---
title: "Search terms — 4 square - Flapen"
canonical_url: "https://flapen.com/research/us/sports-outdoors/4-square/search-terms"
last_updated: "2026-08-10T23:55:30.927Z"
locale: en
meta:
  description: "Niche score 58/100 · $211K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · $211K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — 4 square - Flapen"
---

# **4 square**

**Worth a look**

Shows demand growing +257.3% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 41Growth 99Conversion 62Competition 34Returns 50Price range 43Avg price 81Brand share 58Review moat 68Quality gap 58

**Growth**

**Incredible****+257.3%**

90-day search growth — must beat 0% to launch

**Avg price**

**Great****$83.33**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****764.94**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****5.4%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Good****70%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Returns**

**Good****3.0%**

return rate — above 5% kills the launch gate

**Price range**

**Okay****$35.50–$186.16**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$211K**

$211K/yr · 47K searches

**Competition**

**Okay****65%**

top-5 click share — leaders hold, buyers still browse

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Search terms