under Desk Ellipticals & Pedal Exercisers Stability & Floor Protection Vibration Plate Mat Compatible**THAILE**$12.35**4.5★**▲ 96%**](https://www.amazon.com/dp/B0DRYY1FV7) [**TOBWOLF Non-Slip Workout Mat for Under Desk Ellipticals Exercise Mat for Ellipse Leg Exerciser Machine Apply to Foot & Leg Pedal Exerciser for Seniors Fitness Enhanced Stability & Floor Protection**TOBWOLF**$13.14**4.4★**▲ 19%**](https://www.amazon.com/dp/B0D6VVFD7H) [**Songrey Non-Adhesive Drawer and Shelf Liner 12IN x 20FT Non Slip Cabinet Liners Protect Kitchen Cupboard Bathroom Drawers Breathable Thick Strong Grip mat (Dark Gray)**Songrey**$16.34**4.6★**▲ 15%**](https://www.amazon.com/dp/B0FN33HTFF) [**BAGAIL Non-Adhesive Shelf Liner Thick Strong Grip Drawer Liners for Kitchen Cabinets Heavy-Duty Easy Cut Cabinet Liners for Shelves Pantry Bathroom Cupboards - 12 x 10FT Black**BAGAIL BASICS**$7.37**4.7★**▼ 16%**](https://www.amazon.com/dp/B0BXSMJK86)
**~~View all trending →~~**
## **What buyers say about anti slip mat**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Grip**22%
*“Doesn't slip”*
**Quality-Overall**16%
*“Solid quality”*
**Advertised Vs Actual Product**12%
*“EXACTLY AS DESCRIBED”*
**Size-Overall**6%
*“Fit is very good”*
**Ease Of Use**6%
*“Easy to use”*
**Value For Money**5%
*“Well worth it”*
**Adhesion/Stickiness**4%
*“sticks good”*
**Efficiency**4%
*“Matt works very well”*
**Cushion**2%
*“perfectly cushions the cabinets”*
**Functionality-Overall**2%
*“This mat works great”*
### **What buyers complain about **
**Functionality-Overall**19%
*“Does NOT Do What It Is Supposed To Do”*
**Grip**15%
*“it didnt grip”*
**Value For Money**9%
*“Too Expensive”*
**Smell**9%
*“Chemical-like smell”*
**Adhesion/Stickiness**8%
*“Extremely poor adhesion and grip”*
**Size-Overall**7%
*“I could say its my fault for not reading the size of what it really was”*
**Thickness**6%
*“Extra thick? Hardly”*
**Advertised Vs Actual Product**3%
*“Not as described”*
**Material Quality**2%
*“Not very impressed with this liner material”*
**Durability**2%
*“the durability simply is not there for my use case”*
### **Top return reasons **
**Size-Overall**40%
**Grip**11%
**Functionality-Overall**8%
**Advertised Vs Actual Product**7%
**Color**6%
**Value For Money**6%
**Adhesion/Stickiness**4%
**Thickness**3%
**Smell**3%
**Thin**2%
## **Common questions**
- **Is anti slip mat profitable to sell on Amazon United States?**
- The niche generates $71K/yr across 12 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -2.6%. Flapen's verdict: Skip it (33/100).
- **How competitive is the anti slip mat niche?**
- 10 brands and 16 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 80% of demand.
- **What do buyers complain about in anti slip mat?**
- Top complaints mined from reviews: Functionality-Overall, Grip, Value For Money. The return rate is 2.2%.
- **When does demand for anti slip mat peak?**
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- **What does it cost to enter the anti slip mat niche?**
- Listings span $6.31–$16.34; the average listing price is $11.39 (sweet spot $15–$100). The average incumbent carries 11,583 reviews — the moat a new listing must climb.
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