---
title: "Yorkie Food — $18.8M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/yorkie-food"
last_updated: "2026-07-22T20:53:25.038Z"
locale: en
meta:
  description: "Niche score 62/100 · $18.8M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · $18.8M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Yorkie Food — $18.8M/yr Amazon US Niche (2026) - Flapen"
---

# **yorkie food**

**Worth a look**

Shows a $18.8M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 100Growth 24Conversion 81Competition 85Returns 100Price range 95Avg price 93Brand share 0Review moat 23Quality gap 17

**Market size**

**Incredible****$18.8M**

$18.8M/yr · 4.3M searches

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Price range**

**Incredible****$20.01–$98.52**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$51.74**

avg listing price — sweet spot $15–$100

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Conversion**

**Great****8.5%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-1.4%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****7,385.55**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, yorkie food is a $18.8M/yr Amazon United States market (4.3M searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 62/100.

Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **yorkie food market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**300K–400K**</dd><dd>avg 4,000–5,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$15.5M–$20.7M**</dd><dd>units × avg price</dd>

<dt>**Launch success**</dt><dd>**—**</dd><dd>0 of 0 new (360d)</dd>

<dt>**Conversion rate**</dt><dd>**8.5%**</dd>

<dt>**Avg BSR**</dt><dd>**#81**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**87 months**</dd>

<dt>**Avg seller age**</dt><dd>**139 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

**Brands**

**2 **—flat

**Sellers**

**37**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**30%**

Top 20: 63%

**Open market**

**0%**

- Hill's Science Diet72% - ROYAL CANIN28%

## **Demand**

Weekly Amazon search volume, last 26 weeks — -1.4% search growth over the last 90 days.

120K80KSpike '26Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26

[**Open Trend **](https://flapen.com/research/us/pet-supplies/yorkie-food/trend)

## **Top yorkie food search terms**

- **hills science diet dog food**1.1M/yr+1.3%6.2% conv. - **royal canin dog food**1.1M/yr-3.7%5.4% conv. - **science diet dog food**711K/yr+1.4%7.9% conv. - **hill**266K/yr-14.4%0.0% conv. - **royal canin**169K/yr+5.5%2.6% conv. - **hill science dog food**138K/yr+6.6%6.4% conv. - **hills science dog food**115K/yr+4.1%6.0% conv. - **hills**106K/yr-1.7%1.1% conv. - **hills pet food**104K/yr+12.4%0.5% conv. - **hills dog food**101K/yr+13.8%4.2% conv. [**All search terms **](https://flapen.com/research/us/pet-supplies/yorkie-food/search-terms)

