---
title: "Trend — vet wrap - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/vet-wrap/trend"
last_updated: "2026-07-21T20:18:04.866Z"
locale: en
meta:
  description: "Niche score 52/100 · $162K/yr market · 91K searches/yr · $11.38 avg price. Soft demand (+0.2% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $162K/yr market · 91K searches/yr · $11.38 avg price. Soft demand (+0.2% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — vet wrap - Flapen"
---

# **vet wrap**

**Worth a look**

Shows searches that convert (15.6% search→purchase), but soft demand (+0.2% this quarter) keeps it on the watch list.

Market size 34Growth 25Conversion 97Competition 45Returns 96Price range 58Avg price 45Brand share 65Review moat 45Quality gap 35

**Conversion**

**Incredible****15.6%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.9%**

return rate — above 6% kills the launch gate

**Brand share**

**Good****66%**

top-5 brand share — brands hold most of the demand

**Price range**

**Good****$5.15–$28.88**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****1,995.55**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Okay****$11.38**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$162K**

$162K/yr · 91K searches

**Growth**

**Okay****+0.2%**

90-day search growth — must beat 0% to launch