---
title: "Amazon Basics Dumbbells — $82K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/amazon-basics-dumbbells"
last_updated: "2026-07-22T21:43:00.187Z"
locale: en
meta:
description: "Niche score 40/100 · $82K/yr market · 109K searches/yr · $47.16 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · $82K/yr market · 109K searches/yr · $47.16 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Amazon Basics Dumbbells — $82K/yr Amazon US Niche (2026) - Flapen"
---
# **amazon basics dumbbells**
**Skip it**
A deep review moat (41,895 avg reviews) — this niche doesn't clear our bar today.
Market size 20Growth 25Conversion 20Competition 79Returns 81Price range 50Avg price 94Brand share 13Review moat 4Quality gap 22
**Avg price**
**Great****$47.16**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.7%**
return rate — above 6% kills the launch gate
**Competition**
**Great****36%**
top-5 click share — an open shelf
**Price range**
**Good****$9.64–$180.37**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-0.6%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$82K**
$82K/yr · 109K searches
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Review moat**
**Bad****41,894.87**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, amazon basics dumbbells is a $82K/yr Amazon United States market (109K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jan. Verdict: Skip it — 40/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **amazon basics dumbbells market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$94K–$118K**
- units × avg price
- **Launch success**
- **100%**
- 8 of 8 new (360d)
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#43**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **92%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **163 days**
## **Competition & brand share**
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.
**Brands**
**9 **▲rising
**Sellers**
**13**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**36%**
Top 20: 83%
**Open market**
**3%**
- Amazon Basics63% - Fitvids13% - Yes4All9% - CAP Barbell7% - CAP4% - YOTTOY2% - Open — no brand owns it (3 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -0.6% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/sports-outdoors/amazon-basics-dumbbells/trend)
## **Top amazon basics dumbbells search terms**
- **amazon basics dumbbells**33K/yr-10.3%1.3% conv. - **amazon basics weights**16K/yr-7.9%1.0% conv. - **amazon dumbbells**8K/yr+79.9%1.0% conv. - **amazon basics dumbbell set**11K/yr+13.6%0.9% conv. - **amazon weights**9K/yr+29.3%0.7% conv. - **amazon dumbbell set**13K/yr-55.6%0.8% conv. - **amazon basic weights**5K/yr-12.9%0.7% conv. - **amazon basics dumbbell**5K/yr-7.2%1.8% conv. - **dumbbells amazon basics**3K/yr+30.6%1.3% conv. - **amazon basic dumbbell set**4K/yr-5.1%1.3% conv. [**All search terms **](https://flapen.com/research/us/sports-outdoors/amazon-basics-dumbbells/search-terms)
## **Top amazon basics dumbbells products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$3K8%$7K12%$10K16%$13K101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 38 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Fitvids 100LB Rubber Coated Hex Dumbbell Weight Set with Storage Rack 5-20LB Free Weights with Anti-Slip Handle for Home Gym**Fitvids**$133.69**4.3★71 rev](https://www.amazon.com/dp/B0GH8M7173) [2**Amazon Basics Rubber Hex Dumbbell Hand Weight with Comfortable Grip for Home Gym Workout 35 Pounds Single Black**Amazon Basics**$37.48**4.7★52,425 rev](https://www.amazon.com/dp/B074DZHYS6) [3**Amazon Basics 1-Inch Grip Weight Plates 10 lb Strength Training Home Gym 4 Pack**Amazon Basics**$40.36**4.7★399 rev](https://www.amazon.com/dp/B0DNS77B3Y) [4**Amazon Basics Neoprene Dumbbell Hand Weights with Easy to Assemble Stand 3 Pairs (3 5 and 8 Pounds) Purple/Green/Yellow**Amazon Basics**$37.21**4.8★128,216 rev](https://www.amazon.com/dp/B01LR5SM74) [5**Amazon Basics Neoprene Dumbbell Hand Weights for Workout and Strength Training Hexagon Shape 10 Pound Pair Navy Blue**Amazon Basics**$24.60**4.8★128,216 rev](https://www.amazon.com/dp/B01LR5S6HK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**CAP Barbell Cast Iron Hex Dumbbell Single 15 lb**CAP**$17.49**3,663 