## **Top yorkie food products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$563K6%$1.1M9%$1.7M12%$2.3M1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 66 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Hills Science Diet Adult 1-6 Small & Mini Dry Dog Food Chicken & Brown Rice 4.5 lb. Bag](https://m.media-amazon.com/images/I/41T3dj5I1wL.jpg)**Hills Science Diet Adult 1-6 Small & Mini Dry Dog Food Chicken & Brown Rice 4.5 lb. Bag**Hill's Science Diet**$23.03**4.8★26,120 rev](https://www.amazon.com/dp/B003CL3PTM) [2![Hills Science Diet Adult Sensitive Stomach & Skin Dry Dog Food Chicken 30 lb. Bag](https://m.media-amazon.com/images/I/41MlUtP+N0L.jpg)**Hills Science Diet Adult Sensitive Stomach & Skin Dry Dog Food Chicken 30 lb. Bag**Hill's Science Diet**$78.18**4.7★20,063 rev](https://www.amazon.com/dp/B003MGAIDI) [3![Hills Science Diet Adult 1-6 Small Bites Dry Dog Food Chicken & Barley 5 lb. Bag](https://m.media-amazon.com/images/I/41E8h-PwvTL.jpg)**Hills Science Diet Adult 1-6 Small Bites Dry Dog Food Chicken & Barley 5 lb. Bag**Hill's Science Diet**$20.50**4.8★14,118 rev](https://www.amazon.com/dp/B000634174) [4![Royal Canin Size Health Nutrition Small Adult Dry Dog Food 4 lb. Bag](https://m.media-amazon.com/images/I/41Nsk7wY2IL.jpg)**Royal Canin Size Health Nutrition Small Adult Dry Dog Food 4 lb. Bag**ROYAL CANIN**$25.85**4.8★9,988 rev](https://www.amazon.com/dp/B0DQYLC2T1) [5![Hills Science Diet Adult 1-6 Dry Dog Food Chicken & Barley 35 lb. Bag](https://m.media-amazon.com/images/I/41RPhuImPUL.jpg)**Hills Science Diet Adult 1-6 Dry Dog Food Chicken & Barley 35 lb. Bag**Hill's Science Diet**$77.34**4.8★9,172 rev](https://www.amazon.com/dp/B06WRWTNBQ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Hills Science Diet Sensitive Stomach & Skin Adult 1-6 Stomach & Skin Sensitivity Support Wet Dog Food Variety Pack: Chicken Turkey Stew 2.8 oz Pouch Case of 12](https://m.media-amazon.com/images/I/41mio33-LqL.jpg)**Hills Science Diet Sensitive Stomach & Skin Adult 1-6 Stomach & Skin Sensitivity Support Wet Dog Food Variety Pack: Chicken Turkey Stew 2.8 oz Pouch Case of 12**Hill's Science Diet**$25.28**184 rev1y ago](https://www.amazon.com/dp/B0FCHGDH93) [![Hills Science Diet Adult Sensitive Stomach & Sensitive Skin Wet Dog Food Variety Pack Chicken & Vegetable Stew Turkey & Rice Stew 12.5 oz. Cans 12-Pack](https://m.media-amazon.com/images/I/41EZfl3r-XL.jpg)**Hills Science Diet Adult Sensitive Stomach & Sensitive Skin Wet Dog Food Variety Pack Chicken & Vegetable Stew Turkey & Rice Stew 12.5 oz. Cans 12-Pack**Hill's Science Diet**$45.95**153 rev1y ago](https://www.amazon.com/dp/B0FCGS8QQ2) [![Royal Canin Size Health Nutrition Small Adult Dry Dog Food 4 lb. Bag](https://m.media-amazon.com/images/I/41Nsk7wY2IL.jpg)**Royal Canin Size Health Nutrition Small Adult Dry Dog Food 4 lb. Bag**ROYAL CANIN**$25.85**9,988 rev1y ago](https://www.amazon.com/dp/B0DQYLC2T1) [![Royal Canin Size Health Nutrition Small Puppy Dry Dog Food 4 lb Bag](https://m.media-amazon.com/images/I/41MZb7-R9xL.jpg)**Royal Canin Size Health Nutrition Small Puppy Dry Dog Food 4 lb Bag**ROYAL CANIN**$27.38**12,923 rev1y ago](https://www.amazon.com/dp/B0DQYK8MP3) [![Royal Canin Size Health Nutrition Small Adult Dry Dog Food 30 lb Bag](https://m.media-amazon.com/images/I/41Nsk7wY2IL.jpg)**Royal Canin Size Health Nutrition Small Adult Dry Dog Food 30 lb Bag**ROYAL CANIN**$89.63**9,988 rev1y ago](https://www.amazon.com/dp/B0DQYLTKKL)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Hills Science Diet Sensitive Stomach & Skin Adult 1-6 Stomach & Skin Sensitivity Support Wet Dog Food Variety Pack: Chicken Turkey Stew 2.8 oz Pouch Case of 12](https://m.media-amazon.com/images/I/41mio33-LqL.jpg)**Hills Science Diet Sensitive Stomach & Skin Adult 1-6 Stomach & Skin Sensitivity Support Wet Dog Food Variety Pack: Chicken Turkey Stew 2.8 oz Pouch Case of 12**Hill's Science Diet**$25.28**4.4★**▲ 168%**](https://www.amazon.com/dp/B0FCHGDH93) [![Hills Science Diet Adult Sensitive Stomach & Sensitive Skin Wet Dog Food Variety Pack Chicken & Vegetable Stew Turkey & Rice Stew 12.5 oz. Cans 12-Pack](https://m.media-amazon.com/images/I/41EZfl3r-XL.jpg)**Hills Science Diet Adult Sensitive Stomach & Sensitive Skin Wet Dog Food Variety Pack Chicken & Vegetable Stew Turkey & Rice Stew 12.5 oz. Cans 12-Pack**Hill's Science Diet**$45.95**4.8★**▲ 143%**](https://www.amazon.com/dp/B0FCGS8QQ2) [![Royal Canin Size Health Nutrition Large Adult Dry Dog Food 40 lb Bag](https://m.media-amazon.com/images/I/41dl72JR-EL.jpg)**Royal Canin Size Health Nutrition Large Adult Dry Dog Food 40 lb Bag**ROYAL CANIN**$98.52**4.8★**▲ 132%**](https://www.amazon.com/dp/B0DQYM2MNW) [![Royal Canin Size Health Nutrition Small Adult Dry Dog Food 30 lb Bag](https://m.media-amazon.com/images/I/41Nsk7wY2IL.jpg)**Royal Canin Size Health Nutrition Small Adult Dry Dog Food 30 lb Bag**ROYAL CANIN**$89.63**4.8★**▲ 117%**](https://www.amazon.com/dp/B0DQYLTKKL) [![Hills Science Diet Adult Sensitive Stomach & Skin Wet Dog Food Variety Pack Chicken & Vegetable Salmon & Vegetable 12.8 oz. Cans 12-Pack](https://m.media-amazon.com/images/I/51HQdzWVeCL.jpg)**Hills Science Diet Adult Sensitive Stomach & Skin Wet Dog Food Variety Pack Chicken & Vegetable Salmon & Vegetable 12.8 oz. Cans 12-Pack**Hill's Science Diet**$46.78**4.6★**▲ 113%**](https://www.amazon.com/dp/B083FHMNWL)

