---
title: "Products — 64oz tumbler - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/64oz-tumbler/products"
last_updated: "2026-08-10T22:08:55.862Z"
locale: en
meta:
  description: "Niche score 58/100 · $84K/yr market · 91K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · $84K/yr market · 91K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — 64oz tumbler - Flapen"
---

# **64oz tumbler**

**Worth a look**

Shows a sweet-spot price point ($33.47 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 21Growth 64Conversion 35Competition 88Returns 60Price range 91Avg price 95Brand share 92Review moat 22Quality gap 33

**Avg price**

**Incredible****$33.47**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****43%**

top-5 brand share — no brand owns this niche

**Price range**

**Great****$12.34–$64.62**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****27%**

top-5 click share — an open shelf

**Growth**

**Good****+41.6%**

90-day search growth — must beat 0% to launch

**Returns**

**Good****2.6%**

return rate — above 5% kills the launch gate

**Conversion**

**Okay****2.8%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****10,030.76**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$84K**

$84K/yr · 91K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Products