rev2w ago](https://www.amazon.com/dp/B0D99P1PFV) [**ALTLER Adjustable Dumbbell Set 25LB Pair with Tray for Workout Strength Training Fitness Adjustable Weight Dial Dumbbell with Anti-Slip Handle and Weight Plate for Home Exercise**ALTLER**$115.82**36 rev3mo ago](https://www.amazon.com/dp/B0GVH5H9M7) [**Amazon Basics 2-inch Olympic Grip Weight Plates 2.5lb Weights Compatible with Olympic Barbells Set of 6**Amazon Basics**$17.72**333 rev5mo ago](https://www.amazon.com/dp/B0DNS61K8D) [**Fitvids 100LB Rubber Coated Hex Dumbbell Weight Set with Storage Rack 5-20LB Free Weights with Anti-Slip Handle for Home Gym**Fitvids**$133.69**71 rev6mo ago](https://www.amazon.com/dp/B0GH8M7173) [**Fitvids 150LB Rubber Coated Hex Dumbbell Weight Set with Storage Rack 5-25LB Free Weights with Anti-Slip Handle for Home Gym**Fitvids**$180.37**47 rev6mo ago](https://www.amazon.com/dp/B0GH8M5KJB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ALTLER Adjustable Dumbbell Set 25LB Pair with Tray for Workout Strength Training Fitness Adjustable Weight Dial Dumbbell with Anti-Slip Handle and Weight Plate for Home Exercise**ALTLER**$115.82**4.4★**▲ 184%**](https://www.amazon.com/dp/B0GVH5H9M7) [**Yes4All Exercise amp Fitness pound Dumbbell Neoprene 8lbs Orange Pair D-Light Orange-8lbs (pair) 8 lbs Pair US**Yes4All**$18.74**4.8★**▲ 182%**](https://www.amazon.com/dp/B00A6MKU98) [**CAP Barbell 52.5-Pound Adjustable Dumbbell Weight (Pair) chrome finish**CAP Barbell**$117.90**4.4★**▲ 179%**](https://www.amazon.com/dp/B07VZZT8FC) [**Yes4All 3 lbs Dumbbells Neoprene with Non Slip Grip Great for Total Body Workout Total Weight: 6 lbs (Set of 2)**Yes4All**$11.64**4.8★**▲ 178%**](https://www.amazon.com/dp/B00A6MKU7K) [**Fitvids 150LB Rubber Coated Hex Dumbbell Weight Set with Storage Rack 5-25LB Free Weights with Anti-Slip Handle for Home Gym**Fitvids**$180.37**3.6★**▲ 171%**](https://www.amazon.com/dp/B0GH8M5KJB)
**~~View all trending →~~**
## **What buyers say about amazon basics dumbbells**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**21%
*“Awesome quality”*
**Value For Money**12%
*“good investment”*
**Advertised Vs Actual Product**9%
*“As Advertised”*
**Grip**7%
*“Amazing grip”*
**Size-Overall**6%
*“FIts well”*
**Weight Light**5%
*“Weighted Vest”*
**Exercise/Sports Suitability**5%
*“Really helps with walking”*
**Comfort-Overall**5%
*“comfortable to wear”*
**Weight Heavy**4%
*“Good solid weight”*
**Ease Of Use**3%
*“Easy to use”*
### **What buyers complain about **
**Smell**16%
*“Strong rubber smell”*
**Weight Heavy**7%
*“They are bulky”*
**Size-Overall**6%
*“it was way too small”*
**Quality-Overall**5%
*“Shoddy quality considering I have a set of 35s that are about 10 years old purchased elsewhere without this issue at all”*
**Product Condition**3%
*“they look used”*
**Grip**3%
*“One of the grips are broken”*
**Durability**2%
*“Broke first use”*
**Measurement/Reading Accuracy**2%
*“Calibration Off”*
**Assembly/Installation**2%
*“The base is weirdly hard to put together”*
**Advertised Vs Actual Product**2%
*“Not totally as shown in photos”*
### **Top return reasons **
**Weight Heavy**37%
**Size-Overall**16%
**Value For Money**9%
**Advertised Vs Actual Product**6%
**Comfort-Overall**4%
**Grip**3%
**Weight Light**3%
**Defective Material/Parts**3%
**Smell**3%
**Handle Quality**1%
## **Common questions**
- **Is amazon basics dumbbells profitable to sell on Amazon United States?**
- The niche generates $82K/yr across 38 tracked products. 8 of 8 products launched in the last 360 days are still selling. 90-day search growth is -0.6%. Flapen's verdict: Skip it (40/100).
- **How competitive is the amazon basics dumbbells niche?**
- 9 brands and 13 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in amazon basics dumbbells?**
- Top complaints mined from reviews: Smell, Weight Heavy, Size-Overall. The return rate is 1.7%.
- **When does demand for amazon basics dumbbells peak?**
- Demand peaks in Jan; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the amazon basics dumbbells niche?**
- Listings span $9.64–$180.37; the average listing price is $47.16 (sweet spot $15–$100). The average incumbent carries 41,895 reviews — the moat a new listing must climb.
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