---
title: "Products — 700x28c tire - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/700x28c-tire/products"
last_updated: "2026-08-06T01:16:34.888Z"
locale: en
meta:
  description: "Niche score 52/100 · $320K/yr market. Brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $320K/yr market. Brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — 700x28c tire - Flapen"
---

# **700x28c tire**

**Worth a look**

Shows a sweet-spot price point ($65.45 avg), but brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list.

Market size 52Growth 72Conversion 36Competition 58Returns 55Price range 56Avg price 88Brand share 19Review moat 55Quality gap 33

**Avg price**

**Great****$65.45**

avg listing price — sweet spot $15–$100

**Growth**

**Good****+55.3%**

90-day search growth — must beat 0% to launch

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****$31.02–$154.20**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,318.03**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Good****2.8%**

return rate — above 5% kills the launch gate

**Market size**

**Good****$320K**

$320K/yr · 168K searches

**Conversion**

**Okay****2.9%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****93%**

top-5 brand share — brand-locked demand

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Products