---
title: "Trend — thrush treatment for horses - Flapen"
canonical_url: "https://flapen.com/research/us/pet-supplies/thrush-treatment-for-horses/trend"
last_updated: "2026-07-21T20:55:30.934Z"
locale: en
meta:
  description: "Niche score 55/100 · $244K/yr market · 90K searches/yr · $23.25 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $244K/yr market · 90K searches/yr · $23.25 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — thrush treatment for horses - Flapen"
---

# **thrush treatment for horses**

**Worth a look**

Shows low returns (0.2%), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market size 46Growth 30Conversion 94Competition 25Returns 99Price range 92Avg price 95Brand share 47Review moat 82Quality gap 21

**Returns**

**Incredible****0.2%**

return rate — above 6% kills the launch gate

**Avg price**

**Incredible****$23.25**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****11.6%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$14.18–$39.58**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****352.27**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****77%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****$244K**

$244K/yr · 90K searches

**Growth**

**Okay****+4.3%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****70%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality