---
title: "Search terms — 700x23c tires road bike - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/700x23c-tires-road-bike/search-terms"
last_updated: "2026-08-10T22:05:28.894Z"
locale: en
meta:
  description: "Niche score 49/100 · $140K/yr market · 69K searches/yr · $56.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · $140K/yr market · 69K searches/yr · $56.03 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — 700x23c tires road bike - Flapen"
---

# **700x23c tires road bike**

**Skip it**

Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.

Market size 31Growth 80Conversion 45Competition 31Returns 82Price range 65Avg price 91Brand share 11Review moat 45Quality gap 37

**Avg price**

**Great****$56.03**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.7%**

return rate — above 5% kills the launch gate

**Growth**

**Great****+73.6%**

90-day search growth — must beat 0% to launch

**Price range**

**Good****$25.66–$140.70**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****3.6%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****1,992.75**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$140K**

$140K/yr · 69K searches

**Competition**

**Okay****67%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Search terms