**~~View all trending →~~**

## **What buyers say about yorkie food**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Pet Friendly**31%

*“Dogs enjoy it”*

**Quality-Overall**15%

*“quality is consistent”*

**Taste-Overall**10%

*“Dog loves this food”*

**Value For Money**8%

*“Good Deal”*

**Size-Overall**5%

*“Great size”*

**Ease Of Chewing/Swallowing**4%

*“Chewability”*

**Flavor**3%

*“Very flavorful”*

**Advertised Vs Actual Product**2%

*“As advertised”*

**Allergies**2%

*“Good for allergies”*

**Smell**2%

*“It does not have a strong odor”*

### **What buyers complain about **

**Value For Money**22%

*“Too expensive”*

**Indigestion**9%

*“Caused Diarrhea in My Dog”*

**Allergies**6%

*“Allergic”*

**Size-Overall**6%

*“Tiny morsels”*

**Quality-Overall**5%

*“the quality is inconsistent in size and shape”*

**Stale/Rotten/Spoiled**4%

*“Spoiled dog”*

**Smell**4%

*“Foul smell”*

**Moist/Dry**4%

*“it was crumbly dry”*

**Ingredients-Overall**3%

*“This is a very expensive food made of very inexpensive, and in my opinion, low quality ingredients”*

**Contamination**3%

*“I suspect maybe it may got contaminated”*

### **Top return reasons **

**Size-Overall**31%

**Value For Money**17%

**Flavor**7%

**Ingredients-Overall**5%

**Advertised Vs Actual Product**5%

**Indigestion**5%

**Smell**4%

**Functionality-Overall**3%

**Escape Proof**3%

**Stale/Rotten/Spoiled**3%

## **Common questions**

<dl>

<dt>**Is yorkie food profitable to sell on Amazon United States?**</dt><dd>The niche generates $18.8M/yr across 66 tracked products. 90-day search growth is -1.4%. Flapen's verdict: Worth a look (62/100).</dd>

<dt>**How competitive is the yorkie food niche?**</dt><dd>2 brands and 37 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in yorkie food?**</dt><dd>Top complaints mined from reviews: Value For Money, Indigestion, Allergies. The return rate is 0.0%.</dd>

<dt>**What does it cost to enter the yorkie food niche?**</dt><dd>Listings span $20.01–$98.52; the average listing price is $51.74 (sweet spot $15–$100). The average incumbent carries 7,386 reviews — the moat a new listing must climb.</dd>

</dl>

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